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Will NIO Stock Follow Tesla's Footsteps? What To Consider Between These Two EV Stocks
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What To Consider Between These Two EV Stocks","url":"https://stock-news.laohu8.com/highlight/detail?id=1112927800","media":"seekingalpha","summary":"Let's take a look at how NIO compares to Tesla today, NIO's unique selling points, and the similarities between the two companies.NIO is a high-growth choice that does not seem overly expensive relative to how Tesla is valued.NIO is not a low-risk stock, however, and it may not be a good choice for everyone. Investors should also consider NIO's valuation versus legacy car companies.Both companies have benefitted from growing interest in EVs during 2020, a trend that saw share prices of most EV p","content":"<p><b>Summary</b></p>\n<ul>\n <li>Let's take a look at how NIO compares to Tesla today, NIO's unique selling points, and the similarities between the two companies.</li>\n <li>NIO is a high-growth choice that does not seem overly expensive relative to how Tesla is valued.</li>\n <li>NIO is not a low-risk stock, however, and it may not be a good choice for everyone. Investors should also consider NIO's valuation versus legacy car companies.</li>\n</ul>\n<p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/2f749c70c8a2af3e18d5f6cecc72bfbb\" tg-width=\"1536\" tg-height=\"704\" referrerpolicy=\"no-referrer\"><span>ipopba/iStock via Getty Images</span></p>\n<p><b>Article Thesis</b></p>\n<p>NIO, Inc. (NIO) is one of China's leading EV players, and has, through an attractive brand and its unique BaaS offering, attracted a lot of interest from consumers and investors. Today, however, the company is still way smaller than Tesla (TSLA), which is currently leading the global EV market. NIO is focused on its home market right now, which was true when Tesla was a smaller company as well, but NIO will try to grab market share in overseas markets as well. Shares are pricing in a lot of growth already, but if NIO can replicate Tesla's success, that could be more than justified.</p>\n<p><b>NIO And TSLA Stock Prices</b></p>\n<p>Both companies have benefitted from growing interest in EVs during 2020, a trend that saw share prices of most EV pureplays rise rapidly. The combination of growing market share for EVs, accommodating policies such as subsidies for EV purchases, and massive monetary stimulus let shares of NIO and TSLA rise rapidly. NIO is up 245% over the last year, while TSLA is up 101% over the same time. Both companies are currently trading below their all-time highs, however, which were hit in early 2021 before market sentiment for EV pureplays cooled to some degree.</p>\n<p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/5ff5ce865807df85283775d2293b41af\" tg-width=\"635\" tg-height=\"481\" referrerpolicy=\"no-referrer\"><span>Data by YCharts</span></p>\n<p>Taking a quick look at analyst price targets, we see that Tesla is trading almost perfectly in line with the consensus, whereas NIO trades about 30% below the analyst target. If the analyst community is right, then NIO is a substantially better investment right here, as Tesla is not expected to see its shares rise meaningfully over the next year, whereas NIO has significant upside to the analyst price target.</p>\n<p><b>Is NIO Similar To Tesla?</b></p>\n<p>The answer to that question depends on what you focus on. There are similarities between the two companies, but there are also differences. One could thus say that, in some ways, the two are similar, but in others, they are not. Let's look at a couple of things:</p>\n<p><b>Business Model</b></p>\n<p>Both companies are focused on the EV space, although Tesla has, over the years, been building out a couple of other businesses as well, such as energy storage. Most of Tesla's revenues are generated through selling electric vehicles, which is also how NIO operates. Both companies are focused on the premium segment of EVs, selling higher-priced vehicles that compete with brands such as BMW, Mercedes, and Lexus. Both companies offer a small range of different vehicles, in Tesla's case those are the well-known S, X, 3, and Y, whereas NIO offers a sedan (ET7), and three SUVs (EC6, ES6, ES8). Despite the fact that NIO is a way smaller company today, the model lineups of the two companies do thus not differ too much.</p>\n<p>Both companies offer some type of charging infrastructure to their customers, in Tesla's case, that's the Supercharger network, where Tesla owners can charge their cars with up to 250kW, depending on what version of Supercharger is installed. NIO is following a different approach, offering a battery-as-a-service solution to its customers. NIO owners can get their battery switched out to a fully-charged battery at NIO's stations, a process that takes a couple of minutes and is thus significantly quicker compared to the regular EV charging offered by Tesla and other EV players. BaaS thus has advantages when it comes to the time it takes for a charge/swap, but it should be noted that Tesla's Superchargers are way more common around the world compared to NIO's battery-swapping stations. Rolling out that feature in additional markets will require large capital expenditures, but NIO's offering is a unique selling point compared to what all other EV players, including Tesla, are offering. It remains to be seen whether that will ultimately pay off, but this could become a major advantage for NIO as competition in the EV space is heating up.</p>\n<p><b>Size, growth, and valuation</b></p>\n<p>The two companies differ significantly in size, both when it comes to revenues and vehicle sales, as well as when it comes to the market value of the two companies. NIO has delivered22,000 vehicles in Q2, up 112% year over year, for an annual pace of around 90,000 vehicles. Tesla, meanwhile, has delivered 201,000 vehicles during Q2, up from 103,000 vehicles delivered during Q2 2020. This is strong growth on a year-over-year basis, although slightly below 100%, and thus below the growth rate that NIO is generating for now.