$Meta Platforms, Inc.(META)$ 's ten-year chart is ugly. It got off track for a bit and was throwing money at metaverse spending. Then management focused more on cutting expenses and shareholders rejoiced.
2022 was the first year it didn’t hit a record high in profits as a publicly-traded company.
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META has a lot of momentum now, as profits are rolling in again. #AI is helping boost time and ad spending on Facebook and Instagram, and is giving the company growth opportunity. Advertising has been in a Bear Market for the past two years. Ad spend could accelerate in 2024
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