Press Release: RUM Group Inc. Reports Record Second Quarter 2026 Results

Dow Jones08-11

Record Revenue of $40.4 Million up 61% YoY

Record Revenue for Rumble Excluding Northern Data up 21% YoY

Closed Acquisition of Northern Data, Adding Approximately 250 MW of Unmonetized 2027 Targeted Capacity Representing a $3B+ ARR Opportunity

Initiating Formal Guidance Beginning with Third Quarter 2026 Revenue Outlook of $87 Million to $93 Million

LONGBOAT KEY, Fla., Aug. 10, 2026 (GLOBE NEWSWIRE) -- RUM Group Inc. (Nasdaq: RUM) ("RUM Group" or the "Company"), an AI infrastructure and video company on a mission to unlock the power of human imagination, today announced financial results for the fiscal quarter ended June 30, 2026.

Q2 2026 Key Highlights and Key Items

   -- Closed the acquisition of Northern Data AG ("Northern Data") on June 17, 
      2026, securing approximately 85.2% of Northern Data's outstanding shares. 
 
   -- Re-named parent company RUM Group Inc. and announced a corporate 
      realignment with two business units: Rumble, the Company's video platform, 
      and Quake AI, the cloud and AI-infrastructure business combining Rumble 
      Cloud with Northern Data's GPU estate of roughly 22,000 NVIDIA H100/H200 
      GPUs. 
 
   -- Record quarterly revenue of $40.4 million, up 58% QoQ and 61% YoY. 
      Northern Data contributed $10.1 million from the date of acquisition. 
      Record revenue of $30.3 million for the Rumble Video business, up 19% QoQ 
      and 21% YoY. 
 
   -- With the close of the acquisition of Northern Data, to provide greater 
      visibility and insight, the Company is initiating formal guidance 
      beginning with revenue outlook for the third quarter of 2026 of $87 
      million to $93 million. 
 
   -- Quake AI now has approximately 250MW of unmonetized capacity targeted for 
      2027, which we believe represents a $3B+ annual run rate opportunity(1). 
 
   -- Signed a multi-year agreement with Together AI to deploy NVIDIA HGX$(TM)$ 
      B300 GPU cloud capacity. 
 
   -- Quake AI continues to have strong performance and demand for its existing 
      GPU estate with utilization of approximately 85% for the quarter. 

________________

(1) See Company Presentation dated 6/30/2026 available at investors.rumble.com for further information and assumptions.

Management Commentary

Chris Pavlovski, Founder and CEO, RUM Group Inc., commented, "This was a transformational quarter for our company. On June 17, we closed our acquisition of Northern Data and renamed our parent company RUM Group Inc., establishing two synergistic business units: Rumble, our video platform, and Quake AI, our new cloud and AI-infrastructure business. Revenue grew 61% year-over-year to $40.4 million, marking another all-time record for our company. With Quake AI's existing GPU estate running at 85% utilization, a new multi-year agreement with Together AI, and 250 megawatts of targeted 2027 power, which we believe represents a $3 billion-plus annual run-rate opportunity, RUM Group is uniquely positioned to power the coming robotic and agentic AI era, combining scaled AI compute with the trove of Rumble's video data and creator community that today's neoclouds simply don't have."

Q2 Financial Summary (Unaudited)

 
For the three 
months ended June                               Variance    Variance 
30,                     2026         2025          ($)        (%) 
                     -----------  -----------  -----------  -------- 
 
Revenues             $40,366,736  $25,084,631  $15,282,105       61% 
 
Expenses 
   Cost of services 
    (content, 
    hosting and 
    other)           $30,607,067  $26,542,307  $ 4,064,760       15% 
   General and 
    administrative    16,327,551   11,666,331    4,661,220       40% 
   Research and 
    development        6,795,275    4,825,884    1,969,391       41% 
   Sales and 
    marketing         10,379,335    7,891,526    2,487,809       32% 
 

