Netflix: The Selloff Looks Overdone

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Netflix: The Selloff Looks Overdone

seekingalpha2021-06-15

Summary Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds. However, short-sighted investors did not consider Netflix’s...

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Lelakin
·2021-06-17
Buy nw?
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mikel
·2021-06-16
Great
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Tikotine
·2021-06-16
Looks good
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itsjoy
·2021-06-16
Will be looking at this stock!
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HolyPlumchu
·2021-06-16
How much more can netflix offer
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skyel
·2021-06-16
Buy
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Saintmist
·2021-06-16
Cool
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Suh
·2021-06-15
time to accumulate
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Raxon
·2021-06-15
?
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JENerousity
·2021-06-15
Please like and comment
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1
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ezsmin
·2021-06-15
Nice
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Hoxyn
·2021-06-15
Rip
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wywy
·2021-06-15
happy trading
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CuriousInv
·2021-06-15
Like and comment pls thx!
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starrys
·2021-06-15
Netflix beautified their numbers too much
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KH17
·2021-06-15
Netflix and chill while waiting for the stonk to recover
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Anneater
·2021-06-15
Ooh
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Jamieeee
·2021-06-15
Wowww
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YuTing
·2021-06-15
Netflix shows r still interesting!
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- Anneater:
  Yea
  2021-06-15
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FlorCheah
·2021-06-15
Its rallying
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}\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"NFLX","symbol_name":"奈飞","start_time":0,"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","article_id":"1193778475","we_media_id":null,"thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","pubTimestamp":1623749978,"sourceInfo":{"source_id":"seekingalpha","name":"Seeking Alpha"},"weMediaInfo":null,"summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","collect":0,"end_time":0,"defaultTopTitle":"seekingalpha.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"NFLX":"奈飞"},"translate_title":"Netflix,Inc.：抛售似乎过头了","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"NFLX":0.9},"content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","kind":null,"is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"0","news_tag":"","news_rank":0,"symbols":[],"gpt_button":1},"commentList":[{"id":163133624,"gmtCreate":1623861747068,"gmtModify":1703821897710,"author":{"id":"3577271295676802","authorId":"3577271295676802","name":"Lelakin","avatar":"https://static.tigerbbs.com/21358a821148a49f16b0fc65fed2ffb1","vip":1,"crmLevel":3,"crmLevelSwitch":0,"authorIdStr":"3577271295676802","idStr":"3577271295676802"},"htmlText":"Buy nw?&nbsp;","listText":"Buy nw?&nbsp;","text":"Buy nw?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/163133624","repostId":1193778475,"repostType":2,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":163901066,"gmtCreate":1623855100755,"gmtModify":1703821596427,"author":{"id":"3582247340304173","authorId":"3582247340304173","name":"mikel","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3582247340304173","idStr":"3582247340304173"},"htmlText":"Great","listText":"Great","text":"Great","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/163901066","repostId":1193778475,"repostType":2,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":169387023,"gmtCreate":1623817327962,"gmtModify":1703820401972,"author":{"id":"3575691902934291","authorId":"3575691902934291","name":"Tikotine","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3575691902934291","idStr":"3575691902934291"},"htmlText":"Looks good","listText":"Looks good","text":"Looks good","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/169387023","repostId":1193778475,"repostType":2,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160839277,"gmtCreate":1623778433599,"gmtModify":1703819274627,"author":{"id":"3586867524409733","authorId":"3586867524409733","name":"itsjoy","avatar":"https://static.tigerbbs.com/318da4cc52bafae9e469acd8508e04bb","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3586867524409733","idStr":"3586867524409733"},"htmlText":"Will be looking at this stock!","listText":"Will be looking at this stock!","text":"Will be looking at this