滴滴在礼橙专车投放大屏,广告会成为核心收入么?

长庚科技2021-07-07

种种迹象显示,滴滴正在加快户外广告业务的布局。 长庚君了解到,滴滴已在部分礼橙专车上投放了车载广告屏,这是继一个月前滴滴在快车上投放车载广告屏后,再度加快该项业务的布局。(之前的报道在这里) 6月初,长庚君披露了在北京运营的部分滴滴快车上,司机收到过要求安装车载广告屏的通知。当时曾有司机透露,滴滴仅在价格较低的快车上安装车载广告屏,优享和专车将不会安装大屏。与司机们预测不同的是,事实上从6月中下旬...

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Comments

  • AceSU
    2021-07-07
    AceSU
    DIDI up
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