AAPL decision to scuttle EV ambitions is the right move
$Apple(AAPL)$ decision to scuttle EV ambitions is the right move.
Tim Cook has been to China many times and knows the kind of competition his company will face apart from $Tesla Motors(TSLA)$ .
He also knows the industry can go through price wars even Tesla is not immune to. Apple doesn’t do price wars.
He probably also knows that if you aren’t capable or don’t have a plan to beat Tesla, there’s no point wasting billions trying.
The money is better spent on products within Apple’s core competence. I’m just not sure they’re there yet with Vision Pro.
https://twitter.com/BrianTycangco/status/1762874257351254027
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- Brando741319·02-29GoodLikeReport