Revenues increased by $15.3 million to $40.4 million in the three months ended June 30, 2026 compared to the three months ended June 30, 2025, of which $5.6 million was attributable to an increase in Audience Monetization revenues and $9.7 million attributable to higher Other Initiatives revenues. The increase in Audience Monetization revenues was driven by $5.9 million in advertising revenue and $0.2 million from licensing and platform hosting fees, offset by a $0.5 million decrease in subscription revenue. The increase in Other Initiatives revenue was driven by the acquisition of Northern Data, which contributed $10.1 million in cloud computing and colocation services from the date of acquisition. Excluding Northern Data, Other Initiatives revenue decreased by $0.4 million, reflecting reduced advertising inventory being monetized by our publisher network and a decline in cloud services revenue.

Cost of services increased by $4.1 million to $30.6 million for the three months ended June 30, 2026, compared to the three months ended June 30, 2025. The increase was driven by $2.1 million of higher programming and content costs and $2.5 million of incremental data center--related expenses associated with the acquisition of Northern Data, partially offset by a $0.5 million decrease in other cost of services.

General and administrative expenses increased by $4.7 million to $16.3 million for the three months ended June 30, 2026 compared to the three months ended June 30, 2025. The increase was driven by the acquisition of Northern Data, which contributed $5.0 million of payroll and related expenses and other administrative costs. Excluding Northern Data, the remaining variance reflects a $0.9 million increase in payroll and related expenses and a $0.4 million increase in other administrative costs, partially offset by a $1.6 million decrease in professional fees.

Research and development expenses increased by $2.0 million to $6.8 million for the three months ended June 30, 2026 compared to the three months ended June 30, 2025. The increase was due to an increase in payroll and related expenses of $1.1 million and higher costs associated with computer software, hardware, and other expenditures used in research and development-related activities of $0.9 million.

Sales and marketing expenses increased by $2.5 million to $10.4 million for the three months ended June 30, 2026 compared to the three months ended June 30, 2025. The increase was attributable to higher marketing and public relations spend of $1.2 million, increased payroll and related expenses of $1.1 million, and other sales and marketing-related expenditures of $0.2 million.

As of June 30, 2026, RUM Group had total liquidity of $220.5 million, consisting of $203.3 million in cash and cash equivalents and 293.14 Bitcoin, valued at $17.2 million.

Q3 2026 Outlook

RUM Group initiates revenue outlook for the third quarter of 2026 of $87 million to $93 million.

Conference Call Webcast Information

The Company will host a conference call at 5:00 p.m. Eastern Time today, Monday, August 10, 2026, to discuss its quarterly results. Access to the live webcast and replay of the conference call will be available here and on RUM Group's Investor Relations website at investors.rumble.com under 'News & Events.'

Chris Pavlovski, the Chairman and CEO of RUM Group, will join Matt Kohrs shortly after the conclusion of the Company's earnings call. The interview will be accessible here and streamed live on the Matt Kohrs Rumble channel at rumble.com/MattKohrs.

Upcoming Conference Participation

RUM Group's management team will participate in the following upcoming conferences:

The Oppenheimer 29th Annual Technology, Internet & Communications Conference, to be held virtually on August 11-13, 2026. Chris Pavlovski, the Chief Executive Officer, and Michael Masci, the Chief Financial Officer of RUM Group, will participate in an analyst-selected fireside chat on Tuesday, August 11, 2026, at 2:55 PM ET.

Canaccord Genuity's 46(th) Annual Growth Conference, to be held August 11-13, 2026 at the InterContinental Boston in Boston, MA. Michael Masci will present on August 12(th) at 12:30 PM ET. Presentations will be available via webcast on the Company's investor relations website.

About RUM Group Inc.

RUM Group Inc. is an AI infrastructure and video company. Its Quake AI business delivers AI compute as a service, operating AI data centers including GPU and CPU compute, storage, and networking at scale. Rumble, RUM Group's video business and the original tenant of Quake AI, provides creators and enterprises a full suite of video technologies, unlocking reach, scale, and monetization. RUM Group is building the rails of the agentic-first enterprise: the AI compute, cloud infrastructure, and trust layer for the agentic AI future, advancing RUM Group's mission to maximize the power of human imagination. For more information, visit www.rum.group.

