The mainland real estate market is undergoing in-depth transformation, and the technology-driven one-stop new residential service platform Shell$BEKE-W(02423)$ -W.HK's first-quarter performance is still stable, with a net income of 16.4 billion yuan (RMB ‧ the same below), which exceeds market expectations, and the adjusted net profit is 1.392 billion yuan.
Among them, the "Three Wings" business has achieved remarkable results. The net income of home improvement home furnishing is 2.4 billion yuan, an increase of 71.1% year-on-year, and the income from housing leasing services has reached 2.6 billion yuan, an increase of 189.3% year-on-year. Peng Yongdong, co-founder, chairman and CEO of Shell, said: "With the gradual role of the stock housing market, China's real estate industry is accelerating its transformation into a new era. We take quality and efficiency as the core Xin, we have made strategic attempts in many business areas." Shell actively connects high-quality stores in the industry, innovates the outlet model of directly-operated brands, significantly enhances the root of the community and service capabilities, and gradually creates a one-stop residential service entrance. Peng Yongdong continued to point out that Shell has deeply explored customer needs, and has made many new attempts to improve online and offline service capabilities in real estate transactions and new businesses. "In the context of the changes of the times, we embrace greater new possibilities and actively solve problems with customer experience as the core." In the first quarter, the contract value of home improvement and home furnishing reached 3.4 billion yuan, an increase of 26.1% year-on-year. At the same time, the variety of home improvement business is more and more diverse, including new retail contracts such as customized furniture and soft decoration, which is 940 million yuan, accounting for about 27.8% of the contract value, an increase of 5.1 percentage points year-on-year.
Shell attaches great importance to the quality of housing, and the scale and importance of its housing leasing service business has also continued to improve. The income of housing leasing services in the first quarter has grown rapidly, mainly due to the rapid increase in the scale of management. 1.1 million sets. In the income of housing leasing service, the proportion of "save rent" income accounts for more than 95%.$XIAOMI-W(01810)$
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