Are they a cannabis cultivator that moonlights as a marijuana investment bank, or vice versa? Given its decline of more than 37% over the last 12 months, the market doesn't seem to be keen on the stock. As interesting as Sundial's hybrid business model may be, the stock's future depends on convincing investors that it's more than a meme.
All eyes will be on Sundial's forthcoming earnings report describing its performance in the fourth quarter and for all of 2021. Though investors originally anticipated the earnings to drop March 29, mishaps management attributes to an external auditor have caused a delay, and now the earnings are scheduled to come out before the end of April instead. Putting aside any concerns about why it missed its own timeline for reporting earnings, let's consider what the company might need to show to convince investors that it's capable of making a comeback in 2022.
Would be nice to see revenue return to consistent growth. It'd also be great to see expenses fall and quarterly gross profits rise, but nobody is holding their breath about Sundial becoming profitable anytime soon.
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