Press Release: BuzzFeed, Inc. Reports Q2 2026 Financial Results

Dow Jones08-05
NEW YORK--(BUSINESS WIRE)--August 04, 2026-- 

BuzzFeed, Inc. ("BuzzFeed" or the "Company") (Nasdaq: BZFD) today announced its financial results for the quarter ended June 30, 2026.

"BuzzFeed, Tasty, and HuffPost are strong, recognizable brands that have loyal users, but we made it clear on our last earnings call that these businesses were carrying an unsustainable cost structure, and a restructure was immediately needed," said Byron Allen, BuzzFeed Chairman and CEO. "As such, we recently took steps to significantly reduce costs to better align our cost base with the underlying business, giving us the foundation to grow. I'm also excited to share that BuzzFeed has entered into a sales representation agreement with Allen Media Group ("AMG"), engaging AMG's sales organization to expand monetization of BuzzFeed's advertising inventory and give brands and agencies another point of entry to build campaigns spanning premium television, streaming, local broadcast, and digital-first media. I'm energized by what we're building at BuzzFeed, and by the path we're now on towards sustainable profitability, positive cash flow, and disciplined investment in our highest-growth priorities."

"The changes we've made create the opportunity to build BuzzFeed differently," said Jonah Peretti, President of BuzzFeed AI. "We're shifting from a traditional publishing model to a true platform -- one where our community, creators, and partners actively fuel our content ecosystem. That means a more flexible operating model in editorial, and new AI-supported tools in tech that keep human creativity at the core. This operational discipline gives us runway to innovate, transform, and build our next chapter."

Second Quarter 2026 Financial Results and Operational Highlights

BuzzFeed delivered Q2 2026 revenues of $36.3 million, declining 21.8% compared to the second quarter of 2025

   --  Advertising revenue declined 23.4% year-over-year to $17.3 million. 
 
   --  Content revenue declined 6.5% year-over-year to $10.0 million. 
 
   --  Commerce and other revenue declined 31.4% year-over-year to $9.0 
      million. 

Net loss was $11.8 million, compared to a net loss of $10.6 million in Q2 2025.

Adjusted EBITDA(1) was negative $1.7 million for Q2 2026, compared to positive $2.0 million in Q2 2025.

In Q2 2026, audience Time Spent(2) with our content totaled 62.3 million hours, reflecting an approximately 10.8% decline compared to Q2 2025.

Business and Content Highlights

   --  BuzzFeed, the Company's largest brand, maintained its position as the 
      #1 brand in total U.S. time spent among any single media brand in its 
      competitive set3, reaching 36.0 million hours in Q2 2026. This 
      significantly outpaced second-place People at 26.4 million hours. 
 
   --  HuffPost recorded 18.0 million hours in total U.S. time spent in Q2 
      2026, up 16% from last quarter, significantly outperforming competitors 
      such as Vogue.com (4.1 million hours), The New Yorker (3.6 million hours), 
      New York Magazine (2.6 million hours), Vanity Fair (1.9 million hours), 
      Vox.com (0.9 million hours), and Bustle.com (0.5 million hours). 
 
   --  Direct visits and internal web and app referrals have taken up 65% of 
      the U.S. traffic on BuzzFeed's owned and operated properties, an increase 
      from 61% from the prior quarter, reducing the brand's reliance on 
      distributed platforms and increasing its resilience to platform algorithm 
      changes. 

First Half 2026 Results

   --  Total revenue declined 17.7% to $67.9 million. 
 
   --  Net loss increased 16.8% to $27.0 million. 
 
   --  Adjusted EBITDA loss increased by $5.6 million to negative $9.5 
      million. 

Full Year 2026 Financial Outlook

Given the transformation underway, we are focused on full-year operational targets rather than quarterly guidance. As the restructuring and platform transition progresses, we expect to provide investors with a more complete financial outlook.

Quarterly Conference Call

BuzzFeed's management team will hold a conference call to discuss our second quarter 2026 results today, August 4, at 5 PM ET. The call will be available via webcast at investors.buzzfeed.com under the heading News and Events, and parties interested in participating must register in advance at the same location. Upon registration, all telephone participants will receive a confirmation email detailing how to join the conference call, including the dial-in number along with a unique PIN that can be used to access the call. While it is not required, it is recommended you join 5 minutes prior to the event start time. A replay of the call will be made available at the same URL.

