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Lks96
2023-03-05
Okok
@贝多财经:天寶營養衝刺深交所上市:計劃募資7億元,持續盈利能力存疑
Lks96
2023-02-04
[开心] [开心] [开心] [开心] [开心] [开心] [开心] [开心]
Lks96
2023-01-17
[得意] [得意] [得意] [得意] [得意] [得意]
Lks96
2023-01-16
🤔🤔🤔🤔🤔🤔🤔
Lks96
2023-01-16
Nice [鬼脸] [鬼脸] [得意] [得意] [得意]
Lks96
2023-01-16
Nice [开心] [开心] [开心] [开心] [开心] [开心]
Lks96
2023-01-16
Nice 👏👏👏👏👏
Lks96
2023-01-14
Okay [呆住] [呆住] [呆住] [呆住] [呆住]
Lks96
2023-01-11
👌👌👌
Lks96
2023-01-11
Okok
Lks96
2023-01-10
👏👏
Lks96
2023-01-09
Okok
Lks96
2023-01-09
Okok
@东哥解读电商:美邦“賣資求生”,二代“大碼女裝”能否再創神話?
Lks96
2023-01-08
Good
Lks96
2023-01-08
Ok k
Lks96
2023-01-08
[流泪] [流泪] [流泪]
Lks96
2023-01-07
Okok
Lks96
2023-01-06
[财迷]
Lks96
2023-01-05
[财迷]
Lks96
2023-01-04
[呆住]
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","text":"Okok","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9953630447","repostId":"628658446","repostType":1,"repost":{"id":628658446,"gmtCreate":1673230296887,"gmtModify":1676538802660,"author":{"id":"3438990255364840","authorId":"3438990255364840","name":"东哥解读电商","avatar":"https://static.tigerbbs.com/2bc7457fc43b69435eae1ff3cb5f22f5","crmLevel":1,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3438990255364840","idStr":"3438990255364840"},"themes":[],"title":"美邦“賣資求生”,二代“大碼女裝”能否再創神話?","htmlText":"作者 | 易婷物競天擇,適者生存。和生物界的物種競爭相似,服裝品牌也在經歷篩選“適者”的殘酷進程。海外不少品牌閉店、賣身,節節潰敗;國內冰火兩重天,有在破產邊緣的,有逆勢而行出海輸送中國經驗的。分賽道來看功能性服飾在運動風潮盛行時,成爲了最大的贏家,靠防曬產品起家的蕉下今年兩度衝擊IPO;但快時尚地位逐漸下滑,無論是國外的GAP還是國內的美邦,都在不可避免的衰退。12月27日,美邦出售貴州市中華中路145號店鋪,經商議最終確定交易價格爲1.3億元;早在10月30日,美邦出售湖北某店鋪給雅戈爾,交易價格1.9億元。結合今年美邦的閉店潮、被曝欠薪等事件,出售店鋪被懷疑是“賣資求生”。美邦作爲跨時代的巨頭,爲何深陷經營泥潭?多年用時間換來的經驗能否在2023年迎來新的轉折?美邦創始人周成建之子胡周斌Bill創立了大碼女裝品牌BloomChic,最新拿到了全球最大消費投資公司L Catterton的投資,這也是其獲得的第三輪融資。二代“大碼女裝”能否成就當年美邦的“神話”?美邦情況不妙2022年,如果是消費圈的人,對“寒氣”“遇冷”“消費疲軟”“三年裏最難的一年”“只求活下去”這些話都不陌生。“降本增效”成了消費企業的年度關鍵詞,消費者心理多以“緊縮節流”爲主,美邦作爲國內創立最早的服裝品牌之一,2022日子過得也是十分艱難。對於近期出售資產一事,美邦在公告中直言“對公司的財務狀況及經營成果將產生積極影響,交易所得款項將用於補充公司流動資金。”字面意思很明顯,通過出售資產來拉動公司的業績。事實上,美邦出售資產套現在這幾年已經是常規操作,尤其是去年美邦博物院被賣掉,被媒體說成“把窘境攤在了陽光底下”。除了房產以外,早些年投資的華瑞銀行股權也被當成了套現工具。大肆套現的背後,是美邦連線虧損的無奈之舉。美邦歷年財報顯示,2019年至2021年,美邦服連續3年累計虧損超21億;今年狀況仍未","listText":"作者 | 易婷物競天擇,適者生存。和生物界的物種競爭相似,服裝品牌也在經歷篩選“適者”的殘酷進程。