$Lemonade, Inc.(LMND)$The momentum has yet shift! Do you know what's the exponential impact for an insurance company?

One of the fascinating and amazingly powerful drivers of insurance is that the lifetime value of a customer can grow 10 and sometimes 100x, and it's literally a lifetime. It's not a three- or four-year lifetime, it's a 30-, 40-year lifetime. And that is now happening in their business. So a quarter of their sales this last quarter came from existing customers buying a second policy or buying more coverage. Cross sales, upsells has now become a central part of their business in a way that it almost didn't exist just 24 months ago.

Lemonade will have minor technical correction this week, but advised to hold for long term benefits.