Facebook财报超预期！警告未来增速显著放缓

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Facebook财报超预期！警告未来增速显著放缓

华尔街见闻2021-07-29

7月28日周三美股盘后，社交网络与数字广告科技巨头Facebook发布了2021年第二季度财报。尽管当季营收增速以56%创下2016年以来的最快同比增幅，公司预警称广告业务将遭遇越来越多的负面阻力，不管是否排除疫情影响，下半年的营收增幅都会回落，盘后跌幅从2%扩大至近5%。周三Facebook最高涨2.6%，收涨1.5%，报373.28美元，创历史盘中与收盘最高。截至周三收盘，公司今年迄今共累涨...

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DavidChung
·2021-07-29
加油
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蚊香策士
·2021-07-29
努力
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wj96
·2021-07-29
加油
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和我一起成长
·2021-07-29
我仍然看好Facebook
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康康的
·2021-07-29
關注一下
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ewangteoh
·2021-07-29
非死不可
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Davidyow
·2021-07-29
Ok
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中国ChinaATM
·2021-07-29
夕陽產業啊哈哈
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moming4426
·2021-07-29
[財迷]
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CKWAI
·2021-07-29
來，回覆和點贊，謝謝
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- RebornNg:
  [龇牙]
  2021-07-29
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- ming_5868:
  [微笑]
  2021-07-29
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- 你是个很爱很可爱很:
  [开心][开心][开心][开心]
  2021-07-29
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wewinn
·2021-07-29
Titkok
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wewinn
·2021-07-29
Fake? Fish
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targeting）的阻力会增加，与第二季度相比，预计第三季度受到的影响更大。我们还将继续监控跨大西洋数据传输的可行性，及其对欧洲业务的潜在影响的发展。”\n\n分析称，换句话说，即便忽略疫情年份的异常值影响，Facebook预言不管怎样收入增速都会在今年下半年回落。公司还提到苹果iOS更改隐私规则令广告商更难追踪用户数据将打击三季度起的财报表现，这恰恰是投资者最关心、也是最担心的一点，进而触发盘后股价下跌。\nFacebook表示，今年二季度的广告收入增长，主要由单位广告平均价格同比大幅增长47%，以及投放的广告数量同比增长6%驱动，预计下半年的广告收入增幅主要由广告价格同比上涨助力。\n公司预计2021全年总开支为700亿至730亿美元，符合此前官方预期，高于分析师预期的707.3亿美元。预计全年资本开支为190亿至210亿美元，符合官方预期，分析师预期201.4亿美元。\n投资者还关注Facebook面临的监管风险。尽管美国联邦法院驳回了联邦贸易委员会FTC针对该公司的反垄断诉讼，以及48个州总检察长的类似诉讼案，相关监管机构仍有机会反驳法院决议。拜登政府本月也曾强硬批评Facebook上的错误信息阻止人们接种新冠疫苗，“等于是在杀人”。","kind":"news","is_publish_news":true,"is_publish_highlight":true,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1},"commentList":[{"id":801443814,"gmtCreate":1627530528038,"gmtModify":1703491797910,"author":{"id":"4088510584208570","authorId":"4088510584208570","name":"DavidChung","avatar":"https://static.tigerbbs.com/1790a1450aa7bdec104690967e1c814f","vip":1,"crmLevel":1,"crmLevelSwitch":0,"idStr":"4088510584208570","authorIdStr":"4088510584208570"},"htmlText":"加油","listText":"加油","text":"加油","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801443814","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801431462,"gmtCreate":1627526938956,"gmtModify":1703491712636,"author":{"id":"3556406286176182","authorId":"3556406286176182","name":"蚊香策士","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":4,"crmLevelSwitch":0,"idStr":"3556406286176182","authorIdStr":"3556406286176182"},"htmlText":"努力","listText":"努力","text":"努力","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801431462","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801566137,"gmtCreate":1627523500429,"gmtModify":1703491616295,"author":{"id":"3582015025718353","authorId":"3582015025718353","name":"wj96","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":1,"crmLevelSwitch":0,"idStr":"3582015025718353","authorIdStr":"3582015025718353"},"htmlText":"加油","listText":"加油","text":"加油","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801566137","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801583291,"gmtCreate":1627522961713,"gmtModify":1703491598431,"author":{"id":"3570785151777611","authorId":"3570785151777611","name":"和我一起成长","avatar":"https://static.tigerbbs.com/6593d7bbd7b4389a340efec1020c5a2e","vip":1,"hat":"https://static.tigerbbs.com/b073a07f77dbe6b3bec6b12311fde6bd","crmLevel":4,"crmLevelSwitch":1,"idStr":"3570785151777611","authorIdStr":"3570785151777611"},"htmlText":"我仍然看好Facebook&nbsp;","listText":"我仍然看好Facebook&nbsp;","text":"我仍然看好Facebook","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801583291","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801512311,"gmtCreate":1627522711633,"gmtModify":1703491588870,"author":{"id":"3587038191942835","authorId":"3587038191942835","name":"康康的","avatar":"https://static.tigerbbs.com/73a7001836b41194d4d68114ab8afcfd","vip":1,"crmLevel":2,"crmLevelSwitch":1,"idStr":"3587038191942835","authorIdStr":"3587038191942835"},"htmlText":"關注一下","listText":"關注一下","text":"關注一下","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801512311","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801531209,"gmtCreate":1627522159101,"gmtModify":1703491570840,"author":{"id":"4089524325627800","authorId":"4089524325627800","name":"ewangteoh","avatar":"https://static.tigerbbs.com/cf1a4685095869993dc85e75987db1c0","vip":1,"crmLevel":3,"crmLevelSwitch":1,"idStr":"4089524325627800","authorIdStr":"4089524325627800"},"htmlText":"非死不可","listText":"非死不可","text":"非死不可","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/801531209","repostId":1191236057,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"CN"},{"id":801253707,"gmtCreate":1627519988009,"gmtModify":1703491499307,"author":{"id":"4090107811803450","authorId":"4090107811803450","name":"Davidyow","avatar":"https://static.tigerbbs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