I recently came across a factor I had previously underestimated: interoperability. The ability to share links within WeChat can bring substantial incremental growth to any app. This reminds me of my experience at Kuaishou, where our primary user acquisition and engagement strategies were heavily reliant on WeChat. The platform's extensive reach and user base allowed us to effectively attract new users and keep them active, highlighting the significance of seamless integration between applications in driving growth. This insight makes me appreciate the power of social networks in enhancing app visibility and user interaction.
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