阿里媽媽618期間爲店鋪引導新增購買用戶數增長超140%

美股研究社消息,據36氪報道,今日,$阿里巴巴(BABA)$ 副總裁家洛表示,今年618期間,阿里媽媽爲店鋪引導新增購買用戶數增長超過140%;相同預算花費下,需求智投的廣告引導成交量平均提升21%。

家洛稱,接下來,阿里媽媽將與天貓商家營銷中心聯合,通過統一策略、產品創新、平臺開放等,幫助商家實現數字化營銷和降本增效。

本文來源:美股研究社,轉載請註明版權

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  • CaseyChang
    ·2021-06-09
    [Miser]
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    ·2021-06-09
    nice
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    ·2021-06-09
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