We have used, and intend to continue to use, the Investor Relations section of our website at investors.buzzfeed.com as a means of disclosing material nonpublic information and for complying with our disclosure obligations under Regulation FD.

Definitions

BuzzFeed reports revenues across three primary business lines: Advertising, Content, and Commerce and other. The definition of "Time Spent" is also set forth below.

   --  Advertising revenues are primarily generated from advertisers, both 
      programmatically and directly, for ads distributed against our editorial 
      and news content, including display, pre-roll and mid-roll video 
      products. We distribute these ad products across our owned and operated 
      sites as well as third-party platforms, primarily YouTube and Apple 
      News. 
 
   --  Content revenues are primarily generated from clients for custom assets, 
      including both long-form and short-form content, from branded quizzes to 
      Instagram takeovers to sponsored content. Studio generally includes 
      revenue from films, micro-dramas, content licensing, TV projects, and 
      other projects inspired by BuzzFeed IP. 
 
   --  Commerce and other revenues consist primarily of affiliate commissions 
      earned on transactions initiated from our editorial shopping content. 
      Revenues from our product licensing businesses are also included here. 
 
   --  Time Spent captures the time audiences spend engaging with our content 
      across our owned and operated sites, as well as YouTube and Apple News, 
      as measured by Comscore. This metric excludes time spent with our content 
      on platforms for which we have minimal advertising capabilities that 
      contribute to our Advertising revenues, including Instagram, TikTok, 
      Facebook, Snapchat, and X (formerly Twitter). There are inherent 
      challenges in measuring the total actual number of hours spent with our 
      content across all platforms; however, we consider the data reported by 
      Comscore to represent industry-standard estimates of the time actually 
      spent on our largest distribution platforms with our most significant 
      monetization opportunities. 

About BuzzFeed, Inc.

BuzzFeed, Inc. is home to the best of the Internet. Across pop culture, entertainment, shopping, food, and news, our brands drive conversation and inspire what audiences watch, read, and buy now -- and into the future. Born on the Internet in 2006, BuzzFeed is committed to making it better: providing trusted, quality, brand-safe news and entertainment to hundreds of millions of people; making content on the Internet more inclusive, empathetic, and creative; and inspiring our audience to live better lives.

Non-GAAP Financial Measures

Adjusted EBITDA and Adjusted EBITDA margin are non-GAAP financial measures and represent key metrics used by management and our board of directors to measure the operational strength and performance of our business, to establish budgets, and to develop operational goals for managing our business. We define Adjusted EBITDA as net loss, excluding the impact of net income (loss) attributable to noncontrolling interests, income tax provision, interest expense, net, other (income) expense, net, depreciation and amortization, stock-based compensation, change in fair value of warrant liabilities, restructuring costs, amortization of capitalized interest for content, loss on early termination of lease, and other non-cash and non-recurring items that management believes are not indicative of ongoing operations. Adjusted EBITDA margin is calculated by dividing Adjusted EBITDA by revenue for the same period.

We believe Adjusted EBITDA and Adjusted EBITDA margin are relevant and useful information for investors because they allow investors to view performance in a manner similar to the method used by our management. There are limitations to the use of Adjusted EBITDA and Adjusted EBITDA margin, and our Adjusted EBITDA and Adjusted EBITDA margin may not be comparable to similarly titled measures of other companies. Other companies, including companies in our industry, may calculate non-GAAP financial measures differently than we do, limiting the usefulness of those measures for comparative purposes.

Adjusted EBITDA and Adjusted EBITDA margin should not be considered a substitute for measures prepared in accordance with GAAP. Reconciliations of non-GAAP financial measures to the most directly comparable financial results as determined in accordance with GAAP are included at the end of this press release following the accompanying financial data.

