TooSquare
2022-05-11

Why should a recession good for Apple? Won't we try to hold on new purchases or shop for cheaper alternatives?

Apple: Tech Pullbacks And Recessions

Apple Inc. (NASDAQ:AAPL) has strong fundamentals with a great cushion for a possible upcoming recess
Apple: Tech Pullbacks And Recessions

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  • chaicka
    ·2022-05-11
    Great resale value of older iPhones helped subsidies cost of new iPhone. It’s a common practice in Asia to keep cycling every 2 or 3 years based on above. Most competitions don’t.
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    • TooSquare: 
      Thank you for the reply.


      Phone replacement cycle will at most be even for Apple, that is, users replace their phones as usual during recession and not anything more.
      2022-05-11
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  • PaperPlay
    ·2022-05-11
    If we do enter recession, consumers will make sure their product purchase brings them the best value, hence $Apple(AAPL)$ phones will easily weed out the weaker products out there.
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    • PaperPlayReplying toTooSquare: 
      If u r jobless and need to cut down on expenses, naturally all your recurring lifestyle subscriptions may be gone.
      2022-05-11
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    • PaperPlayReplying toTooSquare: 
      If your gadgets are spoilt, weighing the risks of getting another brand that u may not be familiar with, getting an Apple replacement or totally not getting one is the reality.
      2022-05-11
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    • TooSquare: 
      Thanks for the reply. I am a heavy Apple user, but if lose my job during recession, won’t I think twice before getting another iphone or macbook?


      Will I still want to subscribe to Apple Music and TV?
      2022-05-11
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  • FattAgain69
    ·2022-05-11
    There are multiple perspective to look from. In a recession, the weaker competitors won't be able to survive - Apple buys over their technology or let them exit.
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