stock!","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160839277","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160174505,"gmtCreate":1623776883707,"gmtModify":1703819243691,"author":{"id":"3575243382642927","authorId":"3575243382642927","name":"HolyPlumchu","avatar":"https://community-static.tradeup.com/news/892e8c26da1e25a378842a0bd731540f","vip":1,"hat":"https://static.tigerbbs.com/f84859c65fc2d7681e28f6b8e9b0535a","crmLevel":9,"crmLevelSwitch":1,"authorIdStr":"3575243382642927","idStr":"3575243382642927"},"htmlText":"How much more can netflix offer","listText":"How much more can netflix offer","text":"How much more can netflix offer","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160174505","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160348014,"gmtCreate":1623773452238,"gmtModify":1703819092353,"author":{"id":"3581505866102985","authorId":"3581505866102985","name":"skyel","avatar":"https://static.tigerbbs.com/a4e416c9b1fabad56fbe0e086388d5b0","vip":1,"crmLevel":4,"crmLevelSwitch":0,"authorIdStr":"3581505866102985","idStr":"3581505866102985"},"htmlText":"Buy","listText":"Buy","text":"Buy","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160348014","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160328070,"gmtCreate":1623773113590,"gmtModify":1703819067390,"author":{"id":"3585186355263019","authorId":"3585186355263019","name":"Saintmist","avatar":"https://static.tigerbbs.com/e06fa01841f135b940d5f272f076f184","vip":1,"crmLevel":1,"crmLevelSwitch":0,"authorIdStr":"3585186355263019","idStr":"3585186355263019"},"htmlText":"Cool","listText":"Cool","text":"Cool","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160328070","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160336451,"gmtCreate":1623771783173,"gmtModify":1703819016023,"author":{"id":"3548495263519585","authorId":"3548495263519585","name":"Suh","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":1,"crmLevelSwitch":0,"authorIdStr":"3548495263519585","idStr":"3548495263519585"},"htmlText":"time to accumulate","listText":"time to accumulate","text":"time to accumulate","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160336451","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160393862,"gmtCreate":1623771383056,"gmtModify":1703818995435,"author":{"id":"3581709463214326","authorId":"3581709463214326","name":"Raxon","avatar":"https://static.tigerbbs.com/f81f6754bb141e86d284b707714fd071","vip":1,"crmLevel":1,"crmLevelSwitch":0,"authorIdStr":"3581709463214326","idStr":"3581709463214326"},"htmlText":"?","listText":"?","text":"?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160393862","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160393092,"gmtCreate":1623771378216,"gmtModify":1703818994784,"author":{"id":"3580293346761839","authorId":"3580293346761839","name":"JENerousity","avatar":"https://static.tigerbbs.com/47c9bfda6699fa5b09a30b10b2634052","vip":1,"crmLevel":3,"crmLevelSwitch":0,"authorIdStr":"3580293346761839","idStr":"3580293346761839"},"htmlText":"Please like and comment","listText":"Please like and comment","text":"Please like and comment","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160393092","repostId":1193778475,"repostType":2,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160983968,"gmtCreate":1623769259454,"gmtModify":1703818897530,"author":{"id":"3578224915477613","authorId":"3578224915477613","name":"ezsmin","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3578224915477613","idStr":"3578224915477613"},"htmlText":"Nice","listText":"Nice","text":"Nice","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160983968","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160079761,"gmtCreate":1623767780953,"gmtModify":1703818828450,"author":{"id":"3573824146229547","authorId":"3573824146229547","name":"Hoxyn","avatar":"https://static.tigerbbs.com/69c90aca320bde7e33f469150d40df06","vip":1,"crmLevel":3,"crmLevelSwitch":0,"authorIdStr":"3573824146229547","idStr":"3573824146229547"},"htmlText":"Rip","listText":"Rip","text":"Rip","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160079761","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160017022,"gmtCreate":1623766408766,"gmtModify":1703818753870,"author":{"id":"3566982670449095","authorId":"3566982670449095","name":"wywy","avatar":"https://static.tigerbbs.com/76ed86374fc7b16c12094c45ea30787c","vip":2,"hat":"https://static.tigerbbs.com/f84d87792f02cf78e80ee34979fd31e5","crmLevel":6,"crmLevelSwitch":1,"authorIdStr":"3566982670449095","idStr":"3566982670449095"},"htmlText":"happy trading","listText":"happy trading","text":"happy trading","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160017022","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160014054,"gmtCreate":1623766383178,"gmtModify":1703818752401,"author":{"id":"3573464191695932","authorId":"3573464191695932","name":"CuriousInv","avatar":"https://static.laohu8.com/default-avatar.jpg","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3573464191695932","idStr":"3573464191695932"},"htmlText":"Like and comment pls thx!","listText":"Like and comment pls thx!","text":"Like and comment pls thx!","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160014054","repostId":1193778475,"repostType":2,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160098618,"gmtCreate":1623765876734,"gmtModify":1703818722289,"author":{"id":"3555306185724245","authorId":"3555306185724245","name":"starrys","avatar":"https://static.tigerbbs.com/c5fdf02892a55030cf24ff3c4a3678c0","vip":1,"crmLevel":5,"crmLevelSwitch":0,"authorIdStr":"3555306185724245","idStr":"3555306185724245"},"htmlText":"Netflix