The story of Pure Foods Tasmania Limited $PURE FOODS TASMANIA LTD(PFT.AU)$ is a cautionary tale for investors. At its peak in 2020, the company’s stock traded at $1.64, buoyed by enthusiasm for its premium Tasmanian food products. Fast forward to 2024, and the stock has plummeted to just $0.02, wiping out nearly all shareholder value. This dramatic fall highlights the risks of investing in small-cap stocks, particularly those in niche markets, and raises important questions about when to hold on and when to move on. The Downward Spiral: What Went Wrong? Several factors contributed to PFT’s dramatic decline. First, the company's heavy reliance on premium products meant it was highly vulnerable to shifts in consumer spending. As econom