Recently, we heard the news that TikTok reentered the Indonesian e-commerce market.
TikTok was forced to close its own TikTok Shop e-commerce business in Indonesia in September after the nation passed a law banning online shopping via social media platforms, but TikTok couldn't stay away. This morning the company announced it will buy 75% of GoTo's Tokopedia for $840 million, and then invest hundreds of millions of dollars more building out the e-commerce business -- growing its total investment to $1.5 billion.
By combining Tokopedia's strong local presence with TikTok's mass market reach and technological prowess, TikTok will create a new "Indonesian e-commerce champion.
Sea Limited, which does 35% of its gross merchandise sales in Indonesia, may face heightened competition. New competition from TikTok in Indonesia sparked a downgrade for Sea Limited stock on Monday, sending shares of the Singaporean e-commerce giant spiraling 5.33% lower.
The social media giant will combine its Indonesian TikTok Shop business with GoTo's e-commerce unit Tokopedia, the companies said Monday. TikTok gets a 75% stake in that combination, which will run the shopping features of TikTok's social media app in Indonesia.
Sea limited might face some short term headwinds but the E-commerce market is so big and vast, therefore I am still generally bullish for the e-commerce companies including $Sea Ltd(SE)$
@TigerStars @CaptainTiger @MillionaireTiger @TigerEvents @TigerPicks @TigerObserver @Daily_Discussion @Tiger_comments @TigerClub
Comments
Itβs not so popular in Europe and America as in Asian countries