beautified their numbers too much","listText":"Netflix beautified their numbers too much","text":"Netflix beautified their numbers too much","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160098618","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":160007282,"gmtCreate":1623765787746,"gmtModify":1703818715243,"author":{"id":"3581725928308654","authorId":"3581725928308654","name":"KH17","avatar":"https://community-static.tradeup.com/news/fca4709c9440c2051f34c45337436bca","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3581725928308654","idStr":"3581725928308654"},"htmlText":"Netflix and chill while waiting for the stonk&nbsp;to recover&nbsp;","listText":"Netflix and chill while waiting for the stonk&nbsp;to recover&nbsp;","text":"Netflix and chill while waiting for the stonk to recover","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/160007282","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":187770940,"gmtCreate":1623765409480,"gmtModify":1703818687042,"author":{"id":"3581571807225162","authorId":"3581571807225162","name":"Anneater","avatar":"https://static.tigerbbs.com/dd99ef969b35027be1194d21c5482e54","vip":1,"crmLevel":3,"crmLevelSwitch":0,"authorIdStr":"3581571807225162","idStr":"3581571807225162"},"htmlText":"Ooh","listText":"Ooh","text":"Ooh","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/187770940","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":187734446,"gmtCreate":1623764262785,"gmtModify":1703818601211,"author":{"id":"3581236111366943","authorId":"3581236111366943","name":"Jamieeee","avatar":"https://static.tigerbbs.com/a667784bbed5a90dc1f1f935986667f9","vip":1,"crmLevel":2,"crmLevelSwitch":1,"authorIdStr":"3581236111366943","idStr":"3581236111366943"},"htmlText":"Wowww","listText":"Wowww","text":"Wowww","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/187734446","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":187705909,"gmtCreate":1623763800201,"gmtModify":1703818569997,"author":{"id":"3580201763719402","authorId":"3580201763719402","name":"YuTing","avatar":"https://static.itradeup.com/news/36f2789d7ff98fed8c9db4cee7b713e8","vip":1,"crmLevel":5,"crmLevelSwitch":0,"authorIdStr":"3580201763719402","idStr":"3580201763719402"},"htmlText":"Netflix shows r still interesting!","listText":"Netflix shows r still interesting!","text":"Netflix shows r still interesting!","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":1,"repostSize":0,"link":"https://ttm.financial/post/187705909","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"comments":[{"id":4780172,"gmtCreate":1623765418509,"gmtModify":1663228892166,"authorId":3581571807225162,"author":{"id":3581571807225162,"idStr":"3581571807225162","authorId":3581571807225162,"name":"Anneater","avatar":"https://static.tigerbbs.com/dd99ef969b35027be1194d21c5482e54","vip":1,"crmLevel":3,"crmLevelSwitch":0,"individualDisplayBadges":[]},"repliedAuthorId":0,"objectId":187705909,"type":1,"supId":0,"prevId":0,"content":"Yea","text":"Yea","html":"Yea"}],"langContent":"EN"},{"id":187475896,"gmtCreate":1623763574215,"gmtModify":1703818555670,"author":{"id":"3573025586175142","authorId":"3573025586175142","name":"FlorCheah","avatar":"https://static.tigerbbs.com/8cb91e5f44e414335718e1beffda39e8","vip":1,"crmLevel":2,"crmLevelSwitch":0,"authorIdStr":"3573025586175142","idStr":"3573025586175142"},"htmlText":"Its rallying&nbsp;","listText":"Its rallying&nbsp;","text":"Its rallying","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":0,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/187475896","repostId":1193778475,"repostType":4,"repost":{"id":"1193778475","pubTimestamp":1623749978,"share":"https://ttm.financial/m/news/1193778475?lang=&edition=fundamental","pubTime":"2021-06-15 17:39","market":"us","language":"en","title":"Netflix: The Selloff Looks Overdone","url":"https://stock-news.laohu8.com/highlight/detail?id=1193778475","media":"seekingalpha","summary":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive e","content":"Summary\n<ul>\n <li>Netflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.</li>\n <li>However, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.</li>\n <li>Netflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.</li>\n</ul>\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n<img src=\"https://static.tigerbbs.com/59d9e43b35cbdb0cbc2330837c796371\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n<img src=\"https://static.tigerbbs.com/17d1ce1d66e99396f67725dcfdaf3db8\" tg-width=\"769\" tg-height=\"476\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/6ca327a13d9645fce263565653d4e390\" tg-width=\"827\" tg-height=\"515\" referrerpolicy=\"no-referrer\">\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n<img src=\"https://static.tigerbbs.com/b6e96b19f4b3eef87be93ecce3953a19\" tg-width=\"878\" tg-height=\"543\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/04f4053e2022d4c90e8b8ec51c1fc295\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n<img src=\"https://static.tigerbbs.com/d8c6ed8cb94d2134ca5d0d79660ece07\" tg-width=\"1184\" tg-height=\"732\" referrerpolicy=\"no-referrer\">\nRevenue by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/3ee95424dd68c5abe3591347f9dd9fad\" tg-width=\"1010\" tg-height=\"624\" referrerpolicy=\"no-referrer\">\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n<img src=\"https://static.tigerbbs.com/298a4247dfc847726b87f80e24cc874f\" tg-width=\"876\" tg-height=\"542\" referrerpolicy=\"no-referrer\">\nARPU by Region. