Why Is Baozun Stock Falling After Q2 Earnings?-To The Moon - Tiger Brokers Online Investing Community - To The Moon

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Why Is Baozun Stock Falling After Q2 Earnings?

Benzinga2021-08-19

Brand e-commerce service partner Baozun Inc (NASDAQ:BZUN) reported second-quarter FY21 revenue growth of 7.1% year-on-year to $356.9 million (RMB2.3 billion), missing the analyst consensus of $373.4 million.
Drivers: Gross Merchandise Volume (GMV) rose 23.3% Y/Y to RMB15.7 billion.
Distribution GMV increased 5.4% Y/Y to RMB1.1 billion.
The non-distribution GMV climbed 24.9% Y/Y to RMB14.6 billion.
Segments: Product sales revenue expanded 4.8% Y/Y to $150.6 million, aided by acquiring new brand partners and the increased popularity of brand partners' products.
Services revenue rose 8.8% Y/Y to $206.3 million, driven by the company's consignment and service fee models and offset by the decline of sales in the sportswear sector impacted by the Better Cotton Initiative.
Margin: The non-GAAP operating margin contracted 170 bps to 7%.
It reported Non-GAAP earnings per ADS of $0.31.
Baozun held $702.3 million in cash and equivalents.
Baozun also remains vulnerable to China's latest internet industry rules.
Price Action: BZUN shares traded lower by 5.35% at $20.01 in the premarket session on the last check Thursday.

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Mikaelocw
·2021-09-15
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billion.</li>\n<li><strong>Segments:</strong> Product sales revenue expanded 4.8% Y/Y to $150.6 million, aided by acquiring new brand partners and the increased popularity of brand partners' products.</li>\n<li>Services revenue rose 8.8% Y/Y to $206.3 million, driven by the company's consignment and service fee models and offset by the decline of sales in the sportswear sector impacted by the Better Cotton Initiative.</li>\n<li><strong>Margin:</strong> The non-GAAP operating margin contracted 170 bps to 7%.</li>\n<li>It reported Non-GAAP earnings per ADS of $0.31.</li>\n<li>Baozun held $702.3 million in cash and equivalents.</li>\n<li>Baozun also remains vulnerable to China's latest internet industry rules.</li>\n<li><strong>Price Action: </strong>BZUN shares traded lower by 5.35% at $20.01 in the premarket session on the last check Thursday.</li>\n</ul>\n</body></html>","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; 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display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nWhy Is Baozun Stock Falling After Q2 Earnings?\n</h2>\n\n<h4 class=\"meta\">\n\n\n<div class=\"head\" \">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://static.tigerbbs.com/d08bf7808052c0ca9deb4e944cae32aa);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Benzinga </p>\n<p class=\"h-time\">2021-08-19 20:33</p>\n</div>\n\n</div>\n\n\n</h4>\n\n</header>\n<article>\n<html><body><ul>\n<li>Brand e-commerce service partner <strong>Baozun Inc</strong> (NASDAQ:BZUN) reported second-quarter FY21 revenue growth of 7.1% year-on-year to $356.9 million (RMB2.3 billion), missing the analyst consensus of $373.4 million.</li>\n<li><strong>Drivers:</strong> Gross Merchandise Volume (GMV) rose 23.3% Y/Y to RMB15.7 billion.</li>\n<li>Distribution GMV increased 5.4% Y/Y to RMB1.1 billion.</li>\n<li>The non-distribution GMV climbed 24.9% Y/Y to RMB14.6 billion.</li>\n<li><strong>Segments:</strong> Product sales revenue expanded 4.8% Y/Y to $150.6 million, aided by acquiring new brand partners and the increased popularity of brand partners' products.</li>\n<li>Services revenue rose 8.8% Y/Y to $206.3 million, driven by the company's consignment and service fee models and offset by the decline of sales in the sportswear sector impacted by the Better Cotton Initiative.</li>\n<li><strong>Margin:</strong> The non-GAAP operating margin contracted 170 bps to 7%.</li>\n<li>It reported Non-GAAP earnings per ADS of $0.31.</li>\n<li>Baozun held $702.3 million in cash and equivalents.</li>\n<li>Baozun also remains vulnerable to China's latest internet industry rules.</li>\n<li><strong>Price Action: </strong>BZUN shares traded lower by 5.35% at $20.01 in the premarket session on the last check Thursday.</li>\n</ul>\n</body></html>\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"BZUN":"宝尊电商","QTWO":"Q2 Holdings Inc"},"source_url":"https://www.benzinga.com/news/earnings/21/08/22572045/why-is-baozun-stock-falling-after-q2-earnings","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"2160764195","content_text":"Brand e-commerce service partner Baozun Inc (NASDAQ:BZUN) reported second-quarter FY21 revenue growth of 7.1% year-on-year to $356.9 million (RMB2.3 billion), missing the analyst consensus of $373.4 million.\nDrivers: Gross Merchandise Volume (GMV) rose 23.3% Y/Y to RMB15.7 billion.\nDistribution GMV increased 5.4% Y/Y to RMB1.1 billion.\nThe non-distribution GMV climbed 24.9% Y/Y to RMB14.6 billion.\nSegments: Product sales revenue expanded 4.8% Y/Y to $150.6 million, aided by acquiring new brand partners and the increased popularity of brand partners' products.\nServices revenue rose 8.8% Y/Y to $206.3 million, driven by the company's consignment and service fee models and offset by the decline of sales in the sportswear sector impacted by the Better Cotton Initiative.\nMargin: The non-GAAP operating margin contracted 170 bps to 7%.\nIt reported Non-GAAP earnings per ADS of $0.31.\nBaozun held $702.3 million in cash and equivalents.\nBaozun also remains vulnerable to China's latest internet industry rules.\nPrice Action: BZUN shares traded lower by 5.35% at $20.01 in the premarket session on the last check Thursday.","news_type":1},"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"}],"hasMoreComments":true,"newsSizeData":{"likeSize":1,"commentSize":0,"repostSize":0,"favoriteSize":0,"likeStatus":false,"favoriteStatus":false}}