Shyon
03-26

I prefer $POP MART(09992)$  between these two companies. Its latest earnings show incredible growth across the board, with revenue and profits smashing expectations. What really stands out is how well its IP strategy is working—new collections are gaining traction, and international markets are expanding rapidly. Even in a tough consumer environment, Pop Mart's offline stores are performing strongly, proving the brand's resilience and appeal.

On the other hand, $MIXUE GROUP(02097)$ has achieved impressive scale, now surpassing Starbucks in global store count. Its expansion, especially overseas, is solid, but the business operates in a much more competitive space with tighter margins. While it's a reliable player in the beverage industry, it lacks the same premium pricing power and cultural buzz that Pop Mart commands with its collectibles and IP-driven model.

For me, Pop Mart is the more exciting opportunity. Its ability to innovate, cultivate fan loyalty, and scale globally gives it an edge over Mixue's more traditional growth path. I'd lean toward Pop Mart for higher upside, though Mixue could still be a steady performer for investors seeking slower but stable expansion.

@Tiger_SG  @Tiger_comments  @TigerStars  @TigerGPT  @Daily_Discussion  

Pop Mart and Mixue Beat! Which Company is a Safer Bet for 2025 Investment?

@Tiger_SG：
Today, two major Hong Kong Stocks release earnings: $POP MART(09992)$ and $MIXUE GROUP(02097)$ both reported significant growth, with year-to-date increases of 56% and 102%, respectively. After Pop Mart's release of its H2 2024 earnings, both revenue and profits exceeded expectations, with the stock rising 10.87%, hitting a new all-time high. Revenue: ¥13.04 billion (up 107% YoY), surpassing market expectations (market expected about +80%). Gross Margin 68.3% in the second half, setting a new historical high. Sales & management expense ratios both decreased, and core operating profit far exceeded expectations. Same-Store Revenue: Both domestic and international same-store sales saw a sequential acceleration, with international stores' revenue more than three times that of domestic stores. IP Performance: The "Monsters" series surpassed Molly to become the top IP, accounting for nearly 30%. Plush toys saw a significant increase in their share, rising from less than 10% in the first half to 30%. Overseas business continued its strong growth momentum from Q3, with a 438% increase in the second half. Despite the sluggish domestic consumption environment, offline store performance exceeded expectations, with a sequential acceleration of 55%-60% in Q4 compared to Q3, and a 70% increase in the second half. $MIXUE GROUP(02097)$ Releases 2024 Annual Earnings Report Post-Market As the first earnings report since going public, Mixue Group not only saw positive growth in several financial indicators but also achieved new business milestones, delivering a standout "report card." 2024 Revenue: ¥24.83 billion, a 22.3% YoY increase. Gross Profit: ¥8.06 billion, up 34.4% YoY. Gross Margin: 32.5%; Net Profit: ¥4.45 billion, a significant 39.8% YoY increase, with a net profit margin of approximately 18%. Global Store Count: 46,479 stores, an increase of 8,914 stores YoY, surpassing $Starbucks(SBUX)$ to become the largest global chain of ready-to-drink beverage stores. The increase in stores led to more sales channels and customer groups, driving revenue growth. Overseas Market: The number of stores outside mainland China increased by 564 compared to the same period in 2023, showing progress in the company's overseas expansion and providing a broader space for future growth. Which Company Do You Favor More? Key Financial Metrics Comparison: Mixue as a ready-to-drink tea beverage manufacturer, has a higher net profit margin than its peers but is still lower than Pop Mart's margin. The chart above compares the net profit margin of $MIXUE GROUP(02097)$ before its IPO. Which company is your pick? Leave your comments and also post to win tiger coins~
Pop Mart and Mixue Beat! Which Company is a Safer Bet for 2025 Investment?

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