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小小刀据大树
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小小刀据大树
2023-01-18
Goal goal goal ole ole ole
小小刀据大树
2023-01-16
Goal goal goal ole ole ole
小小刀据大树
2023-01-15
Goal goal goal ole ole ole
小小刀据大树
2023-01-14
Goal goal goal ole ole ole
小小刀据大树
2023-01-12
Goal goal goal ole ole ole
小小刀据大树
2023-01-11
Goalll
小小刀据大树
2023-01-10
Goal
小小刀据大树
2023-01-09
Goal
小小刀据大树
2023-01-08
Goal
小小刀据大树
2023-01-06
Goal
小小刀据大树
2023-01-05
Goal
小小刀据大树
2023-01-04
Goal
小小刀据大树
2023-01-03
Goalllll
小小刀据大树
2023-01-03
Goal
小小刀据大树
2023-01-02
Goal
小小刀据大树
2022-12-31
Goal
小小刀据大树
2022-12-30
Goal
小小刀据大树
2022-12-29
[微笑]
小小刀据大树
2022-12-28
Goal
小小刀据大树
2022-12-27
Goalll
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href=\"https://laohu8.com/S/NIO\">蔚来</a>又遇到了一个大坎。</p><p>上月还说不涨价的蔚来,终于也扛不住了。在公告停产后立刻又宣布提价。</p><p>4月10日,蔚来官方app发布《产品价格调整说明》,称受全球原材料价格上涨影响,自5月10日起将对旗下产品价格进行适当调整。</p><p>ES8、ES6及EC6各版本车型起售价上调1万元,ET7、ET5起售价不变;选择BaaS电池租用服务,长续航电池包(100kWh)租用服务费上涨200元调整为1680元/月;已购车用户不受此次调整影响;电池包按年灵活升级至长续航电池包,价格调整为9800元/年。</p><p>不过蔚来的涨价说明属于预告版,给了用户一个缓冲期。文中提到,5月9日及之前支付ES8、ES6、EC6、ET7定金或ET5预订金的用户,购车及电池租用价格不受此次调整影响。</p><p>“蔚来不涨价,至少目前还没这个打算。”3月21日,蔚来总裁秦力洪才阐述完对3月车企涨价潮中,蔚来的价格策略就光速“打脸”了。</p><p>3月25日,在蔚来2021年业绩会上,李斌也表示蔚来汽车现阶段不涨价,因为会和产业链一起分担原料上涨的压力,同时销量上来了规模效应也会分摊成本。</p><p>没曾想4月国内的疫情,很快打乱了蔚来今年的生产、扩产计划。李斌口中靠规模效应分摊成本的做法,立刻就要面临考验了。</p><p>就在4月9日,蔚来汽车公开表示因疫情冲击,导致合作的供应链陆续停产,“无米下锅”的蔚来产线也只好暂停整车生产。蔚来董事长李斌解释,“一辆车差一个零件都没法生产。”</p><p>停产对蔚来而言损失并不小,根据李斌此前在业绩会上的介绍,江淮蔚来的产线正在向60JPH的产能升级,预计年中完成。这意味着每停产一天,就会产生6-700辆的产能损失。</p><p>而3月,蔚来9985台的交付量仅屈居行业第七,不仅落后于小鹏、理想,甚至已经排在第二梯队哪吒、零跑的身后。</p><p>疫情下供应链“断粮”或将进一步增加蔚来销量下滑的惯性,这对尚未盈利的蔚来是比较危险的信号。</p><p>所以李斌说,涨价是不得已的选择。“原材料特别是电池原材料今年涨得太多,近期也看不到下降趋势,本来想扛一扛,疫情这么一搞更扛不住了,涨价也是迫不得己,还请大家理解。”</p><p>在整个电动车行业都在涨价的大环境下,蔚来此举终归大流。今年以来的车企涨价潮中,理想已上调了1.18万、小鹏也有1-2万不等的上调,业界的涨幅分布在3千-3万元。相比之下,对于40万级别的蔚来而言,提价1万居于中等区间。</p><p>蔚来方面对华尔街见闻表示, 此次公司综合考虑了原材料成本上涨压力和用户接受度等多重因素,对价格进行温和调整,不会把成本完全分摊到用户身上。这意味着,蔚来并不想将上游成本压力完全传导,而是打算自行消化一部分。</p><p>虽然蔚来没有给出2022年的销售计划,秦力洪也表示今年的交付量供应链说了算,产多少交多少。但遭遇疫情停产以及不得已的涨价,还是让蔚来的2022年压力倍增。</p><p>销量之外是毛利。事实上,蔚来一直在规模和毛利之间做着艰难的平衡。