There are multiple approaches to stock investing and when utilised correctly (which takes great experience and knowledge), they can be profitable in the hands of an adept investor/trader. Some may ask, is trend following or value investing more profitable? Let's first deep dive into the differences. Trend following Trend following involves buying stocks that are currently hot trending in the market. This requires investors to identify stocks that are experiencing an upward price trend and place positions with the expectation that the trend will continue. The objective is to ride on the momentum and take advantage of short-term price movements. This approach is widely popular among traders and investors who prefer a more active and dynamic investment style. One example that