</p>\n<p>Tesla delivers around 9x as many vehicles compared to NIO per quarter, when we look at the market capitalizations of the two companies, we see that the ratio is almost exactly the same, as Tesla's market cap of $640 billion is ~9x as high as that of NIO, at $72 billion. At similar growth rates, that would make perfect sense, but it looks like NIO might be the better deal for now, as it trades at a comparable valuation while generating better growth. This will be especially true in the coming quarters, where Tesla's growth is expected to slow down:</p>\n<p class=\"t-img-caption\"><img src=\"https://static.tigerbbs.com/a986ea65130206f99961a46ce6cfed55\" tg-width=\"635\" tg-height=\"515\" referrerpolicy=\"no-referrer\"><span>Data by YCharts</span></p>\n<p>Tesla is forecasted to grow its revenue from $49 billion in 2021 to $83 billion in 2023, for an annual growth rate of 30%. NIO, meanwhile, is expected to see its revenue explode upwards from $5.4 billion to $12.8 billion between 2021 and 2023, for an annual growth rate of 54%. NIO is thus expected to grow way faster than Tesla over the next two years, on a relative basis. This shouldn't be a surprise, to be honest, as the law of large numbers dictates that maintaining massive growth rates becomes increasingly hard for a company the bigger it gets, and Tesla seems to have hit that point by now -- adding 50%+ a year to its top line will not be possible forever. This isn't even necessarily Tesla's fault, in fact, many high-quality growth companies have experienced the same. But investors should still consider this important fact -- Tesla's growth in coming years will be less exciting compared to what we have seen in the past, and peers, such as NIO, are growing faster.</p>\n<p>The same holds true when we take a longer-term view. Revenue estimates for 2025 rest at$22.6 billionfor NIO, up another 80% from the 2023 estimate, and up 320% from what analysts are forecasting for 2021. Tesla, meanwhile, is forecasted to generate revenues of $122.5 billion in 2025 -- a large number, but up by a comparatively weak 48% from 2023, and up by a total of 150% versus 2021. Between 2021 and 2025, NIO will thus 4x its revenue, while Tesla will 2.5x its revenue in the same time span -- a meaningful difference that should, all else equal, allow for a premium valuation for NIO, in the same way Tesla deserves a premium valuation versus legacy players such as Volkswagen (OTCPK:VWAGY).</p>\n<p>Looking at revenue estimates for 2025 relative to how the two companies are valued today, we see that NIO trades at 3.2x 2025 sales, while the 2025 sales multiple for Tesla is 5.2. For a long-term oriented investor, NIO thus seems like the better value today, thanks to the fact that it is trading at a significantly lower sales multiple when we take a look into the future. This does not necessarily mean that NIO is cheap, however, as even a 3.2x 2025 sales multiple is relatively high compared to how legacy auto companies are valued. NIO is looking less expensive than Tesla, however, even if its shares are not cheap on an absolute basis.</p>\n<p><b>Can NIO Be Worth As Much As Tesla?</b></p>\n<p>The answer to that depends on what time frame you are looking at. Today, NIO is significantly smaller than Tesla and thus rightfully trades at a way smaller market cap. It should also be noted that there is no guarantee that Tesla's shares are a great example of how an EV company should be valued -- it is, at least, possible that its shares are significantly overpriced today, I personally believe that as well (Note that some will argue that shares are underpriced, which is also among the possibilities, although I do not hold that belief personally).</p>\n<p>When we do, for a moment, assume that Tesla is correctly valued today and that EV companies do deserve a market cap in the $600 billion range when they sell about 800,000 vehicles a year, then NIO could eventually hit that as well, although not in the near term. NIO will sell about 90,000 vehicles this year, and that amount should grow to about 400,000 in 2025. If NIO were to grow its sales by 15% a year beyond that point, it could sell around 800,000 cars in 2030, or 9 years from now. If one wants to assume faster growth, the 800,000 vehicles a year line could also be crossed before 2030, e.g. in 2028 or 2029. If we do go with 2030 for now, then NIO could, at a similar deliveries-to-market capitalization ratio to Tesla, be valued at $600+ billion in 2030. In other words, NIO could be worth as much as Tesla (today) in nine years, when we assume that current growth projections are realistic and that a Tesla-like valuation is appropriate. Those are two major ifs, of course, and especially the second point is far from certain, I believe. I personally would not be too surprised to see Tesla's valuation compress, and thus NIO could trade well below the $600 billion market cap level in 2030, even if it continues to grow meaningfully. It is also possible that NIO's growth disappoints and that current projections are too bullish, although I think that NIO is well-positioned for growth thanks to its unique BaaS model and its strong brand that is especially well-recognized in its home market.</p>\n<p>It should also be noted that Tesla's market cap in 2030 could be very different from $600 billion, thus even in case NIO hits that level, it is not at all guaranteed that the two companies will have a similar market cap. Tesla might be valued at a way higher valuation by then, e.g. if the ARK model is right (something I personally think is unlikely). To answer the above question, one could thus say that NIO might be worth hundreds of billions of dollars, like Tesla, in 8-10 years, but that is not at all guaranteed. And even if that were to happen, Tesla might be worth significantly more by then.</p>\n<p><b>Is NIO A Good Stock To Buy Or Sell Now?</b></p>\n<p>When considering NIO as an investment, it doesn't really matter all that much whether it will become as large or highly valued as Tesla eventually. Instead, investors should ask themselves what total returns they can expect over the next couple of years, and whether those expected returns are high enough relative to the risks in NIO's business model. Regarding those risks, one should mention the fact that the company isn't profitable yet, which means that NIO is dependent on cash on its balance sheet for growth investments. On top of that, competition in the EV space is growing, and market share battles could pressure margins in coming years, although NIO seems relatively well-positioned thanks to its battery-swapping, which is, I believe, a strong USP. Last but not least, the company's dependence on its home market China is a potential risk that should be kept in mind, although it should also be noted that, for now, it seems like the Chinese government is very accommodating to Chinese EV companies.