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05-19

Lady Gaga Ignites Singapore: Concerts Boost Travel and Consumer Sectors

Lady Gaga will hold four concerts in Singapore in May 2025 — her only Asia stop. More than just a music event, it’s a major boost for the city-state’s travel and consumer economy.

1. Tourism & Hotel Boom

• Trip.com reports a 202% YoY hotel booking increase, with search volumes up 358%.

• Fan traffic from Taiwan, Malaysia, Indonesia, Philippines is surging.

• Mid-to-high-end hotel prices rise 30–60%, many are nearly sold out.

2. Air Travel & Local Transport Spike

• Amadeus shows 41% increase in flight searches to Singapore.

• Singapore Airlines & Scoot launched KrisFlyer-exclusive pre-sales.

• ComfortDelGro ramps up shuttle and taxi services.

3. Fan Spending Power

• Average spend per fan: SGD 700–1,000.

• Retail areas like Marina Bay Sands, Orchard Road, Sentosa see foot traffic spikes.

• Restaurants, attractions, and stores expect peak revenue during concert week.

4. Stocks to Watch

• SIA (C6L.SG) – increased flights and member engagement

• Ascott Trust (HMN.SG) – higher serviced apartment occupancy

• CDL Hospitality Trust (J85.SG), Hua Ye Group (U14.SG) – hotel rate & occupancy growth

• CapitaLand CICT (C38U.SG), Mapletree PAC Trust (N2IU.SG) – mall traffic boost

• Genting SG (G13.SG) – more visitors to Resorts World Sentosa

• ComfortDelGro (C52.SG) – growth in ride bookings

• SPH (S32.SG) – ticketing platform SISTIC sees revenue spike

5. The Bigger Picture

Concerts today are more than music — they’re economic catalysts. As global stars focus on Southeast Asia, Singapore is using pop culture to attract travelers and revive consumption.

Gaga in the Lion City: Will it Lift SG Hospitality and Airline Stocks?
Lady Gaga is performing at the Singapore National Stadium this week with a total of four shows on May 18, 19, 21, and 24, 2025. Last year, Taylor Swift’s concerts in Singapore were also heavily subsidized by the government. However, for Gaga’s current concerts, the Singapore government claims there are no additional subsidies. Do you support Singapore becoming Southeast Asia’s premier destination for international concerts? Which stocks could benefit from the concerts Would you go see the concert yourself?
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

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