海外不少品牌閉店、賣身,節節潰敗;國內冰火兩重天,有在破產邊緣的,有逆勢而行出海輸送中國經驗的。分賽道來看功能性服飾在運動風潮盛行時,成爲了最大的贏家,靠防曬產品起家的蕉下今年兩度衝擊IPO;但快時尚地位逐漸下滑,無論是國外的GAP還是國內的美邦,都在不可避免的衰退。12月27日,美邦出售貴州市中華中路145號店鋪,經商議最終確定交易價格爲1.3億元;早在10月30日,美邦出售湖北某店鋪給雅戈爾,交易價格1.9億元。結合今年美邦的閉店潮、被曝欠薪等事件,出售店鋪被懷疑是“賣資求生”。美邦作爲跨時代的巨頭,爲何深陷經營泥潭?多年用時間換來的經驗能否在2023年迎來新的轉折?美邦創始人周成建之子胡周斌Bill創立了大碼女裝品牌BloomChic,最新拿到了全球最大消費投資公司L Catterton的投資,這也是其獲得的第三輪融資。二代“大碼女裝”能否成就當年美邦的“神話”?美邦情況不妙2022年,如果是消費圈的人,對“寒氣”“遇冷”“消費疲軟”“三年裏最難的一年”“只求活下去”這些話都不陌生。“降本增效”成了消費企業的年度關鍵詞,消費者心理多以“緊縮節流”爲主,美邦作爲國內創立最早的服裝品牌之一,2022日子過得也是十分艱難。對於近期出售資產一事,美邦在公告中直言“對公司的財務狀況及經營成果將產生積極影響,交易所得款項將用於補充公司流動資金。”字面意思很明顯,通過出售資產來拉動公司的業績。事實上,美邦出售資產套現在這幾年已經是常規操作,尤其是去年美邦博物院被賣掉,被媒體說成“把窘境攤在了陽光底下”。除了房產以外,早些年投資的華瑞銀行股權也被當成了套現工具。大肆套現的背後,是美邦連線虧損的無奈之舉。美邦歷年財報顯示,2019年至2021年,美邦服連續3年累計虧損超21億;今年狀況仍未","text":"作者 | 易婷物競天擇,適者生存。和生物界的物種競爭相似,服裝品牌也在經歷篩選“適者”的殘酷進程。海外不少品牌閉店、賣身,節節潰敗;國內冰火兩重天,有在破產邊緣的,有逆勢而行出海輸送中國經驗的。分賽道來看功能性服飾在運動風潮盛行時,成爲了最大的贏家,靠防曬產品起家的蕉下今年兩度衝擊IPO;但快時尚地位逐漸下滑,無論是國外的GAP還是國內的美邦,都在不可避免的衰退。12月27日,美邦出售貴州市中華中路145號店鋪,經商議最終確定交易價格爲1.3億元;早在10月30日,美邦出售湖北某店鋪給雅戈爾,交易價格1.9億元。結合今年美邦的閉店潮、被曝欠薪等事件,出售店鋪被懷疑是“賣資求生”。美邦作爲跨時代的巨頭,爲何深陷經營泥潭?多年用時間換來的經驗能否在2023年迎來新的轉折?美邦創始人周成建之子胡周斌Bill創立了大碼女裝品牌BloomChic,最新拿到了全球最大消費投資公司L Catterton的投資,這也是其獲得的第三輪融資。二代“大碼女裝”能否成就當年美邦的“神話”?美邦情況不妙2022年,如果是消費圈的人,對“寒氣”“遇冷”“消費疲軟”“三年裏最難的一年”“只求活下去”這些話都不陌生。“降本增效”成了消費企業的年度關鍵詞,消費者心理多以“緊縮節流”爲主,美邦作爲國內創立最早的服裝品牌之一,2022日子過得也是十分艱難。對於近期出售資產一事,美邦在公告中直言“對公司的財務狀況及經營成果將產生積極影響,交易所得款項將用於補充公司流動資金。”字面意思很明顯,通過出售資產來拉動公司的業績。事實上,美邦出售資產套現在這幾年已經是常規操作,尤其是去年美邦博物院被賣掉,被媒體說成“把窘境攤在了陽光底下”。除了房產以外,早些年投資的華瑞銀行股權也被當成了套現工具。大肆套現的背後,是美邦連線虧損的無奈之舉。美邦歷年財報顯示,2019年至2021年,美邦服連續3年累計虧損超21億;今年狀況仍未","images":[{"img":"https://static.tigerbbs.com/fdf1bc31591be1515b20e8741d978ee2"},{"img":"https://static.tigerbbs.com/096d41b22dc0486f59cae62a81b953d4"},{"img":"https://static.tigerbbs.com/2c80436d50b1e8d25ad8b8f6f287c1e6"}],"top":1,"highlighted":2,"essential":1,"paper":2,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/628658446","isVote":1,"tweetType":1,"viewCount":0,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":8,"langContent":"CN","totalScore":0},"isVote":1,"tweetType":1,"viewCount":23,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"lives":[]}