NYIAX, Inc. (NYIAX) is a financial and advertising technology company. The Company's platform utilizes the Nasdaq financial framework (NFF). It employs smart contracts and blockchain technology as core ledger, which enables contract formation, compliance, and reconciliation. NYIAX is a marketplace where advertising inventory, campaigns and audiences are listed and sold through utilization of financial technology. The NYIAX platform provides Media Buyers (brands, advertisers or agencies) and Media Sellers (brands, advertisers or agencies) a marketplace where advertising or audience campaigns are listed, bought, and sold. It receives a commission or fee upon completion of the media advertising contract. NYIAX does not take ownership or positions of the media at any time during the process.