AMD: Stay Long and Confident!!
$Advanced Micro Devices(AMD)$
When she took over as the CEO of AMD in 2014, they had 20 days of cash left. They had more than $2B in debt. They had just sold their headquarters and laid off a quarter of the company.
Their chips were four years behind Intel, who dominated all but the low-price end of the laptop market. They had only 2% of the server market.
The market cap had fallen to just $3B.
Su rallied the company around three principles:
1. Create great products
2. Deepen customer trust
3. Simplify the company
She invested in R&D, and has grown it 4x over her tenure. She prioritized a new chip architecture called Zen which launched in 2017. By 2020 it was the fastest chip on the market.
She used the momentum to sign deals with Lenovo, Sony, Google, and Amazon. She acquired Xilinx for almost $50B.
Today AMD has grown to 33% share of the server chip market by revenue and gaining. Revenue is >$20B.
Market cap is $240B.
The next prize is the Al chip market, where Su is competing head to head with her cousin, Jensen Huang.
Super Long AMD![Tongue][Tongue][Grin][Grin][Grin][Lovely][Lovely][Lovely][Lovely]
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