Meta jumped because investors finally saw what CEO Mark Zuckerberg has been building toward - an AI powered advertising engine that is accelerating, not slowing .
A 24% revenue surge in Q4 is an amazing turnaround. Reels is scaling. WhatsApp is monetisation. AI driven ad optimisation is printing money. For the first time Meta is finally showing that it is able to monetise its AI investments.
Microsoft, meanwhile delivered a strong 17% revenue in FY26 Q2 and yet its stock fell. Higher capital expenditure with no quick return on investment.
Who will win in the future?
If AI keeps compounding: Microsoft owns the enterprise stack - the infrastructure, the workflows.
Meta owns the consumer mindshare with over 3 billion users.
Both giants will continue to grow exponentially in the future. For now Meta is the winner.
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