$Grab Holdings(GRAB)$ like Chi

$Grab Holdings(GRAB)$ like China, SE Asia citizens will likely skip traditional banks that offer digital financial services and transition directly to FinTech platforms, like SeaMoney, GrabPay, and OVO (90% owned by GRAB), as these companies possess unique distribution advantages (Grab Mobility, Shopee ecommerce platform) through which they can sell FinTech offerings seamlessly with low CAC and low customer adoption friction.

There's still a huge runway here as digital payments only account for about 50% of total payments volume in the region.

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