Noted

2
Comment
Favorite

MayTan
2022-10-26

Noted

Twitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report

ZINGER KEY POINTSThe top 10% of users — who account for 90% of Twitter's earnings — have been in dec

Twitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Report

Comment

Top
Latest

No comments yet

Most Discussed

Terms and Conditions·Privacy Policy

Company: TTMF Limited. Tech supported by Xiangshang Yixin.

Email：uservice@ttm.financial

{"i18n":{"language":"en_US"},"data":{"magic":2,"id":9988284978,"tweetId":"9988284978","gmtCreate":1666759319495,"gmtModify":1676537802147,"author":{"id":3573019619191060,"idStr":"3573019619191060","authorId":3573019619191060,"authorIdStr":"3573019619191060","name":"MayTan","avatar":"https://static.tigerbbs.com/808e2dbe5d70103ebf181c1496a31644","vip":1,"userType":1,"introduction":"","boolIsFan":false,"boolIsHead":false,"crmLevel":3,"crmLevelSwitch":1,"individualDisplayBadges":[],"fanSize":87,"starInvestorFlag":false},"themes":[],"images":[],"coverImages":[],"html":"<html><head></head><body><p>Noted</p></body></html>","htmlText":"<html><head></head><body><p>Noted</p></body></html>","text":"Noted","highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"favoriteSize":0,"link":"https://ttm.financial/post/9988284978","repostId":1117434217,"repostType":4,"repost":{"id":"1117434217","kind":"news","pubTimestamp":1666755171,"share":"https://www.laohu8.com/m/news/1117434217?lang=&edition=full","pubTime":"2022-10-26 11:32","market":"us","language":"en","title":"Twitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report","url":"https://stock-news.laohu8.com/highlight/detail?id=1117434217","media":"Benzinga","summary":"ZINGER KEY POINTSThe top 10% of users — who account for 90% of Twitter's earnings — have been in dec","content":"<html><head></head><body><p><b>ZINGER KEY POINTS</b></p><ul><li>The top 10% of users — who account for 90% of Twitter&#39;s earnings — have been in decline since the COVID-19 pandemic started.</li><li>User interest is reportedly shifting away from what advertisers are willing to pay for.</li></ul><p><b>Twitter Inc</b> is struggling to keep its most revenue-generating users engaged, highlighting a problem for <b>Tesla Inc.</b> CEO <b>Elon Musk</b> as he nears the completion of his $44 billion acquisition.</p><p><b>What Happened:</b> The top 10% of users — who account for 90% of Twitter&#39;s earnings — are known as &#34;heavy tweeters,&#34; and they have been in &#34;absolute decline&#34; since the COVID-19 pandemic started approximately 2 1/2 years ago, according to a Reuters report that claimed to have seen key internal Twitter research.</p><p>According to the Reuters report, the most active English-speaking Twitter users have changed their interests over the previous two years, which may make the platform less appealing to advertisers. The shift in interest has seen growth in the number of heavy users interested in NSFW (not safe for work) and cryptocurrency content.</p><p>The English demographic is reportedly important for Twitter, as the social platform generated more ad revenue from the U.S. alone than from all other markets put together in its most recent quarter. But, &#34;Twitter declined to specify how many of its tweets are in English or how much money it makes from English speakers,&#34; the report said.</p><p><b>Why It Matters:</b> In a video chat with debt bankers who are lending money to the deal, Musk reportedly &#34;pledged&#34; on Monday to &#34;close&#34; the deal for Twitter by Friday, according to a prior article from Benzinga.</p><p>The Reuters report came days before Musk intended to close the deal; if the information in the report was true, and not yet seen by Musk, it would fuel worries that the platform would be even less profitable given Twitter&#39;s ad revenues account for a large portion of its total bookings.</p></body></html>","source":"lsy1606299360108","collect":0,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Twitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nTwitter's Tweeters Are Flying Away, Just In Time For The Musk Buyout: Report\n</h2>\n\n<h4 class=\"meta\">\n\n\n2022-10-26 11:32 GMT+8&nbsp;&nbsp;&nbsp;<a href=https://www.benzinga.com/m-a/22/10/29407213/twitters-tweeters-are-flying-away-just-in-time-for-the-musk-buyout-report><strong>Benzinga</strong></a>\n\n\n</h4>\n\n</header>\n<article>\n<div>\n<p>ZINGER KEY POINTSThe top 10% of users — who account for 90% of Twitter's earnings — have been in decline since the COVID-19 pandemic started.User interest is reportedly shifting away from what ...</p>\n\n<a href=\"https://www.benzinga.com/m-a/22/10/29407213/twitters-tweeters-are-flying-away-just-in-time-for-the-musk-buyout-report\">Web Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","type":0,"thumbnail":"","relate_stocks":{"TWTR":"Twitter"},"source_url":"https://www.benzinga.com/m-a/22/10/29407213/twitters-tweeters-are-flying-away-just-in-time-for-the-musk-buyout-report","is_english":true,"share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","article_id":"1117434217","content_text":"ZINGER KEY POINTSThe top 10% of users — who account for 90% of Twitter's earnings — have been in decline since the COVID-19 pandemic started.User interest is reportedly shifting away from what advertisers are willing to pay for.Twitter Inc is struggling to keep its most revenue-generating users engaged, highlighting a problem for Tesla Inc. CEO Elon Musk as he nears the completion of his $44 billion acquisition.What Happened: The top 10% of users — who account for 90% of Twitter's earnings — are known as \"heavy tweeters,\" and they have been in \"absolute decline\" since the COVID-19 pandemic started approximately 2 1/2 years ago, according to a Reuters report that claimed to have seen key internal Twitter research.According to the Reuters report, the most active English-speaking Twitter users have changed their interests over the previous two years, which may make the platform less appealing to advertisers. The shift in interest has seen growth in the number of heavy users interested in NSFW (not safe for work) and cryptocurrency content.The English demographic is reportedly important for Twitter, as the social platform generated more ad revenue from the U.S. alone than from all other markets put together in its most recent quarter. But, \"Twitter declined to specify how many of its tweets are in English or how much money it makes from English speakers,\" the report said.Why It Matters: In a video chat with debt bankers who are lending money to the deal, Musk reportedly \"pledged\" on Monday to \"close\" the deal for Twitter by Friday, according to a prior article from Benzinga.The Reuters report came days before Musk intended to close the deal; if the information in the report was true, and not yet seen by Musk, it would fuel worries that the platform would be even less profitable given Twitter's ad revenues account for a large portion of its total bookings.","news_type":1},"isVote":1,"tweetType":1,"viewCount":542,"commentLimit":10,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"symbols":[],"verified":2,"subType":0,"readableState":1,"langContent":"EN","currentLanguage":"EN","warmUpFlag":false,"orderFlag":false,"shareable":true,"causeOfNotShareable":"","featuresForAnalytics":[],"commentAndTweetFlag":false,"andRepostAutoSelectedFlag":false,"upFlag":false,"length":5,"xxTargetLangEnum":"ORIG"},"commentList":[],"hasMoreComment":false,"orderType":2}