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/ce59d0df25c1a8b2fde74a772c918433\" tg-width=\"1023\" tg-height=\"632\" referrerpolicy=\"no-referrer\">\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n<img src=\"https://static.tigerbbs.com/bee3698456324209ed6c9cf58bed58da\" tg-width=\"1280\" tg-height=\"995\" referrerpolicy=\"no-referrer\">\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n<blockquote>\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n</blockquote>\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n<img src=\"https://static.tigerbbs.com/42059a78e3a3f7dc656556dc27761343\" tg-width=\"1280\" tg-height=\"958\" referrerpolicy=\"no-referrer\">\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n<img src=\"https://static.tigerbbs.com/02eea9bd487d52b352dd3894f2563edf\" tg-width=\"1043\" tg-height=\"646\" referrerpolicy=\"no-referrer\">\nContent Assets. Data Source: Company Filings\n<img src=\"https://static.tigerbbs.com/4a49a1facb41f2c4e848cced7724c68d\" tg-width=\"910\" tg-height=\"563\" referrerpolicy=\"no-referrer\">\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n<blockquote>\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n</blockquote>\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n<img src=\"https://static.tigerbbs.com/b4aaf52a7c9c18a4fc5664c9000282d1\" tg-width=\"1280\" tg-height=\"781\" referrerpolicy=\"no-referrer\">\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n<blockquote>\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/0a756085b63c0d9b1e40d39f3fd21609\" tg-width=\"764\" tg-height=\"473\" referrerpolicy=\"no-referrer\">\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n<img src=\"https://static.tigerbbs.com/afa2be3ca5cfa415aee98a9c45f8e6c9\" tg-width=\"956\" tg-height=\"591\" referrerpolicy=\"no-referrer\">\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n<img src=\"https://static.tigerbbs.com/a2c1e2c429e015e113242ffeac4d3f07\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n<img src=\"https://static.tigerbbs.com/e592ee98fcd2477f5e9332e664c74afa\" tg-width=\"1153\" tg-height=\"712\" referrerpolicy=\"no-referrer\">\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&amp;P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n<img src=\"https://static.tigerbbs.com/ee2072e791610e16b97ed6d432f1fcb9\" tg-width=\"1280\" tg-height=\"750\" referrerpolicy=\"no-referrer\">\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&amp;P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\n<img src=\"https://static.tigerbbs.com/67cbb70240f511c861aa1e4fd5b8c00d\" tg-width=\"893\" tg-height=\"552\" referrerpolicy=\"no-referrer\">SVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n<img src=\"https://static.tigerbbs.com/02d5751919369a578902516e76f5793a\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n<blockquote>\n Over the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n</blockquote>\n<img src=\"https://static.tigerbbs.com/06889e84d7faf18b5d1a8da1b4542895\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n<img src=\"https://static.tigerbbs.com/2eb61cee21092f710c0e1446f1d598d2\" tg-width=\"1207\" tg-height=\"746\" referrerpolicy=\"no-referrer\">\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n<img src=\"https://static.tigerbbs.com/30f463be13597df4819879aa4b894285\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n<img src=\"https://static.tigerbbs.com/63f805876a22e4da556a27db39e6cdc8\" tg-width=\"600\" tg-height=\"371\" referrerpolicy=\"no-referrer\">\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n<img src=\"https://static.tigerbbs.com/20878384ca9242ab35b248fb2b73ff6f\" tg-width=\"951\" tg-height=\"588\" referrerpolicy=\"no-referrer\">\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n<img src=\"https://static.tigerbbs.com/5d390f14679f74fb62a364d0921d5923\" tg-width=\"1280\" tg-height=\"733\" referrerpolicy=\"no-referrer\">\nRevenue CAGR and Revenue Multiples. Data Source: S&amp;P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n<img src=\"https://static.tigerbbs.com/becc49bc5dfbfa222226bd7426fd4e9e\" tg-width=\"1280\" tg-height=\"707\" referrerpolicy=\"no-referrer\">\nCapEX Margin &amp; Projected CapEx Margin. Data Source: S&amp;P Capital IQ\n<img src=\"https://static.tigerbbs.com/c44673eb90f5086b3eeae98397e1115f\" tg-width=\"1276\" tg-height=\"1122\" referrerpolicy=\"no-referrer\">\n5Y Av. EV / EBITDA &amp; EV / Fwd EBITDA. Data Source: S&amp;P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n<img src=\"https://static.tigerbbs.com/2e39e44f4f13ac6efc0b91aed6045771\" tg-width=\"1280\" tg-height=\"716\" referrerpolicy=\"no-referrer\">\nEV / Fwd (EBITDA - CapEx). Data Source: S&amp;P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n<img src=\"https://static.tigerbbs.com/2da4bd6973d2fa92a51a7b159b05efce\" tg-width=\"1280\" tg-height=\"784\" referrerpolicy=\"no-referrer\">\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","source":"seekingalpha","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Netflix: The Selloff Looks Overdone</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nNetflix: The Selloff Looks Overdone\n</h2>\n\n<h4 class=\"meta\">\n\n\n2021-06-15 17:39 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx>seekingalpha</a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\nSummary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s...