Deckers Outdoor: A Footwear Designer and Distributor

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I would like to introduce some unfamiliar companies that may be of some help to your investments.

The company I’m going to introduce is $Deckers Outdoor(DECK)$. It went public in 2014.

[Company Profile]

Deckers Outdoor Corporation, together with its subsidiaries, designs, markets, and distributes footwear, apparel, and accessories for casual lifestyle use and high-performance activities. Deckers portfolio of brands includes: UGG, Teva, Sanuk, Hoka One One and Koolaburra.

[History & Events]

1973: The company was founded by Doug Otto, a University of California student who began making and selling sandals at craft fairs up and down the West Coast.

1985: Deckers expanded its range of sandals when it entered into a licensing agreement to produce and distribute Teva sandals.

1993: Otto renamed his company Deckers Outdoor Corporation when it went public on theNASDAQ, and Deckers purchasedSimple Shoes.

1995: Deckers purchasedUGG Holdings.

2002: Deckers purchased Teva's patents, trademarks, and other assets.

2003: Deckers’ UGG boots became well known afterOprah Winfreyincluded the boots onThe Oprah Winfrey Show's Favorite Things segment.

2010: Deckers acquired MOZO Shoes, a brand that produced footwear for theculinary industry.

2022: Deckers had 149 retail stores, including 75 concept stores and 74 outlet stores worldwide.

[Main Business Segments]

[Net Income & Total Revenue]​[Competitors]

 LPP

$Columbia Sportswear(COLM)$

$Crocs(CROX)$

$Timberland(TSBK)$

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