Forward-Looking Statements

Certain statements in this press release may be considered forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, which statements involve substantial risks and uncertainties. Our forward-looking statements include, but are not limited to, statements regarding our management team's expectations, hopes, beliefs, intentions, or strategies regarding the future. In addition, any statements that refer to projections, forecasts, or other characterizations of future events or circumstances, including any underlying assumptions, are forward-looking statements. The words "affect," "anticipate," "believe," "can," "contemplate," "continue," "could," "estimate," "expect," "forecast," "intend," "may," "might," "plan," "possible," "potential," "predict," "project," "seek," "should," "target," "will," "would," and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. The forward-looking statements contained in this press release are based on current expectations and beliefs concerning future developments and their potential effects on us. There can be no assurance that future developments affecting us will be those that we have anticipated. These forward-looking statements involve a number of risks, uncertainties (some of which are beyond our control) or other assumptions that may cause actual results or performance to be materially different from those expressed or implied by these forward-looking statements. These risks and uncertainties include, but are not limited to: (1) macroeconomic factors including: adverse economic conditions in the United States and globally, including the potential onset of recession; actual or potential government shutdowns or failure to raise the U.S. federal debt ceiling; current global supply chain disruptions; the ongoing conflicts in the Middle East and between Russia and Ukraine and any related sanctions and geopolitical tensions, and further escalation of trade tensions between the U.S. and its trading partners; tariffs; the inflationary environment; and the competitive labor market; (2) developments relating to our competitors and the digital media industry, including overall demand of advertising in the markets in which we operate; (3) demand for our products and services or changes in traffic or engagement with our brands and content; (4) changes in the business and competitive environment in which we and our current and prospective partners and advertisers operate; (5) our future capital requirements, including, but not limited to, our ability to obtain additional capital in the future, any restrictions imposed by, or commitments under, agreements governing any future indebtedness, and any restrictions on our ability to access our cash and cash equivalents; (6) developments in the law and government regulation, including, but not limited to, revised foreign content and ownership regulations, and the outcomes of legal proceedings, regulatory disputes, or governmental investigations to which we are subject; (7) the benefits of our restructuring; (8) our success divesting of companies, assets, or brands we sell, or in integrating and supporting the companies we acquire; (9) our success in launching new products or platforms, including any new social media platform; (10) technological developments including artificial intelligence; (11) our success in retaining or recruiting, or changes required in, officers, other key employees or directors; (12) use of content creators and on-camera talent and relationships with third parties managing certain of our branded operations outside of the United States; (13) the security of our information technology systems or data; (14) disruption in our service, or by our failure to timely and effectively scale and adapt our existing technology and infrastructure; (15) our ability to maintain the listing of our Class A common stock and warrants on The Nasdaq Stock Market LLC; (16) risks related to the Company's liquidity and cash flow, including the ability of the Company to comply with debt service requirements and covenants contained in its credit facility; (17) risks related to the Stock Purchase Agreement and Director Appointment Agreement entered into by the Company with Allen Family Digital, LLC, including potentially adverse impacts on our business, results of operations, and stock price; and (18) those factors described under the sections entitled "Risk Factors" in the Company's annual and quarterly filings with the Securities and Exchange Commission.

Should one or more of these risks or uncertainties materialize, or should any of our assumptions prove incorrect, actual results may vary in material respects from those projected in these forward-looking statements. There may be additional risks that we consider immaterial or which are unknown. It is not possible to predict or identify all such risks. We do not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise, except as may be required under applicable securities laws.

(1) As used throughout, Adjusted EBITDA is a non-GAAP financial measure. Refer to "Non-GAAP Financial Measures" above for a description of how it is calculated and the tables at the back of this earnings release for a reconciliation of our GAAP and non-GAAP financial results. Certain figures throughout this document may not foot due to rounding.

(2) Refer to the definition of "Time Spent" above.

(3) Competitive set includes People.com brand, Condé Nast Digital Group, Vox Media Group, Vogue.com, and Bustle.com.