Non-U.S. GAAP Financial Measures

To supplement our consolidated financial statements, which are prepared and presented in accordance with GAAP, we use certain non-GAAP financial measures, as described below, to understand and evaluate our core operating performance. These non-GAAP financial measures, which may be different than similarly titled measures used by other companies, are presented to enhance investors' overall understanding of our financial performance and should not be considered a substitute for, or superior to, the financial information prepared and presented in accordance with GAAP. We use the non-GAAP financial measure of Adjusted EBITDA, which is defined as net income (loss) excluding interest income (expense), net, other income (expense), net, provision for income taxes, depreciation and amortization, share-based compensation expense, acquisition-related transaction costs, change in fair value of warrants, change in fair value of digital assets, and change in the fair value of derivative. The Company's management believes that it is important to consider Adjusted EBITDA, in addition to net income (loss), as it helps identify trends in our business that

could otherwise be masked by the effect of the gains and losses that are included in net income (loss) but excluded from Adjusted EBITDA.

Adjusted EBITDA should not be considered in isolation from, or as a substitute for, financial information prepared in accordance with GAAP. There are a number of limitations related to the use of Adjusted EBITDA rather than net income (loss), the nearest GAAP equivalent. As a result of these limitations, you should consider Adjusted EBITDA alongside other financial performance measures, including net income (loss) and our other financial results presented in accordance with GAAP.