\n\n<a href=\"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"NFLX":"奈飞"},"source_url":"https://seekingalpha.com/article/4434692-netflix-the-sell-off-looks-overdone-nflx","is_english":true,"share_image_url":"https://static.laohu8.com/5a36db9d73b4222bc376d24ccc48c8a4","article_id":"1193778475","content_text":"Summary\n\nNetflix has been unreasonably sold down and unjustifiably cited as losing its competitive edge due to weaker Q1’21 membership adds.\nHowever, short-sighted investors did not consider Netflix’s overall game to evaluate the strength of its moat.\nNetflix looks attractively-priced now, and should be a worthy addition to both value and growth investors.\n\nInvestment Thesis\nNetflix (NFLX) has come under the weather recently, as the company had to face increased competitive pressure from the growth of Disney+, recent industry consolidation fromWarner Bros. Discovery(T,DISCA) and Amazon's (AMZN)acquisition of MGM's deep content IP. Furthermore, the company also reported an\"underwhelming\" Q1'21results that saw the company even missing its own net membership adds estimates by 2m. In short, there seems to be no shortage of bad news for NFLX recently.\n\nSource: TradingView\nTherefore, it's not surprising to me at all that Mr. Market reacted somewhat negatively to all these competitive headwinds as NFLX remains about 18% off its January high, while QQQ is withintouching distance of its all time high. As a price-action, momentum based investor, seeing a stock that has demonstrated strong medium term and long term uptrend bias is of paramount importance to me and NFLX certainly checks all of that from this perspective. Although there are other growth stocks that have demonstrated a better uptrend bias profile, NFLX is not a slouch either. It has only lost its medium term 50W MA dynamic support only twice in the last 5 years: 2018 bear market decline of 45%, and Jul-Sep 19 decline of 35%. Even though the stock momentarily lost its 50W support level then, NFLX quickly regained its medium term support level, and during the COVID-19 bear market, NFLX never lost support of its medium term uptrend. Therefore, the 50W MA has proven to be a consistently strong medium term dynamic support level for NFLX over the last 5 years.\nNFLX's price has now approached its 50W support level again thanks to the weak market sentiments lately which makes it appropriate to discuss whether NFLX represents a good buying opportunity now for long term investors.\nSo What Happened to Netflix's Paid Adds?\n\nAverage Paying Membership by Region. Data Source: Company Filings\n\nAverage Paying Membership YoY Growth. Data Source: Company Filings\nAs we could observe clearly from the charts above, the market reacted negatively to NFLX's Q1'21 results, sending the stock down 8.21% the day after the release. It added just 3.98M net paid members in Q1'21, which was significantly weaker than the previous quarters as can be seen from its YoY Growth. The management mainly attributed this to the strong pull forward growth in membership during Q1'20 that has somewhat skewed the base upwards and may have disproportionately affected its growth in Q1'21. Although I think there is a reasonable basis for that line of argument, however we did not observe such a drastic decline in Roku, Inc. (ROKU) in its active accounts in Q1'21 (see charts below).\n\nRoku Active Accounts. Data Source: Company Filings\n\nRoku Active Accounts YoY Growth. Data Source: Company Filings\nWe could clearly observe Roku's Active accounts YoY growth of 34.7% in Q1'21 to be still largely in line with 2019's growth even though Roku also experienced pull forward growth from COVID-19 last year. Therefore, I think there is a reasonable basis to infer that NFLX's paid adds growth seemed to have slowed down pretty dramatically even though it should be noted that NFLX's net paid membership of 208M significantly outnumbered Roku's 53.6M active accounts and that was not a small difference.\nNow, if you are a short term trader or an \"investor\" with a horizon of 1 quarter, then perhaps it may be a reasonable basis to get out of the stock. However, for long term investors, many of whom NFLX has handsomely rewarded over the last ten years, we need to dig deeper to investigate whether there has been a significant change in its long term competitive moat from the latest quarter's aberration that may significantly change NFLX's ability to compete effectively and weaken the competitive dynamics of its business model.