 
 
                                BUZZFEED, INC. 
                             Financial Highlights 
                      (Unaudited, dollars in thousands) 
 
               Three Months Ended                Six Months Ended 
                    June 30,                         June 30, 
              --------------------             -------------------- 
                2026       2025      %Change     2026       2025      %Change 
               -------    -------   ---------   -------    -------   --------- 
Advertising   $ 17,299   $ 22,589    (23)%     $ 34,445   $ 43,976    (22)% 
Content         10,003     10,699     (7)%       17,483     15,123     16% 
Commerce and 
 other           8,986     13,106    (31)%       15,932     23,316    (32)% 
               -------    -------   ----        -------    -------   ---- 
Total 
 revenue      $ 36,288   $ 46,394    (22)%     $ 67,860   $ 82,415    (18)% 
Loss from 
 operations   $(10,312)  $ (3,466)    NM       $(23,788)  $(17,208)   (38)% 
Net loss      $(11,810)  $(10,627)   (11)%     $(26,956)  $(23,088)   (17)% 
Adjusted 
 EBITDA       $ (1,727)  $  1,984     NM       $ (9,546)  $ (3,910)    NM 
 
NM: 
 percentage 
 is not 
 meaningful 
 
 
 
                              BUZZFEED, INC. 
                  Condensed Consolidated Balance Sheets 
  (Unaudited, dollars and shares in thousands, except per share amounts) 
                                           June 30,2026     December 31, 
                                            (Unaudited)         2025 
                                          --------------  ---------------- 
Assets 
Current assets 
   Cash and cash equivalents               $     16,299    $      8,465 
   Restricted cash                                  525          15,750 
   Accounts receivable (net of allowance 
    for credit losses of $206 and $683 
    as at June 30, 2026 and December 31, 
    2025, respectively)                          29,439          45,496 
   Prepaid expenses and other current 
    assets                                       16,710          16,411 
                                              ---------       --------- 
Total current assets                             62,973          86,122 
   Property and equipment, net                    2,934           4,504 
   Right-of-use assets                           13,775          23,002 
   Capitalized software costs, net               25,000          24,245 
   Intangible assets, net                         9,552          10,167 
   Goodwill                                      13,105          13,105 
   Film costs, net                               18,683          19,397 
   Noncurrent restricted cash                     2,999           3,524 
   Prepaid expenses and other assets              2,046           4,073 
                                              ---------       --------- 
Total assets                               $    151,067    $    188,139 
                                              =========       ========= 
 
Liabilities and Stockholders' Equity 
Current liabilities 
   Accounts payable                        $     16,797    $     19,548 
   Accrued expenses                              12,538          12,411 
   Deferred revenue                               8,833           7,405 
   Accrued compensation                           8,044           8,305 
   Current lease liabilities                      4,747          12,706 
   Current debt                                   8,230          30,524 
   Other current liabilities                      3,203           4,319 
                                              ---------       --------- 
Total current liabilities                        62,392          95,218 
   Noncurrent lease liabilities                  10,752          14,725 
   Debt                                          26,298          27,861 
   Other liabilities                                253             250 
                                              ---------       --------- 
Total liabilities                                99,695         138,054 
 
Commitments and contingencies 
 
Stockholders' equity 
   Class A Common stock, $0.0001 par 
    value; 700,000 shares authorized; 
    83,301 and 37,857 shares issued; 
    83,301 and 36,030 shares outstanding 
    at June 30, 2026 and December 31, 
    2025, respectively                                8               3 
   Class B Common stock, $0.0001 par 
    value; 20,000 shares authorized; 33 
    and 1,343 shares issued and 
    outstanding at June 30, 2026 and 
    December 31, 2025, respectively                  --               1 
   Additional paid-in capital                   861,574         735,992 
   Accumulated deficit                         (706,517)       (679,588) 
   Accumulated other comprehensive loss          (3,887)         (3,715) 
   Treasury stock, at cost, 0 and 1,827 
    shares at June 30, 2026 and December 
    31, 2025, respectively                           --          (3,332) 
   Stock subscription receivable               (100,479)             -- 
                                              ---------       --------- 
Total BuzzFeed, Inc. stockholders' 
 equity                                          50,699          49,361 
                                              ---------       --------- 
   Noncontrolling interests                         673             724 
                                              ---------       --------- 
Total stockholders' equity                       51,372          50,085 
                                              ---------       --------- 
Total liabilities and stockholders' 
 equity                                    $    151,067    $    188,139 
                                              =========       ========= 
 
 
 