Forward-Looking Statements

Certain statements in this press release and the associated conference call constitute "forward-looking statements" within the meaning of the U.S. Private Securities Litigation Reform Act of 1995. Statements contained in this press release that are not historical facts are forward-looking statements and include, for example, statements regarding our expectations regarding future results and certain key performance indicators, including our third quarter 2026 revenue outlook and views regarding unmonetized 2027 targeted capacity and ARR opportunity, and our ability to meet working capital needs and cash requirements over the next 12 months. Certain of these forward-looking statements can be identified by using words such as "anticipates," "believes," "intends," "estimates," "targets," "expects," "endeavors," "forecasts," "could," "will," "may," "future," "likely," "on track to deliver," "continues to," "looks forward to," "is primed to," "plans," "projects," "assumes," "should" or other similar expressions. Such forward-looking statements involve known and unknown risks and uncertainties, and our actual results could differ materially from future results expressed or implied in these forward-looking statements. The forward-looking statements included in this release are based on our current beliefs and expectations of our management as of the date of this release. These statements are not guarantees or indicative of future performance. Important assumptions and other important factors that could cause actual results to differ materially from those forward-looking statements include the Northern Data business combination, including the success of the business following the transaction; the ability to successfully integrate Rumble's and Northern Data's businesses; risks related to disruption of management time from ongoing business operations due to the transaction; the risk that the transaction can negatively impact the ability of Rumble and Northern Data to retain customers, retain or hire key personnel, maintain relationships with their respective suppliers and customers, and on their operating results and businesses generally; the risk that the combined business may be unable to achieve expected synergies or that it may take longer or be more costly than expected to achieve those synergies; the risk of fluctuations in revenue due to lengthy sales and approval process required by major and other service providers for new products; the risk posed by potential breaches of information systems and cyber-attacks; the risks that Rumble, Northern Data or the post combination company may not be able to effectively compete, including through product improvements and development; the risk that Rumble, Northern Data or the post-combination company may not be able to meet surging AI compute demand by establishing business relationships with hyperscalers; risks relating to our development and construction of new data center facilities, including increasing public and community opposition to data center development and exposure to a highly-evolving regulatory landscape, which could delay, increase the cost of, or prevent the completion of our planned projects and subject us to potential legal liabilities; the risk that the cloud, video, and content delivery network capabilities of Rumble, Northern Data or the post-combination company may not be sufficient to attract and continue to attract interest from system integrators and content creators and to create powerful funnel partnership opportunities for the combined platform; the risk that Rumble, Northern Data or the post combination company may not be able to accelerate delivery of next-generation cloud solutions and AI applications; risks that the growth strategy of the combined business may require a significant amount of debt financing, which may be available on unfavorable terms, if at all, and risks relating to the ability of the combined business to service such debt obligations; our ability to grow and manage future growth profitably over time, maintain relationships with customers, compete within our industry and retain key employees; weakened global economic conditions may affect our business and operating results; our limited operating history makes it difficult to evaluate our business and prospects; we may not grow or maintain our active user base, and may not be able to achieve or maintain profitability; we may fail to maintain adequate operational and financial resources; we may be unsuccessful in attracting new users to our mobile and connected TV offerings; our traffic growth, engagement, and monetization depend upon effective operation within and compatibility with operating systems, networks, devices, web browsers and standards, including mobile operating systems, networks, and standards that we do not control; our business depends on continued and unimpeded access to our content and services on the internet and if we or those who engage with our content experience disruptions in internet service, or if internet service providers are able to block, degrade or charge for access to our content and services, we could incur additional expenses and the loss of traffic and advertisers; we face significant market competition, and if we are unable to compete effectively with our competitors for traffic and advertising spend, our business and operating results could be harmed; we rely on data from third parties to calculate certain of our performance metrics and real or perceived inaccuracies in such metrics may harm our reputation and negatively affect our business; changes to our existing content and services could fail to attract traffic and advertisers or fail to generate revenue; we derive the majority of our revenue from advertising and the failure to attract new advertisers, the loss of existing advertisers, or the reduction of or failure by existing advertisers to maintain or increase their advertising budgets may adversely affect our business and operating results; we depend on third-party vendors, including internet service providers, advertising networks, and data centers, to provide core services; new technologies have been developed that are able to block certain online advertisements or impair our ability to deliver advertising, which could harm our operating results; we have offered and intend to continue to offer incentives, including economic incentives, to content creators to join our platform, and these arrangements may involve fixed payment obligations that are not contingent on actual revenue or performance metrics generated by the applicable content creator but rather are based on our modeled financial projections for that creator, which if not satisfied may adversely impact our financial performance, results of operations and liquidity; changes in tax rates, changes in tax treatment of companies engaged in e-commerce, the adoption of new U.S. or international tax legislation, or exposure to additional tax liabilities may adversely impact our financial results; compliance obligations imposed by new privacy laws, laws regulating online video sharing platforms, other online platforms and online speech in certain jurisdictions in which we operate, or industry practices may adversely affect our business, financial performance, and operating results; we may become subject to newly enacted laws and regulations that restrict or moderate content on the internet; we are exposed to significant regulatory, operational, compliance, privacy, and legal risks related to age restriction or verification requirements and children's online safety laws contemplated or enacted in various U.S. states and foreign jurisdictions; paid endorsements by our content creators may expose us to regulatory risk, liability, and compliance costs, and, as a result, may adversely affect our business, financial condition and results of operations; we have incurred and will incur significantly increased expenses and administrative burdens as a public company, which could have an adverse effect on our business, financial condition, and results of operations; and those additional risks, uncertainties and factors described in more detail under the caption "Risk Factors" in our Annual Report on Form 10-K for the year ended December 31, 2025, and in our other filings with the Securities and Exchange Commission. We do not intend, and, except as required by law, we undertake no obligation, to update any of our forward-looking statements after the issuance of this release to reflect any future events or circumstances. Given these risks and uncertainties, readers are cautioned not to place undue reliance on such forward-looking statements.

