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追跌杀涨三十年
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米高佐敦
2021-04-23
To be number one
张彬彬助阵,欧拉闪电猫、朋克猫入局,魏建军:两年内或超特斯拉
米高佐敦
2020-02-13
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</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>本文来源:时代财经 作者:林前 “拥抱变化”,这是2021上海车展的主题。实际上,近年来,汽车行业所面临的变化不仅只有智电化大潮,还有汽车消费结构的变化——购车群体的年轻化与女性购车比例的上升。早在2019年,乘联会便表示,80及90后人群逐渐成为主要购车群体。而且伴随女性社会地位的提升,女性群体用户的购车比例也在逐步提高。大调查数据显示,2020年,女性的购车消费达到22.28%,已经超过...</p>\n\n<a href=\"https://www.tfcaijing.com/article/page/49704c483350596171452f596f704d355444767355773d3d\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/bb4a82a0b3d2d5a95ba411e9bab3f4d9","relate_stocks":{"02333":"长城汽车","TSLA":"特斯拉"},"source_url":"https://www.tfcaijing.com/article/page/49704c483350596171452f596f704d355444767355773d3d","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2129331296","content_text":"本文来源:时代财经 作者:林前 “拥抱变化”,这是2021上海车展的主题。实际上,近年来,汽车行业所面临的变化不仅只有智电化大潮,还有汽车消费结构的变化——购车群体的年轻化与女性购车比例的上升。早在2019年,乘联会便表示,80及90后人群逐渐成为主要购车群体。而且伴随女性社会地位的提升,女性群体用户的购车比例也在逐步提高。大调查数据显示,2020年,女性的购车消费达到22.28%,已经超过男性(22.00%)。这是近十年来,女性的买车消费第一次超过男性,而且买车的女性更趋于年轻化,26-35岁的最多。长城汽车早已瞄准了这一鲜有车企关注的市场。2018年8月20日,长城汽车正式发布欧拉品牌,欧拉定位更爱女人的汽车品牌,首款车型欧拉iQ于当年成都车展正式上市。在本次上海车展上,欧拉汽车办了一场别开生面的发布会,风格萌化。还有流量男星张彬彬与当红女星毛晓彤现场助阵。来源:欧拉汽车在本次上海车展,欧拉汽车推出多款新车,但最受关注的还是欧拉闪电猫与欧拉朋克猫。欧拉闪电猫零到百公里加速4秒以内,拥有无框车门、隐藏门把手、自动升降尾翼,搭载L3+级别自动驾驶辅助、全场景智能自动泊车、ORA多模集成超算平台、ORA专属全向超感系统、高通第三代智能平台、V2X万物互联等。据了解,欧拉汽车本次发布的欧拉闪电猫是其旗下首款纯电超跑车型,将面向全球进行销售,预计售价在3万美金,人民币20万以下。而另一款全新亮相的欧拉朋克猫,延续复古美学的设计思路,其外观设计类似初代大众甲壳虫,前脸部分采用了与欧拉好猫类似的设计风格,圆圆的头灯十分抢眼。长城汽车欧拉品牌营销总经理余飞表示,目前已经发布的、已经在售的车型中,朋克猫的价格是最高的,对品牌调性和整个品牌定位是一个拉伸的作用。今年上半年就会上市。从19日发布会现场反应看,不少资深媒体人认为欧拉新推出的两款产品在颜值上十分突出,具备吸引女性消费者最基本的条件,或能帮助欧拉汽车在销量上进一步上探。来源:欧拉汽车据了解,欧拉汽车2021年前两个月销量达到17634量,仅次于五菱、特斯拉,位列第三名。4月初,长城汽车董事长魏建军在出席活动时表示,长城汽车旗下电动车品牌欧拉有望在2023年销量上超越特斯拉。但值得注意的是,欧拉旗下车型主要集中在6-15万元低端车市场,高性价比是其主要竞争优势。而主流的15-25万级价格段,欧拉汽车此前未有产品,本次欧拉闪电猫与欧拉朋克猫的推出,将帮助欧拉汽车覆盖这个价格区间。但消费者是否会买账,还需看市场反响。","news_type":1},"isVote":1,"tweetType":1,"viewCount":276,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":917049317,"gmtCreate":1581549088839,"gmtModify":1705426524628,"author":{"id":"3521843429246924","authorId":"3521843429246924","name":"米高佐敦","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":6,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3521843429246924","authorIdStr":"3521843429246924"},"themes":[],"htmlText":"?","listText":"?","text":"?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/917049317","repostId":"1156473045","repostType":2,"isVote":1,"tweetType":1,"viewCount":41,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"hots":[{"id":376538077,"gmtCreate":1619136014499,"gmtModify":1704720106247,"author":{"id":"3521843429246924","authorId":"3521843429246924","name":"米高佐敦","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":6,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3521843429246924","authorIdStr":"3521843429246924"},"themes":[],"htmlText":"To 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