                         BUZZFEED, INC. 
        Condensed Consolidated Statements of Operations 
 (Unaudited, dollars and shares in thousands, except per share 
                            amounts) 
                     Three Months Ended   Six Months Ended June 
                          June 30,                 30, 
                    --------------------  ---------------------- 
                      2026       2025       2026       2025 
                     -------    -------    -------    ------- 
Revenue             $ 36,288   $ 46,394   $ 67,860   $ 82,415 
Costs and expenses 
   Cost of 
    revenue, 
    excluding 
    depreciation 
    and 
    amortization      22,786     27,987     45,150     51,479 
   Sales and 
    marketing          2,751      4,242      6,219      8,500 
   General and 
    administrative    13,758     10,684     26,942     25,046 
   Research and 
    development        2,624      2,823      4,958      5,889 
   Depreciation 
    and 
    amortization       4,681      4,124      8,379      8,709 
                     -------    -------    -------    ------- 
Total costs and 
 expenses             46,600     49,860     91,648     99,623 
                     -------    -------    -------    ------- 
Loss from 
 operations          (10,312)    (3,466)   (23,788)   (17,208) 
   Other income 
    (expense), 
    net                  196     (5,080)      (151)    (3,782) 
   Interest 
    expense, net      (1,395)    (1,496)    (2,932)    (2,667) 
   Change in fair 
    value of 
    warrant 
    liabilities          (95)      (252)         7        982 
                     -------    -------    -------    ------- 
Loss before income 
 taxes               (11,606)   (10,294)   (26,864)   (22,675) 
   Income tax 
    provision            204        333         92        413 
                     -------    -------    -------    ------- 
Net loss             (11,810)   (10,627)   (26,956)   (23,088) 
   Less: net 
    income (loss) 
    attributable 
    to 
    noncontrolling 
    interests             38        193        (27)       403 
                     -------    -------    -------    ------- 
Net loss 
 attributable to 
 BuzzFeed, Inc.     $(11,848)  $(10,820)  $(26,929)  $(23,491) 
                     =======    =======    =======    ======= 
Net loss 
 attributable to 
 holders of Class 
 A and Class B 
 common stock: 
   Basic and 
    diluted         $(11,848)  $(10,820)  $(26,929)  $(23,491) 
Net loss per Class 
 A and Class B 
 common share: 
   Basic and 
    diluted         $  (0.22)  $  (0.28)  $  (0.58)  $  (0.61) 
Weighted average 
 common shares 
 outstanding: 
   Basic and 
    diluted           55,089     38,080     46,404     38,380 
 
 
 
                              BUZZFEED, INC. 
             Condensed Consolidated Statements of Cash Flows 
                      (Unaudited, USD in thousands) 
                                             Six Months Ended June 30, 
                                         --------------------------------- 
                                                2026            2025 
                                             ----------       --------- 
Operating activities: 
Net loss                                  $     (26,956)     $  (23,088) 
Adjustments to reconcile net loss to 
 cash used in operating activities: 
Depreciation and amortization                     8,379           8,709 
Unrealized gain on foreign currency                 (53)           (780) 
Stock-based compensation                          3,102           2,703 
Change in fair value of warrants                     (7)           (982) 
Amortization of debt discount and 
 deferred issuance costs                            544           6,643 
Deferred income tax                                  29             120 
Provision for credit losses                        (477)           (152) 
Non-cash portion of early termination 
on lease                                          1,259              -- 
Non-cash lease expense                            7,275           9,637 
Changes in operating assets and 
 liabilities: 
   Accounts receivable                           16,463          13,787 
   Prepaid expenses and other current 
    assets and prepaid expenses and 
    other assets                                 (3,746)         (3,990) 
   Film costs                                       691              -- 
   Accounts payable                              (2,409)         (5,384) 
   Accrued compensation                            (239)             45 
   Accrued expenses, other current 
    liabilities, and other liabilities           (1,096)         (5,215) 
   Lease liabilities                             (9,486)        (12,078) 
   Deferred revenue                               1,427           1,270 
                                             ----------       --------- 
Cash used in operating activities                (5,300)         (8,755) 
                                             ----------       --------- 
 
Investing activities: 
Capital expenditures                               (313)           (834) 
Capitalization of internal-use software          (6,890)         (6,349) 
Business combinations, net of cash 
 acquired                                            --            (233) 
Proceeds from sale of asset                          75             300 
                                             ----------       --------- 
Cash used in investing activities                (7,128)         (7,116) 
                                             ----------       --------- 
 