\nRevenue Growth Looks Good\n\nRevenue by Region. Data Source: Company Filings\n\nRevenue by Region YoY Growth. Data Source: Company Filings\nFirst up, let's take a look at its revenue by region performance. We could observe clearly that the company's most important revenue drivers: UCAN and EMEA had YoY revenue growth of 17.3% and 36% in Q1'21, respectively, as compared to 19.8% and 39.7% in Q1'20, respectively. Sure, there was a slight blip in its YoY growth rate in Q1'21, but it was still very much in line with Q4'20 YoY numbers (which Mr. Market cheered by pushing the stock up 17.74% the day after earnings release), so it was nothing too significant that warranted a serious look into its competitiveness. Moreover, its fastest growing region: APAC also looked to have performed well with a 57.6% YoY growth rate that was even better than Q1'20's YoY growth rate of 51.3%.\n\nARPU by Region. Data Source: Company Filings\n\nARPU by Region YoY Growth. Data Source: Company Filings\nNFLX also performed admirably well in its ARPU. ARPU was up in all the regions except for LATAM where the growth was flat on a QoQ basis. Although ARPU growth was quite volatile between quarters, ARPU in UCAN, EMEA and APAC went up by 8.4%, 11.5% and 9% in Q1'21, respectively. Even though LATAM's ARPU was down YoY, but on a QoQ basis it was flat, so there was nothing materially serious to take note here. Therefore, NFLX's ARPU performance looked really good in Q1'21.\n\nTimeline of NFLX Price Hikes. Source:Variety\nIf NFLX had faced intense competitive pressure in the past that forced it into a price war with competing platforms as it acquired more users, we would have seen the company forced to reduce its prices over time. On the contrary, NFLX has been increasing its prices steadily over time, with the latest round of price hikes on October 20. Even though there were some knee-jerk cancellations from some subscribers in the short term over the price hikes, over the long term it has never affected the company's ability to attract more users. This shows NFLX's strong competitive moat that gives it a huge ability to raise prices over time without losing its subscribers. In fact,NFLX well encapsulatedits strong ability to retain its subscribers despite the price hikes:\n\n Our churn is actually below pre-price change levels already in the U.S. and in most of the markets and where we have adjusted prices and just some of the newer ones haven't come all the way back down, but they're rapidly getting there.\n\nThese well-planned price increases are extremely beneficial to NFLX's topline, given NFLX's growing subscriber base as the recent price increase is expected toadd $500Mto NFLX's revenue in FY 21 (consensus: $29.72B). Even though it's not a significant sum as compared to the revenue base, however more importantly it demonstrated clearly that NFLX has considerable pricing power in a highly competitive SVOD segment.\n\nTop Reasons for Video Streaming Subscription Cancellations. Source:Variety\nWhen we consider that the single most important reason for subscribers to cancel their streaming subscriptions is: \"If the subscription price increased\", then investors should now be able to really understand how Mr. Market has significantly underestimated NFLX's pricing power, which is extremely important to NFLX's business model to introduce more and more high quality content as its subscriber base gets larger over time.\nIf we revisit NFLX's ARPU by region again, we could certainly see a generally healthy trend of ARPU over time even as the company increased its prices. It's important to note that increasing subscriptions prices is the primary way for it to further monetize its growing user base (although the company has also recently introduced more monetization methods such asNetflix shop, as well as thegaming market, so investors are highly encouraged to continue monitoring these developments). The price increases will help to bolster the consistency of the ARPU such that it would help with times when the company has found some difficulty in adding more users such as in Q1'21, while YoY revenue growth was still very healthy.\nInvestors should take note that NFLX's growing membership base of 208M paying members is a formidable moat for it to keep producing its slate of high quality original content.\nStrong Content Pipeline\n\nContent Assets. Data Source: Company Filings\n\nProduced Content YoY Growth. Data Source: Company Filings\nNFLX has been growing its original content base rapidly over the last few years, although the COVID-19 crisis has somewhat slowed down its growth. Thecompany emphasized:\n\n [W]e think we'll get back to a much steadier state in the back half of the year and certainly in Q4, where we've got the returning seasons of some of our most popular shows like The Witcher and You and Cobra Kai as well as some big tempo movies that came to market a little slower than we'd hoped, like Red Notes with The Rock and Ryan Reynolds and Gaga, and Escape From Spiderhead with Chris Hemsworth, big event content.\n\nTherefore, the company is not resting on its laurels and would keep on its record of producing high quality content to keep engagement at a high level with its viewers.\n\nRanking of original streaming series titles in the U.S. Data Source: Nielsen, Media Play News\nIn this survey conducted in early May, NFLX's slate of original series took home 7 out of the top 10 slots for the most watched series, demonstrating the high quality and appeal of its content with viewers. In fact, there were many other surveys that also showed Netflix's dominance in viewership over time.