</p><p>财报显示,2021全年蔚来整车毛利率为20.1%,李斌在电话会上提出今年要维持“18-20%毛利率”,而今无论是销量还是成本,都让蔚来这个目标受到挑战。</p><p>富途证券指出,今年锂价上涨会导致蔚来成本大幅提升,盈利能力大幅下降。</p><p><a href=\"https://laohu8.com/S/601688\">华泰证券</a>也表示,电池及原材料上涨会对蔚来利润率造成冲击。蔚来此前不想涨价,是希望刺激规模分摊成本,以抵消原材料和电池上涨带来的压力,维持较高的毛利率。</p><p>现在看来,这个策略的可行性也受到了考验。是要销量,还是要高毛利率?这会是蔚来贯穿全年的选择题。</p></body></html>","source":"wallstreetcn_api","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>停产、涨价,蔚来2022承压</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\n停产、涨价,蔚来2022承压\n</h2>\n\n<h4 class=\"meta\">\n\n\n2022-04-10 20:01 北京时间 <a href=https://wallstreetcn.com/articles/3656483><strong>华尔街见闻</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>经历过2019的生死劫,2022年的蔚来又遇到了一个大坎。上月还说不涨价的蔚来,终于也扛不住了。在公告停产后立刻又宣布提价。4月10日,蔚来官方app发布《产品价格调整说明》,称受全球原材料价格上涨影响,自5月10日起将对旗下产品价格进行适当调整。ES8、ES6及EC6各版本车型起售价上调1万元,ET7、ET5起售价不变;选择BaaS电池租用服务,长续航电池包(100kWh)租用服务费上涨200元...</p>\n\n<a href=\"https://wallstreetcn.com/articles/3656483\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"https://static.tigerbbs.com/0f03865325df9ba8b5d2e1c87d664e22","relate_stocks":{"BK4534":"瑞士信贷持仓","BK4505":"高瓴资本持仓","BK4581":"高盛持仓","BK4555":"新能源车","BK4526":"热门中概股","NIO":"蔚来","BK4504":"桥水持仓","09866":"蔚来-SW","EVS.SI":"MSCI China Electric Vehicles and Future Mobility ETF-NikkoAM","BK4532":"文艺复兴科技持仓","BK4509":"腾讯概念","BK4099":"汽车制造商","BK4574":"无人驾驶","BK1119":"汽车制造商","BK4548":"巴美列捷福持仓","BK1588":"回港中概股","BK4531":"中概回港概念"},"source_url":"https://wallstreetcn.com/articles/3656483","is_english":false,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2226350338","content_text":"经历过2019的生死劫,2022年的蔚来又遇到了一个大坎。上月还说不涨价的蔚来,终于也扛不住了。在公告停产后立刻又宣布提价。4月10日,蔚来官方app发布《产品价格调整说明》,称受全球原材料价格上涨影响,自5月10日起将对旗下产品价格进行适当调整。ES8、ES6及EC6各版本车型起售价上调1万元,ET7、ET5起售价不变;选择BaaS电池租用服务,长续航电池包(100kWh)租用服务费上涨200元调整为1680元/月;已购车用户不受此次调整影响;电池包按年灵活升级至长续航电池包,价格调整为9800元/年。不过蔚来的涨价说明属于预告版,给了用户一个缓冲期。文中提到,5月9日及之前支付ES8、ES6、EC6、ET7定金或ET5预订金的用户,购车及电池租用价格不受此次调整影响。“蔚来不涨价,至少目前还没这个打算。”3月21日,蔚来总裁秦力洪才阐述完对3月车企涨价潮中,蔚来的价格策略就光速“打脸”了。3月25日,在蔚来2021年业绩会上,李斌也表示蔚来汽车现阶段不涨价,因为会和产业链一起分担原料上涨的压力,同时销量上来了规模效应也会分摊成本。没曾想4月国内的疫情,很快打乱了蔚来今年的生产、扩产计划。