Financing activities: 
Borrowings from Term Loan                            --          39,175 
Borrowings from film financing 
 arrangements                                       621           2,402 
Proceeds from co-financing arrangements 
 for feature films                                   --           1,200 
Proceeds from issuance of common stock 
in connection with Stock Purchase 
Agreement, net of issuance costs                 19,400              -- 
Proceeds from private placements                  6,072              -- 
Proceeds from exercise of stock options              --              16 
Payment on Convertible Notes                         --         (30,000) 
Payment of consent solicitation fees                 --          (2,089) 
Payment on Term Loan                            (20,000)             -- 
Payment of Term Loan's debt issuance / 
 modification costs                                (959)           (687) 
Payment of film financing arrangements 
 for feature films                                 (378)             -- 
Repurchase of common stock                           --          (3,332) 
Payment for shares withheld for 
 employee taxes                                    (136)           (125) 
Payment of at-the-market offering 
 issuance costs, net                                (69)           (115) 
                                             ----------       --------- 
Cash provided by financing activities             4,551           6,445 
                                             ----------       --------- 
Effect of currency translation on cash 
 and cash equivalents                               (39)            484 
                                             ----------       --------- 
Net decrease in cash and cash 
 equivalents                                     (7,916)         (8,942) 
Cash and cash equivalents and 
 restricted cash at beginning of 
 period                                          27,739          38,648 
                                             ----------       --------- 
Cash and cash equivalents and 
 restricted cash at end of period         $      19,823      $   29,706 
                                             ==========       ========= 
 
 
 
                             BUZZFEED, INC. 
                   Reconciliation of GAAP to Non-GAAP 
                      (Unaudited, USD in thousands) 
                    Three Months Ended June 
                              30,              Six Months Ended June 30, 
                   --------------------------  -------------------------- 
                     2026          2025          2026          2025 
                    -------       -------       -------       ------- 
Net loss           $(11,810)     $(10,627)     $(26,956)     $(23,088) 
Income tax 
 provision              204           333            92           413 
Interest expense, 
 net                  1,395         1,496         2,932         2,667 
Other (income) 
 expense, net          (196)        5,080           151         3,782 
Depreciation and 
 amortization         4,681         4,124         8,379         8,709 
Stock-based 
 compensation         1,550         1,326         3,102         2,703 
Change in fair 
 value of warrant 
 liabilities             95           252            (7)         (982) 
Restructuring(1)         --            --           329         1,886 
Amortization of 
 capitalized 
 interest for 
 content(2)             501            --           579            -- 
Loss on early 
 termination of 
 lease(3)             1,853            --         1,853            -- 
                    -------       -------       -------       ------- 
Adjusted EBITDA    $ (1,727)     $  1,984      $ (9,546)     $ (3,910) 
                    =======       =======       =======       ======= 
Adjusted EBITDA 
 margin                (4.8)%         4.3%        (14.1)%        (4.7)% 
Net loss as a 
 percentage of 
 revenue(4)           (32.5)%       (22.9)%       (39.7)%       (28.0)% 
 
 
(1)    We exclude restructuring expenses from our non-GAAP measures because we 
       believe they do not reflect expected future operating expenses, they 
       are not indicative of our core operating performance, and they are not 
       meaningful in comparison to our past operating performance. 
 
(2)    Reflects the non-cash amortization of interest costs that were 
       capitalized as part of capitalized film costs; this add-back aligns the 
       treatment of capitalized interest with the exclusion of interest 
       expense from Adjusted EBITDA. 
 
(3)    Reflects the loss on the early termination of a lease related to our 
       office space in London, England. We exclude losses associated with 
       early terminations of leases from our non-GAAP measures because we 
       believe they do not reflect expected future operating expenses, they 
       are not indicative of our core operating performance, and they are not 
       meaningful in comparisons to our past operating performance. 
 
(4)    Net loss as a percentage of revenue is included as the most comparable 
       GAAP measure to Adjusted EBITDA margin, which is a non-GAAP measure. 
 

View source version on businesswire.com: https://www.businesswire.com/news/home/20260804901514/en/

 
    CONTACT:    Public Relations Contact: pr@buzzfeed.com 

Investor Relations Contact: investors@buzzfeed.com

 
 

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