Apple Sees This Business Reaching $10 Billion Soon

Motley Fool2022-08-24

About three months ago, Apple made a small but notable change to its corporate structure. Its VP of advertising, Todd Teresi, started reporting directly to Eddy Cue, who oversees all of Apple's ...

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HawTK
·2022-08-24
Like and comment please
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MSTAN
·2022-08-24
👌👌
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Thalos
·2022-08-24
Agree
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Andrewinho
·2022-08-24
🍎🍎🍎🚀🚀🚀
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melson
·2022-08-24
even TV serials have ads written into the story.
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Lewis Foong
·2022-08-24
Bravo... apple always in a big trend
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skylander
·2022-08-24
Like la
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Blueman13
·2022-08-24
Total rotton apple imo. Only pride US has.
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Hello hello
·2022-08-24
Up up
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DailyTrader7
·2022-08-24
More income streams
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JKZP
·2022-08-24
Does this make sense?
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Its VP of advertising, Todd Teresi, started reporting directly to Eddy Cue, who oversees all of Apple's ...</p>\n\n<a href=\"https://www.fool.com/investing/2022/08/23/apple-sees-this-business-reaching-10-billion-soon/\">Source Link</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"AAPL","symbol_name":"苹果","start_time":0,"source_url":"https://www.fool.com/investing/2022/08/23/apple-sees-this-business-reaching-10-billion-soon/","article_id":"2261653796","we_media_id":null,"thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2261653796","pubTimestamp":1661311232,"sourceInfo":{"source_id":"fool_stock","name":"Motley Fool"},"weMediaInfo":null,"summary":"And it's still very early days for this high-margin service.","collect":0,"end_time":0,"defaultTopTitle":"fool.com","property":[],"viewcount":null,"language":"en","relate_stocks":{"AAPL":"苹果"},"translate_title":"苹果预计这项业务将很快达到100亿美元","themeId":"","isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"AAPL":1},"content_text":"About three months ago, Apple made a small but notable change to its corporate structure. Its VP of advertising, Todd Teresi, started reporting directly to Eddy Cue, who oversees all of Apple's Services business.That's apparently just the start of a big push for the advertising business. Since then, Apple's made more moves to grow the business, and Teresi said his goal is to grow the business to more than $10 billion in annual revenue.Two recent changesApple's advertising business is relatively small for a company with an installed base of over 1.8 billion devices. The company currently generates about $4 billion in annual revenue, which pales in comparison to advertising giants like Meta Platforms, Alphabet, or even Amazon. The smallest of that group, Amazon, has an advertising business nearly an order of magnitude larger than Apple.Apple currently advertises in the App Store, News, and Stocks apps. 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In fact, Apple's already responsible for selling a small amount of commercials during its Friday night baseball broadcasts on Apple TV+. Apple could expand that to more ad-supported video content in the service in the future.Another interesting long-term opportunity is building an internet search engine a la Google. While Apple has a lucrative contract with Google today, the search giant could face regulatory pressure in the future, ending such deals.Teresi's goal of reaching $10 billion in ad revenue shouldn't be too difficult. 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TV serials have ads written into the story.&nbsp;","listText":"even TV serials have ads written into the story.&nbsp;","text":"even TV serials have ads written into the story.","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":3,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992219648","repostId":2261653796,"repostType":2,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992298989,"gmtCreate":1661313191844,"gmtModify":1676536495723,"author":{"id":"3565406535006416","authorId":"3565406535006416","name":"Lewis Foong","avatar":"https://community-static.tradeup.com/news/51aab4a4023edcea4e6e41dbb8068688","vip":1,"crmLevel":5,"crmLevelSwitch":1,"idStr":"3565406535006416","authorIdStr":"3565406535006416"},"htmlText":"Bravo... apple always in a big trend&nbsp;","listText":"Bravo... apple always in a big trend&nbsp;","text":"Bravo... apple always in a big trend","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992298989","repostId":2261653796,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992299808,"gmtCreate":1661312810806,"gmtModify":1676536495652,"author":{"id":"4087989241523320","authorId":"4087989241523320","name":"skylander","avatar":"https://static.tigerbbs.com/1c70a5b34449eb6137e74ae1fefb2ea0","vip":1,"hat":"https://static.tigerbbs.com/a3dee1aa3a3a3c1814833a4d3f8a5669","crmLevel":5,"crmLevelSwitch":0,"idStr":"4087989241523320","authorIdStr":"4087989241523320"},"htmlText":"Like la","listText":"Like la","text":"Like la","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":3,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992299808","repostId":2261653796,"repostType":2,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992207724,"gmtCreate":1661312568970,"gmtModify":1676536495611,"author":{"id":"3551240289585145","authorId":"3551240289585145","name":"Blueman13","avatar":"https://static.tigerbbs.com/23efe343c897f3547114a2af3018369c","vip":1,"hat":"https://static.tigerbbs.com/0a8758340a08196056f8bc1e54805193","crmLevel":9,"crmLevelSwitch":1,"idStr":"3551240289585145","authorIdStr":"3551240289585145"},"htmlText":"Total rotton apple imo. Only pride US has.","listText":"Total rotton apple imo. Only pride US has.","text":"Total rotton apple imo. Only pride US has.","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":4,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992207724","repostId":2261653796,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992202640,"gmtCreate":1661311988981,"gmtModify":1676536495525,"author":{"id":"4107338879920220","authorId":"4107338879920220","name":"Hello hello","avatar":"https://community-static.tradeup.com/news/41d5870886727f937efd33a187c8e58e","vip":1,"hat":"https://static.tigerbbs.com/0a8758340a08196056f8bc1e54805193","crmLevel":1,"crmLevelSwitch":0,"idStr":"4107338879920220","authorIdStr":"4107338879920220"},"htmlText":"Up up&nbsp;","listText":"Up up&nbsp;","text":"Up up","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992202640","repostId":2261653796,"repostType":2,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992206538,"gmtCreate":1661311881627,"gmtModify":1676536495501,"author":{"id":"4111842224562182","authorId":"4111842224562182","name":"DailyTrader7","avatar":"https://community-static.tradeup.com/news/221e86f826e5d51d2c15d2af518a6f07","vip":1,"crmLevel":2,"crmLevelSwitch":0,"idStr":"4111842224562182","authorIdStr":"4111842224562182"},"htmlText":"More income streams&nbsp;","listText":"More income streams&nbsp;","text":"More income streams","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":1,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992206538","repostId":2261653796,"repostType":2,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"},{"id":9992200026,"gmtCreate":1661311417567,"gmtModify":1676536495329,"author":{"id":"3550529948801840","authorId":"3550529948801840","name":"JKZP","avatar":"https://static.tigerbbs.com/9d8e2b18a0889327e7c8463f9d83a512","vip":1,"crmLevel":2,"crmLevelSwitch":0,"idStr":"3550529948801840","authorIdStr":"3550529948801840"},"htmlText":"Does this make sense?","listText":"Does this make sense?","text":"Does this make sense?","images":[],"top":1,"highlighted":1,"essential":1,"paper":1,"likeSize":2,"commentSize":0,"repostSize":0,"link":"https://ttm.financial/post/9992200026","repostId":2261653796,"repostType":4,"isVote":1,"likeStatus":false,"favoriteStatus":false,"reportStatus":false,"tweetType":1,"langContent":"EN"}],"hasMoreComments":true,"newsSizeData":{"likeSize":156,"commentSize":11,"repostSize":0,"favoriteSize":2,"likeStatus":false,"favoriteStatus":false}}