</p>\n<p>One could argue that valuations across the whole EV industry are too high, relative to how legacy auto companies are valued. Even those legacy players with attractive EV offerings such as Volkswagen or Ford trade at huge discounts compared to EV pureplays. But if one wants to invest in an EV pureplay, NIO doesn't seem like a bad choice. The company combines a strong brand, a unique BaaS offering, high growth rates, and shares trade at a discount compared to how the EV king Tesla is valued. At a little above 3x 2025 revenue, NIO does not seem overly expensive relative to other EV pureplays, although this still represents a premium versus legacy players, of course. If NIO manages to execute well and continues to roll out new models that are well-received by consumers, its shares could have significant upside potential in the long run. If EV stocks ever become an out-of-favor investment, NIO stock also could have considerable downside, however, this thus is not a low-risk pick. Depending on your risk tolerance, NIO could still be of value if you want a high-growth EV pureplay.</p>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Will NIO Stock Follow Tesla's Footsteps? What To Consider Between These Two EV Stocks</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nWill NIO Stock Follow Tesla's Footsteps? What To Consider Between These Two EV Stocks\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-07-24 09:16 GMT+8 <a href=https://seekingalpha.com/article/4440950-will-nio-stock-follow-tesla-what-to-consider-ev-stocks><strong>seekingalpha</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>Summary\n\nLet's take a look at how NIO compares to Tesla today, NIO's unique selling points, and the similarities between the two companies.\nNIO is a high-growth choice that does not seem overly ...</p>\n\n<a href=\"https://seekingalpha.com/article/4440950-will-nio-stock-follow-tesla-what-to-consider-ev-stocks\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NIO":"蔚来","TSLA":"特斯拉"},"source_url":"https://seekingalpha.com/article/4440950-will-nio-stock-follow-tesla-what-to-consider-ev-stocks","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1112927800","content_text":"Summary\n\nLet's take a look at how NIO compares to Tesla today, NIO's unique selling points, and the similarities between the two companies.\nNIO is a high-growth choice that does not seem overly expensive relative to how Tesla is valued.\nNIO is not a low-risk stock, however, and it may not be a good choice for everyone. Investors should also consider NIO's valuation versus legacy car companies.\n\nipopba/iStock via Getty Images\nArticle Thesis\nNIO, Inc. (NIO) is one of China's leading EV players, and has, through an attractive brand and its unique BaaS offering, attracted a lot of interest from consumers and investors. Today, however, the company is still way smaller than Tesla (TSLA), which is currently leading the global EV market. NIO is focused on its home market right now, which was true when Tesla was a smaller company as well, but NIO will try to grab market share in overseas markets as well. Shares are pricing in a lot of growth already, but if NIO can replicate Tesla's success, that could be more than justified.\nNIO And TSLA Stock Prices\nBoth companies have benefitted from growing interest in EVs during 2020, a trend that saw share prices of most EV pureplays rise rapidly. The combination of growing market share for EVs, accommodating policies such as subsidies for EV purchases, and massive monetary stimulus let shares of NIO and TSLA rise rapidly. NIO is up 245% over the last year, while TSLA is up 101% over the same time. Both companies are currently trading below their all-time highs, however, which were hit in early 2021 before market sentiment for EV pureplays cooled to some degree.\nData by YCharts\nTaking a quick look at analyst price targets, we see that Tesla is trading almost perfectly in line with the consensus, whereas NIO trades about 30% below the analyst target. If the analyst community is right, then NIO is a substantially better investment right here, as Tesla is not expected to see its shares rise meaningfully over the next year, whereas NIO has significant upside to the analyst price target.\nIs NIO Similar To Tesla?\nThe answer to that question depends on what you focus on. There are similarities between the two companies, but there are also differences. One could thus say that, in some ways, the two are similar, but in others, they are not. Let's look at a couple of things:\nBusiness Model\nBoth companies are focused on the EV space, although Tesla has, over the years, been building out a couple of other businesses as well, such as energy storage. Most of Tesla's revenues are generated through selling electric vehicles, which is also how NIO operates. Both companies are focused on the premium segment of EVs, selling higher-priced vehicles that compete with brands such as BMW, Mercedes, and Lexus. Both companies offer a small range of different vehicles, in Tesla's case those are the well-known S, X, 3, and Y, whereas NIO offers a sedan (ET7), and three SUVs (EC6, ES6, ES8). Despite the fact that NIO is a way smaller company today, the model lineups of the two companies do thus not differ too much.\nBoth companies offer some type of charging infrastructure to their customers, in Tesla's case, that's the Supercharger network, where Tesla owners can charge their cars with up to 250kW, depending on what version of Supercharger is installed. NIO is following a different approach, offering a battery-as-a-service solution to its customers. NIO owners can get their battery switched out to a fully-charged battery at NIO's stations, a process that takes a couple of minutes and is thus significantly quicker compared to the regular EV charging offered by Tesla and other EV players. BaaS thus has advantages when it comes to the time it takes for a charge/swap, but it should be noted that Tesla's Superchargers are way more common around the world compared to NIO's battery-swapping stations. Rolling out that feature in additional markets will require large capital expenditures, but NIO's offering is a unique selling point compared to what all other EV players, including Tesla, are offering. It remains to be seen whether that will ultimately pay off, but this could become a major advantage for NIO as competition in the EV space is heating up.