\nNetflix's original content didn't just dominate hours watched, but also award nominations. The company highlighted its recent achievements:\n\n Netflix led all studios for recent award nominations including the Oscars, Golden Globes, SAG Awards, BAFTA and the NAACP Image Awards, among others. Heading into the Academy Awards this weekend, we have 36 nominations across 17 films including two nominees in each of the Best Picture (Mank, The Trial of the Chicago 7), Best Documentary Feature (Crip Camp, My Octopus Teacher), and Best Animated Feature (Over the Moon, A Shaun The Sheep Movie: Farmageddon) categories. Mank led all films with 10 nominations.\n\n\nReasons for subscribing to SVOD services in the U.S. Data Source: Vorhaus Advisors\nAs we could observe from the above, high quality original series (35%) and specific TV series or movies (43%) ranked very highly on the reasons for subscribing to SVOD services, and investors can rest assured that NFLX is certainly leading in these areas.\n\nShare of SVOD subscribers, who also subscribe to other services. Data Source: Reelgood\nIn the SVOD space, we could clearly observe NFLX's importance to subscribers even if they subscribed to other services, which definitely helps to downplay the significance of increasing competitive threats to NFLX. In fact, NFLX was the most important service among these subscribers as the subscribers of the company's competitors also subscribed to NFLX: Peacock Premium (90%), HBO Max (90%), Amazon Prime (84%), Disney+ (87%), Hulu (85%) and Apple TV+ (92%), demonstrating clearly the importance and dominance of NFLX to its competitors' subscribers.\n\nNetflix Video Content Budget. Data Source: eMarketer\nMany critics also pointed to NFLX's increasing need to dedicate huge amounts of investments to drive its engagement levels, protect its moat, grow its revenue. In fact, I think unless NFLX is working on a model like Roku, whose business model I havediscussed recently here, having a high quality slate of original content is important in order to maintain its competitive edge, especially when we have witnessed a series of industry consolidation where NFLX may lose more and more access to high quality licensed content, so NFLX's committed investments in original content a few years ago led by Co-CEO Ted Sarandos has certainly been a masterstroke that has helped maintain the company's competitive edge. In addition, NFLX has been getting more and more efficient in producing original content over time, certainly helped by the large and growing paying membership base, which as I mentioned in itself is a strong moat.\n\nOther Operating Activities [LTM] as a % of Revenue [LTM]. Data Source: S&P Capital IQ\nNFLX's other operating activities segment mainly include the company's investments in content assets which are classified as a cash outflow in the company's Cash from Operations [CFO]. If we observed clearly, despite the company's increasing video content budget, these investments have been forming a smaller and smaller component of the company's revenue from 2018 (even if we were to exclude the skewed figures from recent quarters due to reduced original content being produced as a result of COVID-19 delays), demonstrating the company's improved CFO position that has driven results towards FCF profitability. As a result, this allowed the company to confidently declare to investors that: \"So we expect to be about cash flow breakeven this year and then sustainably free cash flow positive and growing thereafter.\" This is definitely a highly important development, as that means NFLX now has more and more cash flow flexibility to invest in content to further drive its competitive edge against its closest rivals. The company's expected FCF profitability has also given the company confidence to announce a $5B share buyback in order to return excess cash to investors.\n\nProjected Revenue Consensus Estimates, Projected Revenue Growth, Unlevered FCF Margin. Data Source: S&P Capital IQ\nIn fact, when I factored in NFLX's growth assumptions into its forecast model, NFLX is expected to consistently improve its FCF margin in the years ahead, while maintaining a steady revenue growth over time. NFLX is fast becoming a FCF driver that is capable of sustaining its growth and protecting its competitive moat strongly.\nSVOD market share in Japan. Data Source: GEM Partners\nTurning to NFLX's fastest growing region: APAC (shortsighted investors seemed to ignore NFLX's dominance in this region). There's absolutely no doubt who was the clear leader in the SVOD market in Japan with NFLX holding a 19.5% market share. In fact, Japan was expected to take over Australia as APAC'slargest market by the end of 2021. Japan's revenue is expected to grow at about 37% YoY from $2.4B to $3.3B, and subscriptions from 25.5M to 33.3M, which would represent a 30.6% increase YoY.