李斌口中靠规模效应分摊成本的做法,立刻就要面临考验了。就在4月9日,蔚来汽车公开表示因疫情冲击,导致合作的供应链陆续停产,“无米下锅”的蔚来产线也只好暂停整车生产。蔚来董事长李斌解释,“一辆车差一个零件都没法生产。”停产对蔚来而言损失并不小,根据李斌此前在业绩会上的介绍,江淮蔚来的产线正在向60JPH的产能升级,预计年中完成。这意味着每停产一天,就会产生6-700辆的产能损失。而3月,蔚来9985台的交付量仅屈居行业第七,不仅落后于小鹏、理想,甚至已经排在第二梯队哪吒、零跑的身后。疫情下供应链“断粮”或将进一步增加蔚来销量下滑的惯性,这对尚未盈利的蔚来是比较危险的信号。所以李斌说,涨价是不得已的选择。“原材料特别是电池原材料今年涨得太多,近期也看不到下降趋势,本来想扛一扛,疫情这么一搞更扛不住了,涨价也是迫不得己,还请大家理解。”在整个电动车行业都在涨价的大环境下,蔚来此举终归大流。今年以来的车企涨价潮中,理想已上调了1.18万、小鹏也有1-2万不等的上调,业界的涨幅分布在3千-3万元。相比之下,对于40万级别的蔚来而言,提价1万居于中等区间。蔚来方面对华尔街见闻表示, 此次公司综合考虑了原材料成本上涨压力和用户接受度等多重因素,对价格进行温和调整,不会把成本完全分摊到用户身上。这意味着,蔚来并不想将上游成本压力完全传导,而是打算自行消化一部分。虽然蔚来没有给出2022年的销售计划,秦力洪也表示今年的交付量供应链说了算,产多少交多少。但遭遇疫情停产以及不得已的涨价,还是让蔚来的2022年压力倍增。销量之外是毛利。事实上,蔚来一直在规模和毛利之间做着艰难的平衡。财报显示,2021全年蔚来整车毛利率为20.1%,李斌在电话会上提出今年要维持“18-20%毛利率”,而今无论是销量还是成本,都让蔚来这个目标受到挑战。富途证券指出,今年锂价上涨会导致蔚来成本大幅提升,盈利能力大幅下降。华泰证券也表示,电池及原材料上涨会对蔚来利润率造成冲击。蔚来此前不想涨价,是希望刺激规模分摊成本,以抵消原材料和电池上涨带来的压力,维持较高的毛利率。现在看来,这个策略的可行性也受到了考验。是要销量,还是要高毛利率?这会是蔚来贯穿全年的选择题。","news_type":1},"isVote":1,"tweetType":1,"viewCount":217,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":9008910874,"gmtCreate":1641346722405,"gmtModify":1676533603042,"author":{"id":"3570397749118489","authorId":"3570397749118489","name":"小小刀据大树","avatar":"https://static.tigerbbs.com/e3d210e0b0e45afa91d7d3df150ed26d","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3570397749118489","authorIdStr":"3570397749118489"},"themes":[],"htmlText":"Good","listText":"Good","text":"Good","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":8,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9008910874","repostId":"1113139556","repostType":4,"isVote":1,"tweetType":1,"viewCount":526,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":9938599324,"gmtCreate":1662626737868,"gmtModify":1676537104310,"author":{"id":"3570397749118489","authorId":"3570397749118489","name":"小小刀据大树","avatar":"https://static.tigerbbs.com/e3d210e0b0e45afa91d7d3df150ed26d","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3570397749118489","authorIdStr":"3570397749118489"},"themes":[],"htmlText":"<a 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