\nSize, growth, and valuation\nThe two companies differ significantly in size, both when it comes to revenues and vehicle sales, as well as when it comes to the market value of the two companies. NIO has delivered22,000 vehicles in Q2, up 112% year over year, for an annual pace of around 90,000 vehicles. Tesla, meanwhile, has delivered 201,000 vehicles during Q2, up from 103,000 vehicles delivered during Q2 2020. This is strong growth on a year-over-year basis, although slightly below 100%, and thus below the growth rate that NIO is generating for now.\nTesla delivers around 9x as many vehicles compared to NIO per quarter, when we look at the market capitalizations of the two companies, we see that the ratio is almost exactly the same, as Tesla's market cap of $640 billion is ~9x as high as that of NIO, at $72 billion. At similar growth rates, that would make perfect sense, but it looks like NIO might be the better deal for now, as it trades at a comparable valuation while generating better growth. This will be especially true in the coming quarters, where Tesla's growth is expected to slow down:\nData by YCharts\nTesla is forecasted to grow its revenue from $49 billion in 2021 to $83 billion in 2023, for an annual growth rate of 30%. NIO, meanwhile, is expected to see its revenue explode upwards from $5.4 billion to $12.8 billion between 2021 and 2023, for an annual growth rate of 54%. NIO is thus expected to grow way faster than Tesla over the next two years, on a relative basis. This shouldn't be a surprise, to be honest, as the law of large numbers dictates that maintaining massive growth rates becomes increasingly hard for a company the bigger it gets, and Tesla seems to have hit that point by now -- adding 50%+ a year to its top line will not be possible forever. This isn't even necessarily Tesla's fault, in fact, many high-quality growth companies have experienced the same. But investors should still consider this important fact -- Tesla's growth in coming years will be less exciting compared to what we have seen in the past, and peers, such as NIO, are growing faster.\nThe same holds true when we take a longer-term view. Revenue estimates for 2025 rest at$22.6 billionfor NIO, up another 80% from the 2023 estimate, and up 320% from what analysts are forecasting for 2021. Tesla, meanwhile, is forecasted to generate revenues of $122.5 billion in 2025 -- a large number, but up by a comparatively weak 48% from 2023, and up by a total of 150% versus 2021. Between 2021 and 2025, NIO will thus 4x its revenue, while Tesla will 2.5x its revenue in the same time span -- a meaningful difference that should, all else equal, allow for a premium valuation for NIO, in the same way Tesla deserves a premium valuation versus legacy players such as Volkswagen (OTCPK:VWAGY).\nLooking at revenue estimates for 2025 relative to how the two companies are valued today, we see that NIO trades at 3.2x 2025 sales, while the 2025 sales multiple for Tesla is 5.2. For a long-term oriented investor, NIO thus seems like the better value today, thanks to the fact that it is trading at a significantly lower sales multiple when we take a look into the future. This does not necessarily mean that NIO is cheap, however, as even a 3.2x 2025 sales multiple is relatively high compared to how legacy auto companies are valued. NIO is looking less expensive than Tesla, however, even if its shares are not cheap on an absolute basis.\nCan NIO Be Worth As Much As Tesla?\nThe answer to that depends on what time frame you are looking at. Today, NIO is significantly smaller than Tesla and thus rightfully trades at a way smaller market cap. It should also be noted that there is no guarantee that Tesla's shares are a great example of how an EV company should be valued -- it is, at least, possible that its shares are significantly overpriced today, I personally believe that as well (Note that some will argue that shares are underpriced, which is also among the possibilities, although I do not hold that belief personally).\nWhen we do, for a moment, assume that Tesla is correctly valued today and that EV companies do deserve a market cap in the $600 billion range when they sell about 800,000 vehicles a year, then NIO could eventually hit that as well, although not in the near term. NIO will sell about 90,000 vehicles this year, and that amount should grow to about 400,000 in 2025. If NIO were to grow its sales by 15% a year beyond that point, it could sell around 800,000 cars in 2030, or 9 years from now. If one wants to assume faster growth, the 800,000 vehicles a year line could also be crossed before 2030, e.g. in 2028 or 2029. If we do go with 2030 for now, then NIO could, at a similar deliveries-to-market capitalization ratio to Tesla, be valued at $600+ billion in 2030. In other words, NIO could be worth as much as Tesla (today) in nine years, when we assume that current growth projections are realistic and that a Tesla-like valuation is appropriate. Those are two major ifs, of course, and especially the second point is far from certain, I believe. I personally would not be too surprised to see Tesla's valuation compress, and thus NIO could trade well below the $600 billion market cap level in 2030, even if it continues to grow meaningfully. It is also possible that NIO's growth disappoints and that current projections are too bullish, although I think that NIO is well-positioned for growth thanks to its unique BaaS model and its strong brand that is especially well-recognized in its home market.\nIt should also be noted that Tesla's market cap in 2030 could be very different from $600 billion, thus even in case NIO hits that level, it is not at all guaranteed that the two companies will have a similar market cap. Tesla might be valued at a way higher valuation by then, e.g. if the ARK model is right (something I personally think is unlikely). To answer the above question, one could thus say that NIO might be worth hundreds of billions of dollars, like Tesla, in 8-10 years, but that is not at all guaranteed. And even if that were to happen, Tesla might be worth significantly more by then.