Chinese consumers starting to tune out Apple products in favor of local brands

$Apple(AAPL)$ ’s China sales crater 13% to $20.8B in 1QFY24 despite a 1.2% YoY growth in smartphone shipments in the country during the same period.

Chinese consumers starting to tune out Apple products in favor of local brands Huawei, $XIAOMI-W(01810)$ $Xiaomi Corp.(XIACY)$ and Vivo. Xiaomi looks to be the biggest market share winner taking 12.9% by Dec (up from 8.5% in Sept).

https://twitter.com/BrianTycangco/status/1753215838520590604

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