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Starbucks Pulls New Chicken Sandwich for Not Meeting Quality Standard

Seeking Alpha2022-07-11

Starbucks Corporation (NASDAQ:SBUX) fell slightly in early trading on Monday after the coffee shop operator said it stopped selling a new breakfast chicken sandwich due to quality concerns. The sandwich, described as breaded white-meat chicken, fluffy eggs and a maple butter spread on a toasted oat-biscuit roll, was introduced nationally just over a week ago.

"We are committed to a high level of quality in the products that we serve and always act with an abundance of caution whenever a product or quality issue is raised," stated a Starbucks spokeswoman.

Starbucks said the decision was not related to salmonella or listeria contamination and that the quality issue would not lead to foodborne illness. Reports linking the stop sale to illness were called inaccurate by SBUX management.

Starbucks (SBUX) was down 0.52% premarket on Monday to $78.87.

On tap for Starbucks (SBUX) is a key earnings report, expected to be released during the first week of August. Analysts think the update on full-year guidance could be conservative due to the shifting macro backdrop.

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Comment4

  • jiunnnnn
    ·2022-07-12
    Ok
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  • Vivian.89
    ·2022-07-11
    Premium stock correlates with high quality service/product.
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  • MoneyCentral
    ·2022-07-11
    How hard is it to make a good sandwich?
    Reply
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  • Feijoa8025
    ·2022-07-11
    I didn't know Starbucks seek chicken sandwich 😂
    Reply
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