$e.l.f. Beauty Inc.(ELF)$  Traded this position for a few years already. Sold it when it was 100+ dollars and made a good profit. Bought back at around 80 and DCA to avg 60 plus. Now the train is heading  towards 100+ again. Everyone sleeping on a beauty company and rush towards AI. Why don't look into a company which targets the female market. Even when market crash, females will still want to look  and feel good using the power of cosmetics. 🥰
# Winning Trades

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  • zingie
    ·08-09 22:03
    Who said AI is automatically the better trade lol. I'm flat here and waiting for a pullback first, you really think the market keeps ignoring this at 100+?
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  • cozyzi
    ·08-09 22:03
    Bought around 80 too, avg in the 60s now. Feels like 100+ is back on the table, you watching margin here?
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