RUM Group Inc. on Social Media

Investors and others should note that we announce material financial and operational information to our investors using our investor relations website (investors.rumble.com), press releases, SEC filings and public conference calls and webcasts. We also intend to use certain social media accounts as a means of disclosing information about us and our services and to comply with our disclosure obligations under Regulation FD: the @rumblevideo X account (x.com/rumblevideo), the @rumble TRUTH Social account (truthsocial.com/@rumble ), the @chrispavlovski X account (x.com/chrispavlovski), and the @chris TRUTH Social account (truthsocial.com/@chris ), which Chris Pavlovski, our Chairman and Chief Executive Officer, also uses as a means for personal communications and observations. The information we post through these social media channels may be deemed material. Accordingly, investors should monitor these social media channels in addition to following our press releases, SEC filings and public conference calls and webcasts. The social media channels that we intend to use as a means of disclosing the information described above may be updated from time to time, as listed on our investor relations website.

For investor inquiries, please contact:

Shannon Devine

MZ Group, MZ North America

203-741-8811

investors@rumble.com

Source: RUM Group Inc.

 
               Condensed Consolidated Interim Statements of Operations 
                                     (Unaudited) 
                           Three months ended June 30     Six months ended June 30 
                          ---------------------------- 
                              2026           2025            2026           2025 
                                                        --------------  ------------- 
 
Revenues                  $  40,366,736  $  25,084,631  $   65,826,532  $  48,791,421 
 
Expenses 
   Cost of services 
    (content, hosting 
    and other)            $  30,607,067  $  26,542,307  $   57,604,250  $  56,578,481 
   General and 
    administrative           16,327,551     11,666,331      26,724,111     28,300,054 
   Research and 
    development               6,795,275      4,825,884      12,535,189      9,614,995 
   Sales and marketing       10,379,335      7,891,526      18,911,816     11,530,452 
   Acquisition-related 
    transaction costs        28,314,638      2,388,105      33,161,645      2,388,105 
   Amortization and 
    depreciation             16,289,896      3,602,160      20,267,766      6,894,869 
   Change in fair value 
    of digital assets         2,435,937    (5,192,441)       6,501,540    (3,493,025) 
                                                         ------------- 
 
Total expenses              111,149,699     51,723,872     175,706,317    111,813,931 
                           ------------   ------------   -------------   ------------ 
 
Loss from operations       (70,782,963)   (26,639,241)   (109,879,785)   (63,022,510) 
   Interest income              742,622      2,898,945       2,628,065      5,083,231 
   Other expense            (4,831,299)       (22,773)     (4,867,685)       (47,377) 
   Changes in fair value 
    of contingent 
    consideration             (486,931)              -       (486,931)              - 
   Changes in fair value 
    of warrant 
    liability               (5,672,458)    (6,461,861)       1,327,928     15,442,843 
   Changes in fair value 
    of derivative               283,991              -         283,991      9,700,000 
                                                         ------------- 
 
Loss before income taxes   (80,747,038)   (30,224,930)   (110,994,417)   (32,843,813) 
Income tax expense            (184,149)              -       (207,140)       (31,310) 
Deferred tax expense            (3,998)              -         (3,998)              - 
                                                         ------------- 
 
Net loss                   (80,935,185)   (30,224,930)   (111,205,555)   (32,875,123) 
Net loss attributable to 
 non-controlling 
 interest                   (1,790,479)              -     (1,790,479)              - 
                           ------------   ------------   -------------   ------------ 
Net loss attributable to 
 RUM Group Inc.           $(79,144,706)  $(30,224,930)  $(109,415,076)  $(32,875,123) 
                           ------------   ------------   -------------   ------------ 
 
Loss per share -- basic 
 and diluted              $      (0.28)  $      (0.12)  $       (0.40)  $      (0.13) 
Weighted-average number 
 of common shares used 
 in computing net loss 
 per share-basic and 
 diluted                    283,916,343    260,327,707     272,549,216    248,754,135 
 