\n\nMost popular OTT in Korea. Data Source: IGAWorks\nIn its third largest APAC market: Korea, NFLX is also the well-established leader with a market share well ahead of the other OTT services, allowing the company a lot of leverage in producing top quality original Korean content. Korean content is very popular in Asia, and Netflix relies heavily on the Korean Wave (Hallyu) as the main gateway to audiences in Asia and has committed$500M to invest in Korean content in 2021 alone, from $700M spent between 2015 to 2020. Co-CEO Ted Sarandos summed up the company's approach in Korean content:\n\nOver the last two years, we've seen the world falling in love with incredible Korean content, made in Korea and watched by the world on Netflix. Our commitment towards Korea is strong. We will continue to invest and collaborate with Korean storytellers across a wealth of genres and formats.\n\n\nPopular OTT for accessing Korean Dramas Worldwide. Data Source: Korean Foundation for International Cultural Exchange; MCST Korea\nNetflix's commitment to build up its investments in Korean content has allowed it to maintain a strong position as the second ranked OTT platform behind YouTube for worldwide access to Korean dramas mainly because in my opinion, AVOD-based YouTube is free. However, Netflix has produced a lot of Original Series Korean dramas that have often quickly become a hit, and which were not available for distribution on YouTube.\nThe Elephant in the Room: Disney\n\nEstimated number of SVOD subscribers worldwide. Data Source: Digital TV Research\nDisney (DIS) perhaps represents the largest threat in terms of subscribers growth as it's expected to take over NFLX as the largest SVOD player worldwide by 2026 with 294M subscribers as compared to NFLX's 286M subscribers.\nDIS has grown its subscribers base impressively as it reached103.6M subscribers in Q2'21. DIS's Hotstar platform is the dominant platform in two of Asia's most populated countries: Indonesia and India. This is expected to continue driving strong subscribers growth that would help it to exceed NFLX's subscriber base eventually.\n\nDIS+ ARPU. Data Source: Company Filings\nHowever, DIS's ARPU is also substantially lower than NFLX as Hotstar is very much a lower-priced offering and therefore skewing DIS's ARPU to the downside even as it adds more users. However, Hotstar looks like the better equipped option for growth in these two important Asian markets for DIS and I think DISpossesses the edge over here.\n\nEstimated penetration rate. Data Source: The Motley Fool, Stifel\nHowever, NFLX is still expected to make inroads in all its segments, and particularly in APAC and EMEA as it continues to drive content growth to cater to the markets where it has the lead. l certainly think NFLX can't win in all markets, and in some markets the company definitely has to spend a lot more time and resources to develop them such as in APAC where its penetration is still very low, therefore offering huge potential for growth.\n\nOTT Revenue Worldwide. Data Source: Digital TV Research\nMost importantly, the whole market still offers a lot of opportunities for growth for well positioned players in both the AVOD and the SVOD space. In the SVOD market, it is expected to grow at about 10.16% CAGR from 2020 to 2025, which although not as fast as the AVOD market, it's still expected to grow at a highly respectable rate.\nValuations are Not Expensive\n\nRevenue CAGR and Revenue Multiples. Data Source: S&P Capital IQ\nNFLX's projected growth (5Y CAGR of 15.1%) is definitely expected to slow as it matures, and turn FCF profitable. I don't think it's a bad thing. NFLX is still the dominant player in SVOD and expected to be so. In addition, it's still expected to grow faster than the SVOD market growth of 10.1%, thus further reinforcing NFLX's market leadership expectation. In addition, it's also trading at a slight discount on its EV / FY+1 Rev of 7.8x as compared to its 5Y Av. EV / LTM Rev of 8.8x.\n\nCapEX Margin & Projected CapEx Margin. Data Source: S&P Capital IQ\n\n5Y Av. EV / EBITDA & EV / Fwd EBITDA. Data Source: S&P Capital IQ\nGiven that its CapEX margins (see above) are expected to be largely consistent over time as compared to the last few years, I also find it useful to consider its cash flow generating capacity and value it accordingly. When we consider NFLX's EV / Fwd EBITDA (see above), we could see the company's improved FCF generating capability has now made NFLX a lot more undervalued than when we compared it against its revenue growth.\n\nEV / Fwd (EBITDA - CapEx). Data Source: S&P Capital IQ\nIn fact, NFLX is expected to continue generating a high level FCF moving forward which would thus further support the NFLX's competitive valuation from the FCF point of view.\nPrice Action and Technical Analysis\n\nSource: TradingView\nThe current price level at $489 is a possible entry point, with a more conservative entry point at $458. The \"Buy more\" entry point is at $398, which is also supported above the key 200W MA. Avoid buying near $563 and $593 in the near term as they look to be key resistance levels.\nWrapping it all up\nNetflix's \"loss of competitiveness\" and \"weak fundamentals\" that were called into question recently are largely unfounded. The company enjoys strong dominance and competitive advantages in the SVOD market that is still expected to grow at double digit growth rates of which NFLX is expected to exploit in the years ahead.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"}],"hasMoreComments":true,"newsSizeData":{"likeSize":72,"commentSize":70,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false}}