\nIs NIO A Good Stock To Buy Or Sell Now?\nWhen considering NIO as an investment, it doesn't really matter all that much whether it will become as large or highly valued as Tesla eventually. Instead, investors should ask themselves what total returns they can expect over the next couple of years, and whether those expected returns are high enough relative to the risks in NIO's business model. Regarding those risks, one should mention the fact that the company isn't profitable yet, which means that NIO is dependent on cash on its balance sheet for growth investments. On top of that, competition in the EV space is growing, and market share battles could pressure margins in coming years, although NIO seems relatively well-positioned thanks to its battery-swapping, which is, I believe, a strong USP. Last but not least, the company's dependence on its home market China is a potential risk that should be kept in mind, although it should also be noted that, for now, it seems like the Chinese government is very accommodating to Chinese EV companies.\nOne could argue that valuations across the whole EV industry are too high, relative to how legacy auto companies are valued. Even those legacy players with attractive EV offerings such as Volkswagen or Ford trade at huge discounts compared to EV pureplays. But if one wants to invest in an EV pureplay, NIO doesn't seem like a bad choice. The company combines a strong brand, a unique BaaS offering, high growth rates, and shares trade at a discount compared to how the EV king Tesla is valued. At a little above 3x 2025 revenue, NIO does not seem overly expensive relative to other EV pureplays, although this still represents a premium versus legacy players, of course. If NIO manages to execute well and continues to roll out new models that are well-received by consumers, its shares could have significant upside potential in the long run. If EV stocks ever become an out-of-favor investment, NIO stock also could have considerable downside, however, this thus is not a low-risk pick. Depending on your risk tolerance, NIO could still be of value if you want a high-growth EV pureplay.","news_type":1},"isVote":1,"tweetType":1,"viewCount":111,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":177692008,"gmtCreate":1627205432104,"gmtModify":1703485546912,"author":{"id":"3585302018071326","authorId":"3585302018071326","name":"MINZMH","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3585302018071326","authorIdStr":"3585302018071326"},"themes":[],"htmlText":"Up","listText":"Up","text":"Up","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/177692008","repostId":"2153936266","repostType":2,"repost":{"id":"2153936266","weMediaInfo":{"introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"media_name":"Dow Jones","id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"pubTimestamp":1627142160,"share":"https://ttm.financial/m/news/2153936266?lang=&edition=fundamental","pubTime":"2021-07-24 23:56","market":"us","language":"en","title":"Facebook, Google and Snap stocks rocket to records as online ad market heats up","url":"https://stock-news.laohu8.com/highlight/detail?id=2153936266","media":"Dow Jones","summary":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary","content":"<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Facebook, Google and Snap stocks rocket to records as online ad market heats up</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nFacebook, Google and Snap stocks rocket to records as online ad market heats up\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2021-07-24 23:56</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"GOOG":"谷歌","09086":"华夏纳指-U","GOOGL":"谷歌A","03086":"华夏纳指","QNETCN":"纳斯达克中美互联网老虎指数","SNAP":"Snap Inc"},"source_url":"http://dowjonesnews.com/newdjn/logon.aspx?AL=N","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2153936266","content_text":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary and Jon Swartz \n\n\n Strong earnings from Snapchat parent company and Twitter boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n\n\n Shares of Facebook Inc., Google parent company Alphabet Inc., and Snap Inc. all closed at record highs Friday on a wave of surging digital ad sales. \n\n\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n\n\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n\n\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google $(GOOGL)$(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. $(PINS)$ , which jumped 5.8%, and Roku Inc. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n\n\n See also: Facebook earnings preview \n\n\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n\n\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n\n\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n\n\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n\n\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n\n\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n\n\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n\n\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n\n\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n\n\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n\n\n Another theme across the two reports was the impact of Apple Inc.'s $(AAPL)$ efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n\n\n Opinion: Apple's privacy changes are affecting more than just Facebook \n\n\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote Morgan Stanley's Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n\n\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n\n\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n\n\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n\n\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n\n\n \n\n\n$(END)$ Dow Jones Newswires\n\n\n July 24, 2021 11:56 ET (15:56 GMT)\n\n\n Copyright (c) 2021 Dow Jones & Company, Inc.","news_type":1},"isVote":1,"tweetType":1,"viewCount":39,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":177691119,"gmtCreate":1627205132431,"gmtModify":1703485543171,"author":{"id":"3585302018071326","authorId":"3585302018071326","name":"MINZMH","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"idStr":"3585302018071326","authorIdStr":"3585302018071326"},"themes":[],"htmlText":"Rocket","listText":"Rocket","text":"Rocket","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":1,"repostSize":0,"link":"https://ttm.financial/post/177691119","repostId":"2153936266","repostType":2,"repost":{"id":"2153936266","weMediaInfo":{"introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"media_name":"Dow