$XPeng Inc.(XPEV)$ Xiaopeng Mo

Xiaopeng Motors' "interesting" positioning

Foreign fashion has the connotation of simplicity, avant-garde, and coolness.

Tesla is a representative example, but this fashion positioning may not work in China, so domestic brands that follow Tesla's "simple" approach will not work.

What is "interesting"? It should be a good positioning, with interesting connotations, and it is a fashion that focuses on details.

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Dexz
07-13
Dexz
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