institutions such as hedge funds, mutual funds, pension funds, and other similar entities are mandated by the SEC to disclose their holdings every quarter. We can follow their trading patterns to understand how bullish or bearish they are towards any given stock and also to confirm our trade direction. So, this is a handy tool to gauge the Street's sentiment for any US-listed stock.
As far as Google is concerned, a group of 2,027 institutional investors accumulated a little over 336 million of Google's Class A shares in the last 13F cycle, which dwarfed the selloff of 189 million shares by 1,681 other such entities. This created a net accumulation of roughly 147 million of Google's Class A shares in the last 13F cycle. The figure may not mean much in isolation but it translates into a net purchase of nearly 2.5% of Google's total shares outstanding, which is a noteworthy development considering that this accumulation happened within one quarter.
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