Share-based 
compensation expense 
included in expenses: 
   Cost of services 
    (content, hosting, 
    and other)            $   1,351,934  $   1,036,433  $    3,147,904  $   2,563,013 
   General and 
    administrative            3,736,982      2,950,885       5,843,008      9,235,196 
   Research and 
    development               1,178,220        915,006       1,952,211      1,541,441 
   Sales and marketing          863,081        476,970       1,421,210        724,447 
                           ------------                  ------------- 
 
Total share-based 
 compensation expense     $   7,130,217  $   5,379,294  $   12,364,333  $  14,064,097 
                           ------------   ------------   -------------   ------------ 
 
 
       Condensed Consolidated Interim Balance Sheets (Unaudited) 
                                     June 30, 2026    December 31, 2025 
                                     --------------  ------------------- 
Assets 
 
Current assets 
   Cash and cash equivalents         $  203,269,513   $      237,919,453 
   Accounts receivable, net              50,761,793           11,859,231 
   Contingent consideration 
    receivable                           22,936,515                    - 
   Prepaid expenses and other           139,639,411           14,767,472 
                                      ------------- 
                                        416,607,232          264,546,156 
 
Investment                                6,936,175                    - 
Other non-current assets                 20,720,066            1,123,781 
Digital assets                           20,352,467           18,450,362 
Property and equipment, net             913,827,661           16,178,941 
Right-of-use assets, net                142,809,207            1,868,458 
Intangible assets, net                  187,815,434           24,023,709 
Goodwill                                415,164,645           10,655,391 
                                      -------------      --------------- 
                                     $2,124,232,887   $      336,846,798 
                                      -------------      --------------- 
 
Liabilities and Shareholders' 
Equity 
 
Current liabilities 
   Accounts payable and accrued 
    liabilities                      $  125,450,014   $       27,875,120 
   Deferred revenue                      31,266,216           16,105,587 
   Lease liabilities                     39,992,862            1,281,444 
                                      ------------- 
                                        196,709,092           45,262,151 
 
Convertible notes payable               358,811,637                    - 
Lease liabilities, net of current 
 portion                                102,970,860              633,128 
Deferred tax liability                   25,041,306                    - 
Warrant liability                        14,281,399           15,609,327 
Other liability                             657,541              500,000 
                                      -------------      --------------- 
                                        698,471,835           62,004,606 
Commitments and contingencies 
 
Shareholders' equity 
   Preferred shares 
      ($0.0001 par value per 
      share, 20,000,000 shares 
      authorized, no shares issued 
      or outstanding)                             -                    - 
   Common shares 
      ($0.0001 par value per share, 
       1,400,000,000 Class A shares 
       authorized, 276,321,677 and 
       215,736,576 shares issued 
       and outstanding, as of June 
       30, 2026 and December 31, 
       2025, respectively; 
       170,000,000 Class C (and 
       corresponding ExchangeCo 
       Share) authorized, 
       123,690,470 and 123,690,470 
       shares issued and 
       outstanding, as of June 30, 
       2026 and December 31, 2025, 
       respectively; 110,000,000 
       Class D shares authorized, 
       95,791,120 and 95,791,120 
       shares issued and 
       outstanding, as of June 30, 
       2026 and December 31, 2025, 
       respectively)                        779,498              773,439 
   Accumulated deficit                (674,811,380)        (565,396,304) 
   Additional paid-in capital         2,028,870,772          839,465,057 
   Accumulated other comprehensive 
    income (loss)                      (17,857,147)                    - 
   Non-controlling interest              88,779,309                    - 
                                      -------------      --------------- 
                                      1,425,761,052          274,842,192 
                                      -------------      --------------- 
                                     $2,124,232,887   $      336,846,798 
                                      -------------      --------------- 
 
 
          Condensed Consolidated Interim Statements of Cash 
                           Flows (Unaudited) 
For the six months ended June 30,            2026            2025 
                                        --------------  -------------- 
Cash flows provided by (used in) 
 
Operating activities 
  Net loss for the period               $(111,205,555)  $ (32,875,123) 
  Adjustments to reconcile net loss 
  to net cash used in operating 
  activities: 

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