Jones","id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"pubTimestamp":1627142160,"share":"https://ttm.financial/m/news/2153936266?lang=&edition=fundamental","pubTime":"2021-07-24 23:56","market":"us","language":"en","title":"Facebook, Google and Snap stocks rocket to records as online ad market heats up","url":"https://stock-news.laohu8.com/highlight/detail?id=2153936266","media":"Dow Jones","summary":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary","content":"<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Facebook, Google and Snap stocks rocket to records as online ad market heats up</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nFacebook, Google and Snap stocks rocket to records as online ad market heats up\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2021-07-24 23:56</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"GOOG":"谷歌","09086":"华夏纳指-U","GOOGL":"谷歌A","03086":"华夏纳指","QNETCN":"纳斯达克中美互联网老虎指数","SNAP":"Snap Inc"},"source_url":"http://dowjonesnews.com/newdjn/logon.aspx?AL=N","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2153936266","content_text":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary and Jon Swartz \n\n\n Strong earnings from Snapchat parent company and Twitter boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n\n\n Shares of Facebook Inc., Google parent company Alphabet Inc., and Snap Inc. all closed at record highs Friday on a wave of surging digital ad sales. \n\n\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n\n\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n\n\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google $(GOOGL)$(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. $(PINS)$ , which jumped 5.8%, and Roku Inc. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n\n\n See also: Facebook earnings preview \n\n\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n\n\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n\n\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n\n\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n\n\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n\n\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n\n\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n\n\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n\n\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n\n\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n\n\n Another theme across the two reports was the impact of Apple Inc.'s $(AAPL)$ efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n\n\n Opinion: Apple's privacy changes are affecting more than just Facebook \n\n\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote Morgan Stanley's Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n\n\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n\n\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n\n\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n\n\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n\n\n \n\n\n$(END)$ Dow Jones Newswires\n\n\n July 24, 2021 11:56 ET (15:56 GMT)\n\n\n Copyright (c) 2021 Dow Jones & Company, Inc.","news_type":1},"isVote":1,"tweetType":1,"viewCount":220,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"hots":[{"id":177691119,"gmtCreate":1627205132431,"gmtModify":1703485543171,"author":{"id":"3585302018071326","authorId":"3585302018071326","name":"MINZMH","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3585302018071326","idStr":"3585302018071326"},"themes":[],"htmlText":"Rocket","listText":"Rocket","text":"Rocket","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":1,"repostSize":0,"link":"https://ttm.financial/post/177691119","repostId":"2153936266","repostType":2,"repost":{"id":"2153936266","weMediaInfo":{"introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"media_name":"Dow Jones","id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"pubTimestamp":1627142160,"share":"https://ttm.financial/m/news/2153936266?lang=&edition=fundamental","pubTime":"2021-07-24 23:56","market":"us","language":"en","title":"Facebook, Google and Snap stocks rocket to records as online ad market heats up","url":"https://stock-news.laohu8.com/highlight/detail?id=2153936266","media":"Dow Jones","summary":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary","content":"<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Facebook, Google and Snap stocks rocket to records as online ad market heats up</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nFacebook, Google and Snap stocks rocket to records as online ad market heats up\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2021-07-24 23:56</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"GOOG":"谷歌","09086":"华夏纳指-U","GOOGL":"谷歌A","03086":"华夏纳指","QNETCN":"纳斯达克中美互联网老虎指数","SNAP":"Snap Inc"},"source_url":"http://dowjonesnews.com/newdjn/logon.aspx?AL=N","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2153936266","content_text":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary and Jon Swartz \n\n\n Strong earnings from Snapchat parent company and Twitter boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n\n\n Shares of Facebook Inc., Google parent company Alphabet Inc., and Snap Inc. all closed at record highs Friday on a wave of surging digital ad sales. \n\n\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n\n\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n\n\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google $(GOOGL)$(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. $(PINS)$ , which jumped 5.8%, and Roku Inc. