Restaurant Brands' (QSR) Firehouse Subs Unveils Expansion Plan
Restaurant Brands International Inc. QSR is set to expand its Firehouse Subs brand’s presence in the Middle East. Recently, the brand inked a deal with the Apparel Group to unveil over 100 Firehouse Subs restaurants across the United Arab Emirates and Oman over the next 10 years.The collaboration between QSR's Firehouse Subs and the Apparel Group is poised to enhance the brand's international reach. The Apparel Group has been a strong partner with its robust track record of managing the company's Tim Hortons brand in the Middle East/North Africa region since 2013. QSR anticipates that the extensive experience and expertise of the Apparel Group will offer numerous advantages for the ongoing expansion of the brand.