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Duluth Holdings' Pullback on Promotions is Paying Off -- Market Talk

Dow Jones02:42

1442 ET - Duluth Holdings is reaping the benefits of prioritizing the quality of its sales, according to Baird in a note. During the holiday period, the apparel and accessories company scaled back its approach to discounts, offering 30% off and selected promotions versus 50% off across the board last year, analysts Jonathan Komp and Alexander Conway say. The retailer also worked to reduce shipping time, improve in-stock positioning and drive higher retail conversion, they say. Those efforts helped gross margins expand over the recent fiscal year despite tariff pressure, they say. "While we had been modeling a faster profit recovery, we are encouraged by strong gross margin improvement and progress on strategic initiatives," they say. (kelly.cloonan@wsj.com)

(END) Dow Jones Newswires

March 20, 2026 14:42 ET (18:42 GMT)

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