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n\n\n See also: Facebook earnings preview \n\n\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n\n\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n\n\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n\n\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n\n\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n\n\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n\n\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n\n\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n\n\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n\n\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n\n\n Another theme across the two reports was the impact of Apple Inc.'s $(AAPL)$ efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n\n\n Opinion: Apple's privacy changes are affecting more than just Facebook \n\n\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote Morgan Stanley's Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n\n\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n\n\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n\n\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n\n\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n\n\n \n\n\n$(END)$ Dow Jones Newswires\n\n\n July 24, 2021 11:56 ET (15:56 GMT)\n\n\n Copyright (c) 2021 Dow Jones & Company, Inc.","news_type":1},"isVote":1,"tweetType":1,"viewCount":220,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":177692766,"gmtCreate":1627205584555,"gmtModify":1703485549564,"author":{"id":"3585302018071326","authorId":"3585302018071326","name":"MINZMH","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3585302018071326","idStr":"3585302018071326"},"themes":[],"htmlText":"Up","listText":"Up","text":"Up","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/177692766","repostId":"1112927800","repostType":2,"isVote":1,"tweetType":1,"viewCount":111,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0},{"id":177692008,"gmtCreate":1627205432104,"gmtModify":1703485546912,"author":{"id":"3585302018071326","authorId":"3585302018071326","name":"MINZMH","avatar":"https://static.laohu8.com/default-avatar.jpg","crmLevel":2,"crmLevelSwitch":0,"followedFlag":false,"authorIdStr":"3585302018071326","idStr":"3585302018071326"},"themes":[],"htmlText":"Up","listText":"Up","text":"Up","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/177692008","repostId":"2153936266","repostType":2,"repost":{"id":"2153936266","weMediaInfo":{"introduction":"Dow Jones publishes the world’s most trusted business news and financial information in a variety of media.","home_visible":0,"media_name":"Dow Jones","id":"106","head_image":"https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99"},"pubTimestamp":1627142160,"share":"https://ttm.financial/m/news/2153936266?lang=&edition=fundamental","pubTime":"2021-07-24 23:56","market":"us","language":"en","title":"Facebook, Google and Snap stocks rocket to records as online ad market heats up","url":"https://stock-news.laohu8.com/highlight/detail?id=2153936266","media":"Dow Jones","summary":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary","content":"<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Facebook, Google and Snap stocks rocket to records as online ad market heats up</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nFacebook, Google and Snap stocks rocket to records as online ad market heats up\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/150f88aa4d182df19190059f4a365e99);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Dow Jones </p>\n<p class=\"h-time\">2021-07-24 23:56</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><font class=\"NormalMinus1\" face=\"Arial\">\n<p>\nMW <a href=\"https://laohu8.com/S/FB\">Facebook</a>, Google and Snap stocks rocket to records as online ad market heats up\n</p>\n<p>\n By Emily Bary and Jon Swartz \n</p>\n<p>\n Strong earnings from Snapchat parent company and <a href=\"https://laohu8.com/S/TWTR\">Twitter</a> boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n</p>\n<p>\n Shares of Facebook Inc., Google parent company Alphabet Inc., and <a href=\"https://laohu8.com/S/SNAP\">Snap Inc</a>. all closed at record highs Friday on a wave of surging digital ad sales. \n</p>\n<p>\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n</p>\n<p>\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n</p>\n<p>\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google <a href=\"https://laohu8.com/S/GOOGL\">$(GOOGL)$</a>(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. <a href=\"https://laohu8.com/S/PINS\">$(PINS)$</a> , which jumped 5.8%, and <a href=\"https://laohu8.com/S/ROKU\">Roku Inc</a>. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n</p>\n<p>\n See also: Facebook earnings preview \n</p>\n<p>\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n</p>\n<p>\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n</p>\n<p>\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n</p>\n<p>\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n</p>\n<p>\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n</p>\n<p>\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n</p>\n<p>\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n</p>\n<p>\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n</p>\n<p>\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n</p>\n<p>\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n</p>\n<p>\n Another theme across the two reports was the impact of Apple Inc.'s <a href=\"https://laohu8.com/S/AAPL\">$(AAPL)$</a> efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n</p>\n<p>\n Opinion: Apple's privacy changes are affecting more than just Facebook \n</p>\n<p>\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote <a href=\"https://laohu8.com/S/MSTLW\">Morgan Stanley</a>'s Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n</p>\n<p>\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n</p>\n<p>\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n</p>\n<p>\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n</p>\n<p>\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n</p>\n<pre>\n \n</pre>\n<p>\n <a href=\"https://laohu8.com/S/END\">$(END)$</a> Dow Jones Newswires\n</p>\n<p>\n July 24, 2021 11:56 ET (15:56 GMT)\n</p>\n<p>\n Copyright (c) 2021 Dow Jones & Company, Inc.