$Amazon.com(AMZN)$
It had deliberately started with very light ad-load.
Amazon plan to ramp up the ad-load in 2025, per Kelly Day, vice president of Prime Video International.
Also, Amazon will introduce interactive and shoppable ad formats enabling viewers to add an item to their cart without leaving movie.
In Q2 2024, revenue from Ads was $12.8B i.e ~$50B run rate business which will grow further once the above mentioned improvements are done.
Exciting times ahead !!
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.
