Is Grab facing financial issues? My opinion is it's not. Earlier this year, when GoTo announced layoffs (more than 1000 people), Grab said they would be keeping all their staff. Indeed, I am beginning to see that they are now spending less on advertising and gaining new customers but focusing more on loyalty. This can be seen in the Grabfood Unlimited programme. Likewise, I think it speaks volumes for Grab to want to retain its staff, albeit a difficult financial period where the cost of resources are higher. In lieu of sacrificing their staff, they have opted for cost saving measures, such as hiring freeze, salary freeze and reduced incentives for both drivers and customers.