\n</p>\n</font></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"GOOG":"谷歌","09086":"华夏纳指-U","GOOGL":"谷歌A","03086":"华夏纳指","QNETCN":"纳斯达克中美互联网老虎指数","SNAP":"Snap Inc"},"source_url":"http://dowjonesnews.com/newdjn/logon.aspx?AL=N","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2153936266","content_text":"MW Facebook, Google and Snap stocks rocket to records as online ad market heats up\n\n\n By Emily Bary and Jon Swartz \n\n\n Strong earnings from Snapchat parent company and Twitter boost stocks of online-ad companies ahead of reports from the titans of the industry, Facebook and Google \n\n\n Shares of Facebook Inc., Google parent company Alphabet Inc., and Snap Inc. all closed at record highs Friday on a wave of surging digital ad sales. \n\n\n After Snap (SNAP) and Twitter Inc. (TWTR) both posted better-than-expected financial results late Thursday, signaling that the online-advertising market is making a strong recovery from the lowest point of the pandemic, the stocks of online-advertising companies flew higher Friday. Snap's report was the real standout, as the company exceeded revenue expectations by more than $100 million , and its shares received the biggest bounce, rising 23.9% to a record close of $78.02, the best daily percentage gain for the stock since October. Twitter gained 3.1% to $71.69. \n\n\n See also: Twitter earnings show large, unexpected growth in users and ad sales \n\n\n The dual reports were seen as an upbeat indicator for ad giants Facebook (FB) and Google $(GOOGL)$(GOOGL), which are set to post earnings next week. Facebook jumped 5.3% to $369.79, putting its market capitalization higher than $1 trillion at the end of the week, and Alphabet's Class A shares improved 3.6% to $2,660.30 as the search giant closes in on a $2 trillion valuation. Other online services that rely on ad revenue also received a boost, such as Pinterest Inc. $(PINS)$ , which jumped 5.8%, and Roku Inc. (ROKU), a streaming platform that offers its own free channel supported by ads and saw its shares jump 12.6% Friday. \n\n\n See also: Facebook earnings preview \n\n\n The bigger beat and stronger stock rally for Snap indicate that more than just macro trends are at play, however, as analysts were quick to praise smart strategic moves that have driven the Snapchat parent company's faster recent momentum. A few years ago, there were doubts that Snap could make a serious business out of a platform that was mainly used by young people wishing to send each other disappearing messages, but Snap now has a valuation more than twice the size of Twitter's and the company is closing in on Twitter's revenue totals. \n\n\n MoffettNathanson analyst Michael Nathanson wrote that Snap has done a better job improving its per-user revenue, whereas Twitter \"has had a hard time breaking out of its recent monetization per [daily active user] range.\" Snap's progress reflects improved returns on investments for advertisers driven by enhanced analytical tools, deeper investments in sales and marketing meant to attract advertisers, and a push into the commerce space, he continued. \n\n\n \"Of the two, we continue to believe that Snap is the much better long-term play given our forecast that Snap's revenue will exceed the more tenured Twitter some time in 2022, which is remarkable given that Snap barely generated any revenues a few years ago,\" Nathanson wrote. He upped his price target on Snap's stock to $87 from $80 while maintaining a buy rating and increased his target on neutral-rated Twitter to $63 from $57. \n\n\n Snap's execution wins weren't lost on Bernstein's Mark Shmulik either. \"We've run out of nice things to say on Snapchat, and this string of exceptional prints should remove any doubts about the maturity of this organization,\" he wrote in a note to clients. \n\n\n Full earnings coverage: Snap stock rockets after huge earnings beat, revenue more than doubles \n\n\n He's encouraged by Snap's progress in building out other areas of its platform beyond messaging, including through the Spotlight section, which lets users submit their own content for wider dissemination. Shmulik called out how time spent viewing content is up year over year amid better engagement with these newer functions. \n\n\n \"There's a lot of content coming onto the platform -- across the Discover tab, Spotlight, and gaming -- which should further support engagement and creates a runway for monetization both domestically and abroad,\" he wrote, while reiterating an outperform rating and boosting his target price to $85 from $80. \n\n\n As for Twitter, Shmulik pointed to strength in brand advertising but highlighted continued challenges in user engagement. \n\n\n \"[I]t's hard not to notice the 1 million sequential decline in U.S. users to 37 million,\" he wrote. \"While seasonality and reopening played a part in the decline, continued efforts around improved features (Spaces) and onboarding--now 9,500 topics to follow (up 2,500 quarter over quarter) with 41% adoption--may not be driving the desired engagement lift. Investor patience may be tested if we don't see an inflection soon.\" \n\n\n Shmulik upped his price target on Twitter's stock to $80 from $75 but kept a market-perform rating. \n\n\n Another theme across the two reports was the impact of Apple Inc.'s $(AAPL)$ efforts to let users decide whether they wanted to allow their online activity to be tracked for marketing purposes through an advertising identifier, or IDFA. This recent initiative was flagged by social-media players as a looming headwind during the prior cycle of earnings calls, but Snap indicated this time around that it didn't see as much of a negative impact thus far as initially anticipated while Twitter Chief Financial Officer Ned Segal said he was \"pleased\" by what the company had noticed to date. \n\n\n Opinion: Apple's privacy changes are affecting more than just Facebook \n\n\n \"Generally speaking, IDFA's impact has been less than expected due to a slower rollout and audience upgrades,\" wrote Morgan Stanley's Brian Nowak. While he noted that both Twitter and Snap indicated some uncertainty about the future impact of IDFA as more users conduct software updates, both gave upbeat outlooks for the third quarter, \"highlighting the likely small IDFA impact.\" \n\n\n The IDFA commentary was a \"bullish\" sign for Facebook as well, he continued. \n\n\n Nowak boosted his Twitter target to $68 from $62 and his Snap target to $85 from $75. He has an equal-weight rating on Twitter's stock and an overweight rating on Snap's. \n\n\n Shares of Snap have gained 250% over the past year, while Twitter shares have increased 83%, Alphabet shares have added 73%, and Facebook shares have risen 57%. \n\n\n -Emily Bary; 415-439-6400; AskNewswires@dowjones.com \n\n\n \n\n\n$(END)$ Dow Jones Newswires\n\n\n July 24, 2021 11:56 ET (15:56 GMT)\n\n\n Copyright (c) 2021 Dow Jones & Company, Inc.","news_type":1},"isVote":1,"tweetType":1,"viewCount":39,"authorTweetTopStatus":1,"verified":2,"comments":[],"imageCount":0,"langContent":"EN","totalScore":0}],"lives":[]}