National Cinema Day Could Boost Slow Labor Day Traffic
Adding to that, the special discount also serves to increase traffic during a typically slow part of the year. Labor Day weekend is typically one of the least busy times for movie theater chains. That’s why it can’t hurt to offer a discount to draw in customers and could be a catalyst for AMC stock.
Jackie Brenneman, president of Cinema Foundation, said the following toNBC Newsabout the National Cinema Day event:
After this summer’s record-breaking return to cinemas, we wanted to do something to celebrate moviegoing. We’re doing it by offering a ‘thank you’ to the moviegoers that made this summer happen, and by offering an extra enticement for those who haven’t made it back yet.
$AMC Entertainment(AMC)$
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