People going back to the platform on a daily basis or more frequently would raise that number. People ditching Twitter $Twitter(TWTR)$ ? More people finding the platform relevant? I like it the best because it's essentially a digest of the internet that day -- pulls the best from the news, all the social media platforms, sports highlights, etc.
Reddit is more like the Internet's newspaper, and the comments are way better than anywhere else. The voting mechanism elevates incredible one-liners.
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