To The Moon

Tencent's FC ONLINE and FC Football World have issued announcements stating: "We firmly oppose any words or actions that harm the feelings of the Chinese people, and have immediately begun removing relevant player assets from all external channels. In-game adjustments will be made through version updates, with the specific update timing to be confirmed once development is complete."

Recently, French player Kylian Mbappe, who plays for Real Madrid, made inappropriate remarks during an interview, sparking strong dissatisfaction among Chinese netizens.

Multiple brands including Dongpeng Beverage Group, Mengniu Dairy, and Milkground have successively issued termination statements. Dongpeng Beverage Group stated: "Our company firmly opposes and has zero tolerance for any behavior that harms national sentiments. Effective immediately, we are terminating all cooperation with Kylian Mbappe."

Shanghai Milkground Food Tech Co., Ltd. announced via its official Weibo account that it is immediately terminating all cooperation with Kylian Mbappe. Regarding any words or actions that harm the feelings of the Chinese people, the company firmly resists and has zero tolerance.

Mengniu Dairy stated that effective immediately, Mengniu Dairy is terminating all cooperation with Kylian Mbappe. Regarding any words or actions that harm the feelings of the Chinese people, Mengniu firmly resists and has zero tolerance.

In addition, the Xiaohongshu platform stated that it is continuously verifying and removing Mbappe-related materials. Xiaohongshu's official platform governance account issued a statement saying: "Xiaohongshu firmly opposes any behavior that harms national sentiments. Upon verification, Xiaohongshu entered into a content cooperation with Kylian Mbappe in 2024, and that cooperation expired on December 31, 2024."