It's hard to bet against this digital advertising giant.Last month Alphabet(GOOG0.19%)(GOOGL0.33%) $Alphabet(GOOG)$ $Alphabet(GOOGL)$ executed a 20-for-1 stock split. In the months leading up to it as well as in the weeks that followed, there has been increased investor discussion about the tech giant. One of the questions being asked is whether Google's parent company is still a good long-term option for investors?I think it could be a good bet over the long haul -- the technology company is experiencing solid growth from its core business, and its stock is trading at a better price than in the recent past thanks to 2022's tech stock sell-off. Let's take a closer look at why investors shou