The Trade Desk Is Accelerating Out of the Pandemic

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The Trade Desk Is Accelerating Out of the Pandemic

Motley Fool2021-04-22

Even though The Trade Desk (NASDAQ:TTD) stock is down off its high of more than 25%, investors who've held for the last year are sitting on a delicous three-bagger. What does this programmatic ...

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cjp1987
·2021-04-22
Nice
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Jazling
·2021-04-22
Comment pls
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- edelyu:
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  2021-04-22
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jyip93
·2021-04-22
Nice
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moneymaker1
·2021-04-22
Comment and like thanks!
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- Jacjacjacjac:
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  2021-04-22
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- moneymaker1:
  thanks!
  2021-04-22
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- moneymaker1:
  thanks!
  2021-04-22
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What does this programmatic ...</p>\n\n<a href=\"https://www.fool.com/investing/2021/04/22/the-trade-desk-is-accelerating-out-of-the-pandemic/\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"TTD","symbol_name":"Trade Desk Inc.","start_time":0,"source_url":"https://www.fool.com/investing/2021/04/22/the-trade-desk-is-accelerating-out-of-the-pandemic/","article_id":"2129381480","we_media_id":null,"thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2129381480","pubTimestamp":1619091840,"sourceInfo":{"source_id":"fool_stock","name":"Motley Fool"},"weMediaInfo":null,"summary":"And it's doing so profitably.","collect":0,"end_time":0,"defaultTopTitle":"fool.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"TTD":"Trade Desk Inc."},"translate_title":"贸易部门正在加速摆脱大流行病的影响","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"TTD":0.9},"content_text":"Even though The Trade Desk (NASDAQ:TTD) stock is down off its high of more than 25%, investors who've held for the last year are sitting on a delicous three-bagger. What does this programmatic advertising specialist have in store for shareholders going forward? On a Fool Live episode recorded on March 31, Fool contributors Brian Feroldi and Toby Bordleon discuss the company's latest results and one risk for investors to keep an eye on.Brian Feroldi: Let's talk about The Trade Desk. Ticker symbol there is TTD. This is a software platform that enables ad buyers to programmatically buy ads all over the internet. The Trade Desk is not a disruptor, it's an enabler. They work with some of the biggest advertising agencies in the globe. Ad spending grown to a halt in the first part of 2020, and The Trade Desk definitely felt that pain on the top line, but holy cow, have things come back to life on the other side.I think the numbers clearly show that not only is programmatic advertising picking up share, but The Trade Desk itself, which is already the top dog, is picking up share in its market. 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Unified ID is the industry solution to that that still allows for privacy and industry tracking, and they've signed up Magnite, Criteo, Washington Post, Nielsen, etc.The thing to watch in 2021 and beyond is, will programmatic advertising continue to grow? Will customer retention get strong, and will unified ID become the industry standard? If the answer there is yes, Trade Desk looks primed for success.Toby Bordelon: Yeah, on that ID stuff, Brian. There's been a lot in the news recently about tech companies. Apple, Google cracking down on how other companies, advertisers can track people. I just saw a blog post from Google recently where they suddenly maybe not suddenly warn people about using alternatives like email addresses to track, and said basically maybe that's not the way you want to go. We don't think that's good. Do you think that's concern for The Trade Desk? 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