$Li Auto(LI)$ Ideal almost succeeded. If it weren't for Mega, it would have firmly established itself as a new luxury car brand. At that time, I felt that driving an Ideal was more stylish than driving a BMW.
What a pity.
This incident shows that when car companies innovate, they must respect the aesthetic taste of consumers. Don't easily try to forcefully change the aesthetic taste of consumers. If your brand power is not strong enough, it's best to respect the classics, otherwise taking too big a step will easily lead to problems. . .
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