Introduction
Superdry Plc engages in the design, production, and sale of clothing and accessories primarily under the Superdry brand for men and women in the United Kingdom, the Republic of Ireland, Europe, and internationally. It operates through two segments, Retail and Wholesale. The Retail segment operates stores, concessions, and various Internet sites, which sell company's own brand and third party clothing, footwear, and accessories. The Wholesale segment is involved in the ownership of brands; wholesale distribution of own brand products, such as clothing, footwear, and accessories; and trade sales. The company operates through 248 owned, 464 franchised, and 22 licensed stores; and 36 international Websites across covering 15 languages. The company was formerly known as SuperGroup Plc and changed its name to Superdry Plc in January 2018. Superdry Plc was founded in 1985 and is headquartered in Cheltenham, the United Kingdom.
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